1.
Breaking Up with Bad Training
How to design learning people love
Judy Albers

2.
We’re drowning in
information that’s more
readily accessible than
ever before
. . . but are we
learning?

3.
Cognitive overload hurts.
Choices Available
AgonyOverDecision

4.
Source: “Your Brain on Learning” CLO Magagine, Apr-2015, quoting research from NYU
Neuroscience is Changing Learning Design
An explosion of brain research shows us...
Attention is critical.
Generating insights takes time.
Emotions govern.
Spaced learning sticks. @judy_albers

5.
But most corporate learning misses
the boat.

6.
66%
of learning professionals have
trouble getting people to engage
with corporate learning
Source: Bersin by Deloitte survey, 2014

7.
It’s hard.
Courses have inherent constraints.

8.
“The course
is an artificial
construct.”
Cathy Davidson
• Courses are designed
around content.
• Courses are designed
around constraints.
• Course experiences fade.

9.
The Five Moments of Learning Need
Source: Bob Mosher and Conrad Gottfredson. For more information, see Meeting the Five Moments of Need

10.
Attention
Getting it. Keeping it.

11.
People don’t Learn Without Focused Attention
• Help me hear about it.
• Make every visit worthwhile, even
fascinating!
• Bring me back.
Training Marketing

12.
The Art of Crafting Contagious Content
• Social Currency
• Triggers
• Emotion
• Public Behavior
• Practical Value
• Stories
Source: Contagious, by Jonah Berger

13.
Insights
Generating them takes time.

14.
How to help people generate insights.
People gain insight over time, in community with other learners.
• We’re social learners.
• Generating insights takes time.
• We want to contribute our original insights.

15.
Emotions
Tapping into the right ones.

16.
We make decisions with our emotional brain
and justify them with our rational brain.
• Curiosity
• Delight
• Flow
• Engagement
• Confusion
• Frustration
• Boredom
6 Basic Emotions
• Anger
• Disgust
• Fear
• Joy
• Sadness
• Surprise
To get people’s attention,
appeal to these.
Source: Paul Ekman
7 Academic Emotions
Focus on these once people
are committed to learning.
Source: Annie Murphy Paul

17.
How do we tap into these emotions?
• Take the time to set the emotional stage
• Make it personal
• And comparable
• Andrewarding

18.
Spacing
Making learning stick.

19.
Prevent forgetting with
• Spaced intervals
• Repetition
• Feedback
Spaced
repetition
increases
learning by up
to 50%
Sources
“The New Way Doctors Learn”, Time, Mar-2012
“When Remembering Really Matters”, Dr. Sharon Boller, DevLearn 2014

20.
Source: “Your Brain on Learning” CLO Magagine, Apr-2015, quoting research from NYU
So create learning for the AGES
Attention is critical.
Generating insights takes time.
Emotions govern.
Spaced learning sticks. @judy_albers

21.
@judy_albers

22.
Credit for slides 2-5 to the brilliant marketing strategist
Laura Walsh at WordWealthy Consulting.
Meet her. You’ll thank me.
Image credit: RSA Animate, Susan Cain
Credits Did you know? PowerPoint
links are clickable in
SlideShow mode.
Learning that lasts through AGES
was published in the NeuroLeadership Journal
by Dr. Lila Davachi, Dr. Tobias Kiefer,
Dr. David Rock and Lisa Rock.
Intrepid Clients:
Want to reuse all or part of this deck? Go ahead!
Just include this credits slide. Judy Albers, Intrepid Learning