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Alan Soon
Founder & CEO
alansoon@thesplicenewsroom.com
@alansoon
@splicenewsroom
Bots in the newsroom:
How Slack and AI are changing
the way news is discovered,
created and distributed
The Splice Newsroom
About me
• Career journalist
• Radio, TV, newswires, magazines, online
• Newsroom strategy and operations consultant
• Digital transformation and change management
• ONA Singapore co-founder
What’s the problem with
newsroom workflows today?
1. Discoverability: There are just too many tools,
dashboards, tabs to look at.



2. Friction: The tools to do these things are just too
cumbersome.
“The medium is the message.”
“Messaging is the new medium.”
Messaging is already the fastest
growing online behavior passing social
networks
Source: Tech and Media Outlook 2016, Activate
Messaging is also changing the way
we communicate and collaborate in
newsrooms
Chat bots are evolving quickly as an
operating system
Within the next 3 years, most
modern newsrooms will be built
with a messaging layer that will
form the foundation of the
editorial workflow.
#ballsyprediction
Newsroom bots already perform three
important tasks today
1.Alerts
2.Answers
3.Decisions
Use cases today
Slack as an
operating system for
newsrooms
Use Case: How do you keep
up with breaking news?
Use Case: How do you decide
which stories to run on Facebook?
Use Case: How do you follow
election data?
Use Case: How do you make
sense of analytics?
Use Case: How do you make
sense of analytics?
And there’s a lot more that
can be done
But that’s the boring part.
What if we could teach the algo
to recognize, recommend and
craft stories?
How about a playlist for
articles?
“My Uber arrives in 2
minutes. Give me
something quick to read.”
thesplicenewsroom.com

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