SEO On A Budget : 8 Tips From The Great Depression https://www.akashseo.com

1. SEO On A Budget: 8 Tips From
The Great Depression
- By Akash Srivastava from AkashSEO.com

2. • Search engine optimization is a nightmare for
beginners. The majority of beginners know that
SEO contributes to online success, but don’t
understand how to develop an effective SEO
strategy. There are a number of digital agencies
that promises targeted results. There is confusion
on how SEO works, especially for start-up
companies that are on tight budget. Paying for
premium service may not always deliver quick
results as the market gets depleted.
• The worst thing that start-ups do is hiring low
quality SEO in an effort to save money. The cost
to clean up the mess which they create may cost
more than the actual cost. If your start up is
brand new and are on tight budget, the below
tips will help you start your search engine
optimization until you get revenue to support the
cost of professional help.

4. 1. Target relevant
opportunities
• Business owners should perform keyword
research and get better understanding of
key phrases that are used by people. You
should make use of Google keyword
tool to bring promising niche areas to
concentrate. It is advised to target in your
business area to have better chance of
reaching first page of search engine
results. You should make sure to select
exact match in the columns and get ideas
that are related closely to search terms.

5. 2. Monitoring and tracking
• There are a number of free tools such as
Google Analytics that help you monitor
different metrics such as traffic source, traffic
to your website, search engines used,
language and other items. Once you become
confident about the tracking system, you can
set up Google analytics. Google web master
tools are similar to Google analytics and help
you know certain things such as blocking of
search engines, retaining errors and so on.
You will also know about the links that direct
back to your website.

6. 3. Make use of what you have
• Business owners should make use of what
they have before they start doing
anything else. You need to make sure that
your website is search engine friendly and
grabs the attention of almost all the
popular search engines. There are a
number of websites that help you improve
your website, its usability, content,
landing page and other things.

7. 4. Building relevant and
effective links
• People think that more links means better
visibility, especially if it is the case of link
building. It is a good idea to get quality
links from authenticated websites, as it
helps you improve SEO ranking. There are
a number of tools that help you know
which sites link to other sites and whether
you or your competitor. You don’t need to
spend much time doing this and focus on
a few things.

8. 5. Better conversions
• Local business gets better conversion rates
through local searches. This not only applies
to the Smartphone industry, but also other
devices that people use to search Google for
local business. One important thing to note is
that the conversions will drop slowly when
the pages are loaded slowly. Mobile users
have little patience for the websites to load,
and therefore, it is important to design the
WebPages in such a way that they load at a
fast rate.

9. 6. Less optimization
• Unlike traditional SEO, local SEO is more
popular and mentions the business name,
address and phone numbers that obtain
good reviews. Using a few traditional SEO
techniques from local websites help you
drive huge traffic towards your website.

10. 7. Ready-made solutions
• Traditional SEO services provide ready-
made solutions compared to modern
methods. SEO experts can find a variety
of tools and resources to manage process
effectively. Since, most of the SEO
companies use time-tested and popular
SEO services, the time investment needed
to achieve results is substantially less than
conventional SEO.

11. 8. Keep it going
• The most important thing that one can do for
their business is to do SEO on a regular basis.
One should keep making changes and
improvement to their website and then measure
the effect on Google Analytics to make further
improvements. If you don’t have much time to
devote to any of these things, then do it a little
time over long period.
• The above tips can be used to kick start SEO with
a limited or tight budget. Companies that take
holistic approach toward SEO tend to create an
online strategy based on the audience needs.