16 Uncomplicated Social SEO Tips For Small Businesses https://www.akashseo.com

1. - By Akash Srivastava from AkashSEO.com

2. • SEO stands for search engine optimization and
is known to enhance the visibility of websites on
search engines. By implementing SEO strategies
into your websites, you are improving the page
ranking of your website on reputed search
engines. Search engines usually identify the
website based on relevant keywords and
phrases. Social SEO refers to the idea of media
links and play a very important role in search
engine rankings. SEO is all about optimizing the
website for search engines so that it can be
located easily by search engines. Here are 16
uncomplicated social SEO tips for small
businesses –

4. 1. Optimizing for social media
• The key to an SEO friendly social media is to
be as descriptive as possible. One should
always try to include ‘About Us’ or
‘information’ sections on social media
platform. Make sure to use keywords or
phrases that describe your business and are
commonly used by people who are searching
for your products and services. Try to include
links from social media channels back to the
website of your business.

5. 2. Optimize the social
media content
• Always include relevant keywords in the
social media content to make sure that
your website get listed high on search
engine ranking. It is advised to share
content on social networking sites to give it
a social boost. This helps Google t index
the content faster.

6. 3. Build relevant links
• Building effective links is the key factor in
SEO. You can have a good relationship
between websites through effective links.
By having more quality links you will be
able to grab the attention of reputed
search engines.

7. 4. Make use of Pinterest
• You can make use of Pinterest to create
shareable content. Pinterest is ideal for
link building and enhancing keyword
strategy.

8. 5. Sign up for Google+
• Signing up for Google+ and completing
relevant fields will help you to describe
your business effectively. By spending 5-
10 minutes every day for sharing your
content on Google will help you connect
with your customers easily.

9. 6. Local listing on Google+
• Nearly 97% of people search for local
business. It is critical that you optimize
local search listing on Google+ to get
connected with local customers easily. It is
better to update complete details about
your business.

10. 7. Mobile SEO
• Google is taking a hard look on how user
friendly your website is. It is important that
your website is mobile friendly and serves
the right URL to mobile user.

11. 8. Video optimization
• Most of the consumers are likely to buy
products after watching videos. Business
need to ensure that their business submits
optimized videos and make sure that it is
found in search engine results.

12. 9. Google algorithm updates
• One should adapt to Google algorithm
updates as search engines evolve over
time. Remember that Google keeps on
changing its algorithm on a regular basis,
and it is important to stay up to date.

13. 10. Add and improve website
frequently
• If you want your website to rank high on a
regular basis, it is important to add and
improve it frequently. You need to adapt
your SEO strategy and improve your
website frequently as search engines
evolve over time.

14. 11. Use webmaster tools
• Make use of Google webmaster tools and
link it to your website. Know what
keywords are linking to your website and
work on your website.

15. 12. Pay-Per-Click
• Though PPC can cost a lot, you should try
to afford it in addition to SEO. By doing so,
you can get visitors directly for the
keywords you want.

16. 13. Remove duplicate content
• Unique content always grab the attention
of readers. You should try to remove
duplicate content and make it as unique as
possible.

17. 14. Claim authorship of the
content
• You should claim authorship of your
content and link your Google+ account to
the content to improve its ranking and
click-through-rate.

18. 15. Make the content
engaging
• The content of your website should be
engaging and keep the readers hooked.
This will help you drive huge traffic to your
website, which will eventually improve
sales and conversion rate.

19. 16. Deliver user experience
• Sites that offer great user experience rank
high on search engine results. Google
algorithm love to rank sites that are easy
to navigate and have high links from
authority sites.

20. • By following the above tips and tricks, you
can develop your small business and earn
huge return on your investment.