MASQ means:
Communication and meetings without any publicity;
Registration and authorization are not required;
No need to use e-mail, phone or social networking accounts for authentication (aliases instead of names, beautiful masks instead of profile pictures);
Ability to get acquainted with people all over the world. Connections around the world (there are no boundaries to communicate, thanks to the support of many languages and built-in translation features);
Ability to know each other in communication (there are all opportunities for this: write, make voice and video calls directly from the application);
Protection of communication channels (connections are established by the peer-to-peer method which makes them maximally protected);
MASQ project is under international copyright.
2. MASQ means:
● Communication and meetings without any publicity;
● Registration and authorization are not required;
● No need to use e-mail, phone or social networking accounts for
authentication (aliases instead of names, beautiful masks instead of
profile pictures);
● Ability to get acquainted with people all over the world.
Connections around the world (there are no boundaries to
communicate, thanks to the support of many languages and built-in
translation features);
● Ability to know each other in communication (there are all
opportunities for this: write, make voice and video calls directly from
the application);
● Protection of communication channels (connections are established
by the peer-to-peer method which makes them maximally
protected);
● MASQ project is under international copyright.
3. EXISTING FEATURES APPLICATIONS
● Advanced chat - users are able to send text messages, geo
positions and photos;
● Stickers and smileys for chat;
● Choosing mood;
● Audio/Video calls;
● Blocking contacts;
● Advanced search to find people according to your preferences;
● Built-in purchases (contacts, masks, status);
● Privacy settings;
● Support of Chinese and most of European languages;
● Communication via a secure connection;
● Push-notification (messages, calls and news).
4. PURPOSES
The purpose
Our purpose of the user
Do not limit yourself to find partners
(even for sex) - there is no leak of
any private information.
No need to use real contact
information to be authorized and
communicate.
Be incognito as long as you need –
open yourself when you want and to
whomever you want
To create mobile
applications for chatting and
dating. The main idea is to
communicate incognito. We
plan to have 10 million
users worldwide by 2016.
5. FURTHER DEVELOPMENT OF FUNCTIONAL
● Feature “Vacation”;
● Ability to use real photo instead of mask image for specific users;
● Online translator via ABBYY ruPhone service in a audio
conversation mode;
● Paid stickers packs;
● Ability to use your photo with a predefined mask;
● Multi chat;
● Video and audio message features;
● Unique id to create external reference to your MASQ account.
7. COMPETITORS AND DIFFERENCE FROM
THEM
Competitors Advantages
• No registration and contacts
confirmation;
• Protection of communication
channels and private information;
• Entry passcode;
• Notifications with custom text – to
cloak main intent of the
notification;
• Audio/video calls;
• No spam and no attempts of
illegal advertising;
• Badoo;
• Twoo;
• Mamba;
• TopFace.
8. MARKETING, PROMOTION PROJECT
STRATEGY FOR RUSSIA
Type of advertisement Prise Period Quantity of
downloads (4 months)
SEO - promotion: in such searchers
as Yandex, Google, Mail and so on. $ 983,00 1 month 26811
Facebook
Advertisement in the recommended $ 2 808,57 1 month 6300
application
Vkontakte
Advertisement in the recommended $ 2 808,57 1 month 4500
application
Odnoklassniki
$ 2 808,57 1 month
48600
Advertisement in the recommended
application
mail.ru
$ 8 425,71 1 month
Placement of mobile advertising
Google Add Words $ 2 808,57 1 month 16000
Type of advertisement Price Period Quantity of downloads
(4 months)
Placement of reviews, publications,
reporings read on the internet
resources:
http://habrahabr.ru/
$ 2 808,57 1 month 28000
http://rbcdaily.ru
http://lover.ru/
http://4pda.ru/
Promotion of mobile application in
App Store $ 1 404,29 1 month 20000
Promotion of mobile application in
Google Play $ 1 404,29 1 month 20000
Bots $ 4 212,86
Application to the Android platform $ 14 042,85
Discussions in social networks and
forums $ 561,71 1 month
Курс валют ЦБ РФ на 01.04.2014
Доллар США $ = 35,6053руб.
TOTAL advertisement rub. (4 mon.) $ 125 543,11
9. ALTERNATIVE SOURCES OF ADVERTISING
The press conference, the invited
mass media
Bots
Advertisement in the metro :
- Moscow;
- St. Petersburg;
- Yekaterinburg;
- Novosibirsk
Advertising at the airport,
Aeroexpress
Magazines in trains:
«SACVOYAGE Sleeper»
Official onboard edition of
JSC RZhD
Magazines, newspapers
Radio
Television
11. THE FOLLOWING STEPS IN PROMOTION
● Order market researches of potential audience;
● Continue the promotion in Russia;
● Study the market of Asia in order to start an advertising
company there (after Android version release);
● Start an advertising company in Europe and America.
12. NEXT STEPS FOR DEVELOPING
APPLICATIONS
● Android version release;
● Improvements according to users reviews;
● Motivation to use paid features by accurate restriction
of free functionality;
● Addition of new paid functionality (beautiful MASQ
number and packs stickers);
● Improvements and bug fixing.
13. CONCLUSION
Required amount of investments of $ 300,000
Offer for investor - a 30% share in the project
Contacts:
Denisenko Aleksandr
mailto: info@masq.tv
tel: +7 (962) 509-88-00