2. CIO Priorities – Movement to the Cloud
“Make it…Faster…Better…Easier”
Infrastructure Needs
Virtualization Strategies
Data Center Architecture
Optimization of Resources
Financial Needs
Reduce CapEx Application Needs
Link OpEx to Access to Best of Breed Apps
Consumption Cloud Computing Rapid Application
Leverage 3rd Party Solutions Development
Resources Reduce Time to Market
IDC predicts that in 2012 over 80% of new
applications will be distributed / deployed on
clouds.
IDC 2012 Predictions, Dec. 2011
3. Changing Network Dynamics
*
As businesses move their applications outside of their private networks and into the
“Cloud”, they need to consider the impact to application security, reliability,
visibility and control
* Cisco Data Center Report 2011
4. tw telecom’s Intelligent Network
• tw telecom’s Intelligent Network
helps businesses solve problems
and enable next generation IT
strategies by providing value added
capabilities to increase visibility,
flexibility and control for Managed
Services and Ethernet solutions that
connect Enterprises, Data Centers
and Applications Providers.
• The Intelligent network supports
businesses' changing applications
consumption and delivery models to
ensure peak performance in cloud
computing or traditional applications
environments
4
5. It All Starts with the Network
• tw telecom’s assets, customer
experience and solutions are the
foundation for the Intelligent Network.
• One nation-wide network and systems
architecture and platform The Network
• Multiple logical services running on one
physical infrastructure
• National and metro reach connecting over
15,500 enterprise buildings and data centers
• Innovative product portfolio
• Next generation Ethernet and Managed
services with robust features
• Industry leading customer experience
• Customer self service and control through
our portal
• Leverage new IT consumption models
enabling real time connections between
enterprises and IT infrastructure
5
6. Our Ethernet Position
• 3rd largest Ethernet provider in the United
States
• Over 10 years of experience designing
and managing Ethernet metro and WAN
solutions
• 2010 MEF 9 & 14 Certification
• 10 Gig, Fractional 10 Gig, Long haul
• Industry Leadership:
• 2011 Frost & Sullivan Growth Leadership
Award for Retail Carrier Ethernet Services
• 2006 Awarded “Best in Class” for metro
Ethernet Services -Atlantic ACM
6
7. Value Added Capabilities
• Value Added Capabilities are layered on
to tw telecom’s network services to
provide greater visibility, flexibility and
control of applications traffic traversing Value Added Capabilities
your Metro or Wide Area Network:
• Enhanced Management:
Real time visibility of end-to-end network performance
metrics to assist planning, trouble shooting and fine tuning
your network for optimal performance. Available for all Visibility
managed locations and backed by comprehensive SLAs
• Dynamic Bandwidth Capacity*:
Ability to make real-time, on the fly bandwidth adjustments
via MyPortal to address fluctuating traffic demands
• Application Aware Networking*:
Real-time, granular visibility of application traffic and the
ability to adjust prioritization by specific application to
optimize performance
*Future capabilities
8. Tying It All Together
The Ecosystem
• tw telecom’s Intelligent Network
brings enterprises, data centers,
application providers and cloud
solutions together to create a business
ecosystem for our customers.
• tw telecom is enabling a partnering
strategy with key data centers and
application providers to facilitate
connections for businesses that need
more security and reliability than
provided by Internet connections.
• Amazon Web Services Direct
Connect is the first of these
arrangements
9. Benefits of the Intelligent Network
• tw telecom’s Intelligent Network provides real time visibility of key performance
metrics, flexibility to make real time changes to your bandwidth, and control of
applications prioritization. With tw telecom, your business can receive a private
network connections into private cloud environments with all the tools and network
intelligence needed to make the transition with confidence.
• Benefits Include:
• Comprehensive end-to-end and segment by segment real time visibility into
key network performance metrics
• Ability to scale your bandwidth up and down on-demand to meet the needs of
specific application traffic patterns and align with new application consumption
models
• Visibility and control of specific application traffic on your network.
• Reliable, secure, cost effective connections to public and private data centers
throughout the United States.
• Private network connections to leading cloud-based applications providers
allowing you to bypass “best effort” Internet connections
• End to end Service Level Agreements guaranteeing network performance
Today’s CIOs are faced with a growing set of challenges to do more with less and make it…. Faster, Better, Easier. Challenges include:Infrastructure needs such as virtualization strategies, data Center strategies, and optimizing resourcesApplication needs such as getting access to the best applications, rapidly deploying them to users and as a result reducing time to market for their servicesFinancial needs such as reducing capital expenses, linking expenses to consumption and outsourcing to 3rd partiesTo meet these challenges, many CIOs are considering how Cloud Computing can play a role in their IT strategies. Benefits of cloud computing include:Enhancing business agilityLinking expenses to resource consumption rather than resource capacityGaining access to a much richer range of services and applications at a much lower cost and in a shorter time frame than traditionally possible
However, as businesses move their applications and computing infrastructure from the confines of their private network (how most businesses do it today) to new Cloud Computing models, they need to consider a new set of challenges such as the security and reliability of their connection to the cloud, and the loss of visibility and control of their applications traffic as it traverses the network. Management tools they used in their private network environment may no longer work for them in a cloud environment. These are serious concerns as Cisco and others predict that a large portion (70% or more) of new IT environments will be cloud based by 2014. The Intelligent Network will help businesses address these challenges.
tw telecom’s Intelligent Network helps businesses solve these challenges and allows them to make the transition to cloud computing with confidence. By adding special capabilities to our existing Managed Services and Ethernet solutions we are able to give customers additional visibility, flexibility and control of their network traffic. The graphic on the right represents the Intelligent Network Vision – in the core is our existing network. This is surrounded by the additional capabilities we are adding to provide greater visibility, flexibility and control. The outer ring represents our ability to connect enterprises to their locations, data centers, and applications providers and cloud computing solutions.
It all starts with tw telecom’s world class network. Even before adding the Intelligent Network capabilities, our robust network has incredible reach, capacity, and reliability. Not to mention the superior customer experience tw telecom delivers to our customers.Unlike many of our competitors whose networks have been cobbled together via a series of mergers and acquisitions, or who have separate networks for different solutions, tw telecom has a single, nation-wide network and systems architecture platform with multiple logical services using that one core network. This allows us to add the Intelligent Network capabilities consistently across the entire network. Our reach and the aggressive building we’ve done to put enterprise buildings and public data centers on-net also gives us a unique position to build the intelligent network and help businesses take advantage of next generation IT strategies, such as cloud computing.Our innovative, easy to use customer portal, MyPortal, is another key to building the Intelligent Network. Again, one network for all our services, and one portal to tie it all together. MyPortal will be the tool customers use to manage the visibility, flexibility and control provided by the Intelligent Network.Additional points:National reach with over 27,000 local and regional fiber route miles across 75 marketsMassive local fiber assets in 75 marketsEthernet ring architecture protected by rapid failover protocols and diverse entry and exit to customer locationsLow oversubscription, low device density and proactive management to ensure Ethernet rings stay below 60% sustained utilizationRobust features and managed services
tw telecom is the 3rd largest provider of Business Ethernet according to the 2011 Business Ethernet Leaderboard from Vertical Systems Group. We’ve been providing Ethernet solutions for over 10 years and that experience helps us do it better than anyone else! Unlike many providers, we even offer fractional 10Gig options. Our services are MEF certified and we have been recognized by 3rd party industry experts, such as Frost & Sullivan for our Ethernet leadership and excellence.
To provide the visibility, flexibility and control that businesses need when moving to cloud environments, tw telecom is developing new capabilities to add to our existing network services. First is Enhanced Management which provides end-to-end and segment-by-segment performance metrics including bandwidth utilization, Latency / Frame Delay, Jitter / Frame Delay Variation and Packet Delivery / Frame Delivery. This helps business with location specific information to help plan, troubleshoot and fine tune their network for peak application performance.Next up is Dynamic Bandwidth Capacity which will give businesses the ability to make real-time, on the fly adjustments to their bandwidth levels based on their application needs. This is allows them to scale their bandwidth up or down to accommodate traffic spikes, bandwidth hungry applications, seasonal demands and unforeseen events. A key benefit of cloud computing is matching your expenses to your actual consumption. Dynamic Bandwidth Capacity allows businesses to extend this flexible applications consumption model to their bandwidth expense.The final capability planned is application monitoring and control. This capability will allow customers to view and understand how their applications and network are preforming together and make real-time adjustments to the prioritization of specific applications. This granular visibility and control of applications traffic will allow businesses to optimize key applications while minimizing the bandwidth impact of lower priority applications.
In addition to our reliable network and value added capabilities, the Intelligent Network can connect all the players in a business’s ecosystem: their locations, data centers, and applications providers. Over the past few years tw telecom has built fiber into hundreds of public data centers where many of the industry’s leading applications providers host their solutions. tw telecom is also developing relationships with key data centers and applications providers in order to provide turn key, packaged solutions allowing businesses to bypass the Internet and connect to their applications via our Intelligent Network. The first of these relationships is the Amazon Web Services Direct Connect program.
There are many benefits of doing business with tw telecom such as our superior customer experience, and financial growth and stability. The intelligent Network adds to the list with all the benefits of our existing network, plus increased visibility, flexibility and control of your network and applications traffic . Specific benefits include:Comprehensive end-to-end and segment by segment visibility into key network performance metricsAbility to scale your bandwidth up and down on demand to meet the needs of specific application traffic patternsVisibility and control of specific application traffic on your network.Reliable, secure, cost effective connections to public and private data centers throughout the United States.Private network connections to leading cloud-based applications providers allowing you to bypass “best effort” Internet connectionsEnd to end Service Level Agreements guaranteeing network performance
