target audincve

1. Results from target
audience questionnaire

2. How old are you?
14-16
17-20
21-30
31+

3. What gender are you?
female
male

4. How often do you watch music
videos?
10
9
8
7
6
5
4
3
2
1
0
Once a week twice a week 3-4 times a
week
5+ everyday never
Series1

5. Where do you hear about new
music?
magazines
radio
internet
friends
tv

6. What’s your favourite genre of
music?
7
6
5
4
3
2
1
0
pop hiphop r&b dance other rock
Series1

7. When watching rock videos
what do you expect to see?
• The band/artist
• Sex
• little bit of story
• Violence
• flashing lights
• dark colours
• Performance
• Quick cuts
• Editing matches the
music
• Close ups on
instruments

8. What do you look for in a rock
video?
performance
conceptual
narrativ storyline
a mixture

9. What do you look for when you
buy a music cd/album?
(Colourful etc.)
• bright block colours
• something different
• Animals
• little writing on the
front.
• Links to the song(s)
• Pictures of the band
• Carries on the
genre