This presentation is from Performance Marketing Summit 2017 (March 14, 2017 in Austin, TX). Session description: Learn how super affiliates optimize WordPress to create experiences that are so much more than blogging. Discover how to turn WordPress into a fast, efficient, revenue driving machine.

1. CONFIDENTIAL
Optimize WordPress like a
Super Affiliate
By:
David Vogelpohl, WP Engine, @davidvmc

2. CONFIDENTIAL
Building digital experiences since 1996
Digital marketing focus
Ran WP agency >5 years
WP Innovation at WP Engine
@davidvmc
About David Vogelpohl

3. CONFIDENTIAL3
What you’ll learn
@davidvmc
How to turn WordPress into a
fast, efficient, revenue driving
machine that is so much more
than blogging.

4. CONFIDENTIAL4
Advance your ad capabilities
@davidvmc

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Use WooCommerce as an affiliate shopping engine
@davidvmc
litturl.co/bobwoo

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Make your links prettier and more manageable
@davidvmc

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MailPoet is an easy way to manage mailing lists for new sites
@davidvmc
litturl.co/mailpoet

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Supercharge your list building
@davidvmc

9. CONFIDENTIAL9
Turn your site into a social media engine
@davidvmc

10. CONFIDENTIAL10
Turn your WordPress site into a native mobile app
@davidvmc
Social Sharing, Facebook Login, Push
Notifications, Geolocation, Camera

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Power stuff with WordPress without a developer!
@davidvmc

12. CONFIDENTIAL12
Wait. You can WordPress inside of WordPress? (multisite)
Multiple Domains affiliatesite.com
Sub Directories affsite.com/subsite
Sub Domains subsite.affsite.com
litturl.co/multisite

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Fast sites reduce bounce rate and improve conversions & SEO
@davidvmc
litturl.co/php7

14. CONFIDENTIAL14@davidvmc
I’d rather have a broken site than a hacked one

15. CONFIDENTIAL
David Vogelpohl
VP Web Strategy
WP Engine, Inc.
@davidvmc
Questions?