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You Suck! Prevent & Address Negative Customer Feedback

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Affiliate Summit
Affiliate Summit

This presentation is from Affiliate Summit West 2015 (January 18-20, 2015 in Las Vegas, NV). Session description: Customers air frustrations publicly via social media, reviews, etc. Mishandling them hurts your reputation. Gain tips to prevent & address issues, turning negative experiences into positive outcomes!

Business
1 of 14
You Suck! Prevent & Address Negative Customer Feedback
James Thompson | @jtgraphic Sean Steinmarc | @Steinmarc Nathan Smith | @CoffeeNate Bhavik Modi | @bhavik_modi
Bacon Backlash at Sneakers @Sneakers_Bistro @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15
Hawke & Co… A New Tweet @hawkeandco @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15
Hawke & Co Pt.2 - The Tweet Strikes Back Executive Producer of Big Bang Theory sees, retweets… and social media backlashes. @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15
Hawke & Co Pt. 3 - Return of the Tweet Damage Control in effect… and failing. @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15
Play-Doh “phallacy” Shape of toy causes uproar amongst parents… with posts of the objects to Facebook being deleted quickly. @playdoh @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15
Airlines’ use of Twitter @alaskaair @deltassist @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15
The Hard to Please Customers @americanair @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15
Amy’s Baking Company ...what else needs to be said? @bouzagloabc @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15
Edelman vs. Sichuan Garden Ben Edelman gets “overcharged” $4, and it quickly escalated to threatening legal action against Ran Duan, owner of Sichuan Garden. @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15
Sears… poor handling of warranty issue @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15
Couple fined for bad hotel review @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15
Avis’ Use of Twitter for Complaints @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15

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You Suck! Prevent & Address Negative Customer Feedback

  • 1. You Suck! Prevent & Address Negative Customer Feedback
  • 2. James Thompson | @jtgraphic Sean Steinmarc | @Steinmarc Nathan Smith | @CoffeeNate Bhavik Modi | @bhavik_modi
  • 3. Bacon Backlash at Sneakers @Sneakers_Bistro @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15
  • 4. Hawke & Co… A New Tweet @hawkeandco @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15
  • 5. Hawke & Co Pt.2 - The Tweet Strikes Back Executive Producer of Big Bang Theory sees, retweets… and social media backlashes. @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15
  • 6. Hawke & Co Pt. 3 - Return of the Tweet Damage Control in effect… and failing. @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15
  • 7. Play-Doh “phallacy” Shape of toy causes uproar amongst parents… with posts of the objects to Facebook being deleted quickly. @playdoh @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15
  • 8. Airlines’ use of Twitter @alaskaair @deltassist @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15
  • 9. The Hard to Please Customers @americanair @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15
  • 10. Amy’s Baking Company ...what else needs to be said? @bouzagloabc @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15
  • 11. Edelman vs. Sichuan Garden Ben Edelman gets “overcharged” $4, and it quickly escalated to threatening legal action against Ran Duan, owner of Sichuan Garden. @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15
  • 12. Sears… poor handling of warranty issue @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15
  • 13. Couple fined for bad hotel review @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15
  • 14. Avis’ Use of Twitter for Complaints @jtgraphic @steinmarc @coffeenate @bhavik_modi | #asw15