Database Marketing

Assignment Database Marketing B2C Reminders Guided by: - Prepared By: - Mr. Rajat Dutta Akhil Gupta

Database Marketing ,[object Object]

Sources of Data collection ,[object Object],[object Object],[object Object]

Sources of Data collection ,[object Object],[object Object],[object Object],[object Object]

Data Contents ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Data Contents ,[object Object],[object Object]

Ways of making database ,[object Object],[object Object],[object Object]

Reasons for making database internally: - ,[object Object],[object Object],[object Object],[object Object]

Frequent Updates: - ,[object Object],[object Object],[object Object],[object Object]

Advantages of making Database: - ,[object Object],[object Object],[object Object],[object Object],[object Object]

Customer Segmentation: - ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Major role of database in business ,[object Object],[object Object],[object Object]

Cost Factor: - ,[object Object],[object Object],[object Object]

Cost Factor: - ,[object Object],[object Object]

Points to be considered: - ,[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],Importance in terms of sending B2C Reminders: -

Importance in terms of sending B2C Reminders: - ,[object Object],[object Object],[object Object],[object Object]

Importance in terms of sending B2C Reminders: - ,[object Object],[object Object],[object Object],[object Object],[object Object]

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