13 Ways to Dominate the Local SEO Game https://www.akashseo.com

1. 13 Ways to Dominate the
Local SEO Game
- By Akash Srivastava from AkashSEO.com

2. • The game of local SEO is ever changing due to
the changing algorithm of search engines. It is
difficult for webmasters to predict the rules of
Google’s algorithm. Internet helps you reach
millions of customers across the globe. But,
small business owners often find it difficult to
reach potential customers. If you are running
a small business and want to dominate the
local SEO game, here are 13 ways to do so –

4. 1. Invest in fresh content
• “Content is always the king” and search
engines get attracted towards unique and
original content. Every blog can be considered
as a new indexed page for your website, which
is targeted based on the geographic search
phrase. If you have trouble in finding targeted
content, then you should consider highlighting
success stories of people who belong to that
particular region.

5. 2. Local services
• If you want to optimize local search, you
should write about complementary services
available in that area. You will be able to build
local business that helps you reach new
customers and result in inbound links.

6. 3. Target long tail keywords
• If you want to dominate local SEO, you should
target long tail keywords. Long tail keywords
are the words or phrases that are relevant to
the products and services you want to
promote. There are numerous tools that help
you find relevant keywords. You can make use
of multiple tools to find different keywords
and phrases.

7. 4. Geographic pages
• It is create WebPages based on the geographic
area. Moreover, you can gain success in the
game of local SEO by targeting customers
located in same area or region.

8. 5. Let people know who you are
• You should add name, address and contact
number of your business on specific
WebPages. This information will help you
connect with local customer easily.

9. 6. Mobile optimization
• Optimize your website for mobile and other
smart devices. There is a great demand of
mobile devices these days and majority of
people prefer to search for information from
their mobile devices. By making your website
mobile friendly, your website will receive
traffic from mobile devices also.

10. 7. Get links
• Bcaklinks play a very important role in
enhancing your visibility on local search
engines. By having direct links to
authenticated websites, you will be able to
grab the attention of search engines. As a
result of this, your website ranking will
automatically go high on local search results.

11. 8. Publish content on social media
• Search engines consider content that is
published on social media sites. Today, most of
the businesses are listed on Google+ with
closely aligned searches, which is very
important for local business.

12. 9. Get genuine reviews
• Today, most of the customers make purchase
or choose the services only after reading
reviews. If the customers are looking to buy
your products, you should show your
presence with the help of reviews published
on different review and social networking
sites.

13. 10. Check listings on different
search engines
• You should get accurate reports about the
listing of your website. This helps you see
additional listing as well as missing content.
You should have a proper URL to have string
listing.

14. 11. Act consistently
• It is better if your business will be in lots of
places across the web directories, affiliate
websites and social sites.

15. 12. Off-site presence
• If you want to succeed in local SEO, you
should build off-site presence. You can climb
the ladder of success by having incredible
ranking WebPages that are linked to your
profile. There is no short-cut to do this and
one has to give a reason to link to
you. Building effective links is a big game and
needs lot of time and patience.

16. 13. Optimize old stuff and allow
the content to flow
• It is a good idea to maintain flow of fresh
content to boost search engine
ranking. However, it should not be limited to
blog posts to make sure that you are active in
social media. You should optimize the existing
content, as Google monitors click through
rates as well as bounce rates. You could be
harming your position on Google, if you fail to
hook customers on your website.

17. • Apart from the above said ways, there are a
number of ways that help you dominate the
game of local SEO. By trying and utilizing all
the above tips and tricks, you can
enhance local SEO for your business, the
more you try to promote your business on
local market, and the more will be the
targeted customers. More is the number of
targeted customers, higher are the sales. You
will surely have jumpstart over your
competitors, who will let you stand out ahead
of others.