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Setting Standards for
Sustainable Tourism
LANITH Symposium
14 February 2014
What is the GSTC?
 The leading global authority for standards
for sustainable travel & tourism
 A unique organization, without
competitors
What is GSTC?
• An independent, non-profit, truly global organization
supported by volunteer experts and supporters of
sustainability in travel and tourism
• Supported by diverse organizations:





The United Nations: UNWTO, UNEP, UN Foundation
Private Sector: TUI, Sabre, Royal Caribbean, many more
Trade Associations: ATTA, PATA, ASTA, ANVR
NGOs: Rainforest Alliance, Conservation Int’l, many more
Why GSTC?
• 1 in 2 consumers would be willing to book a more
sustainable holiday if available (TUI Travel global
research 2010)
• 2 in 3 consumers would change their behavior on
holiday to help the environment (TUI Travel global
research 2010)
GSTC’s Core Activities:
• Criteria for Sustainability
• “Certify the Certifiers”
• Destinations
• Education & Training
• Advocacy for sustainability in travel & tourism
GSTC Sustainable Criteria Overview
• There are 2 sets of Criteria:
 41 criteria for Destinations
 37 criteria for Hotels & Tour Operators
• 4 categories of criteria in each set:
 Destination Management
 Community Economic Benefit
 Community Social Benefit
 Environmental Protection
Certification Framework

GSTC sets standards

Certification Bodies become GSTC-Recognized

Travel Retailers get certified as “sustainable”
The GSTC Sustainable Criteria
for Hotels & Tour Operators
Demonstrate effective sustainable management
• Long-term sustainable management system
• Staff guidance and training
Demonstrate effective sustainable management
• Compliance with international/local legislation
• Compliance with local communal/indigenous rights
Demonstrate effective sustainable management
• Building (design, construction, operation, demolition)
 compliance with law and regulations
 respect natural & cultural heritage
 sustainable
 accessible
Demonstrate effective sustainable management
• Customer satisfaction
• Accurate promotion
• Natural & cultural heritage awareness
Social and economic benefits to the local community
• Community development
• Local goods and services
• Local entrepreneurship
Social and economic benefits to the local community
• Equal employment opportunities for
 local people/minorities
 women
• Social protection and living wage
• No exploitation, no harassment
Social and economic benefits to the local community
• Respectful conduct with local communities
• No restriction of local people access to
 food/water
 energy/housing
 healthcare/sanitation
 livelihood
 transport
Benefits to cultural heritage
•
•
•
•

Code of behavior for visits
No illegal trade
Protection & preservation
Local art, architecture, culture
Benefits to the environment
• Conserving resources
 Sustainable purchasing policies
 Less disposable goods
 Energy consumption (& renewable energies)
 Water consumption
Benefits to the environment
• Reducing pollution
 Greenhouse gas emissions
 Wastewater
 Waste
 Harmful substances
 Other kinds of pollution
(noise, light, runoff, erosion, …)
Benefits to the environment
• Conserving biodiversity, ecosystems and landscapes
 Regulated consumption/trade of wildlife species
 No illegal wildlife captivity
 No introduction of invasive aliens species
 Biodiversity conservation
 Minimize disturbance
for natural ecosystems
Next step
- Adapt those standards to create our own sets of
criteria,
- Get recognized/approved by GSTC
- Influence stakeholders to modify their practices and
join the movment.
www.gstcouncil.org
Thank you for your attention!
Please support us – click on “Participate” to
become a member!

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GSTC - Setting Standards for Sustainable Tourism

  • 1. Setting Standards for Sustainable Tourism LANITH Symposium 14 February 2014
  • 2. What is the GSTC?  The leading global authority for standards for sustainable travel & tourism  A unique organization, without competitors
  • 3. What is GSTC? • An independent, non-profit, truly global organization supported by volunteer experts and supporters of sustainability in travel and tourism • Supported by diverse organizations:     The United Nations: UNWTO, UNEP, UN Foundation Private Sector: TUI, Sabre, Royal Caribbean, many more Trade Associations: ATTA, PATA, ASTA, ANVR NGOs: Rainforest Alliance, Conservation Int’l, many more
  • 4. Why GSTC? • 1 in 2 consumers would be willing to book a more sustainable holiday if available (TUI Travel global research 2010) • 2 in 3 consumers would change their behavior on holiday to help the environment (TUI Travel global research 2010)
  • 5. GSTC’s Core Activities: • Criteria for Sustainability • “Certify the Certifiers” • Destinations • Education & Training • Advocacy for sustainability in travel & tourism
  • 6. GSTC Sustainable Criteria Overview • There are 2 sets of Criteria:  41 criteria for Destinations  37 criteria for Hotels & Tour Operators • 4 categories of criteria in each set:  Destination Management  Community Economic Benefit  Community Social Benefit  Environmental Protection
  • 7. Certification Framework GSTC sets standards Certification Bodies become GSTC-Recognized Travel Retailers get certified as “sustainable”
  • 8. The GSTC Sustainable Criteria for Hotels & Tour Operators
  • 9. Demonstrate effective sustainable management • Long-term sustainable management system • Staff guidance and training
  • 10. Demonstrate effective sustainable management • Compliance with international/local legislation • Compliance with local communal/indigenous rights
  • 11. Demonstrate effective sustainable management • Building (design, construction, operation, demolition)  compliance with law and regulations  respect natural & cultural heritage  sustainable  accessible
  • 12. Demonstrate effective sustainable management • Customer satisfaction • Accurate promotion • Natural & cultural heritage awareness
  • 13. Social and economic benefits to the local community • Community development • Local goods and services • Local entrepreneurship
  • 14. Social and economic benefits to the local community • Equal employment opportunities for  local people/minorities  women • Social protection and living wage • No exploitation, no harassment
  • 15. Social and economic benefits to the local community • Respectful conduct with local communities • No restriction of local people access to  food/water  energy/housing  healthcare/sanitation  livelihood  transport
  • 16. Benefits to cultural heritage • • • • Code of behavior for visits No illegal trade Protection & preservation Local art, architecture, culture
  • 17. Benefits to the environment • Conserving resources  Sustainable purchasing policies  Less disposable goods  Energy consumption (& renewable energies)  Water consumption
  • 18. Benefits to the environment • Reducing pollution  Greenhouse gas emissions  Wastewater  Waste  Harmful substances  Other kinds of pollution (noise, light, runoff, erosion, …)
  • 19. Benefits to the environment • Conserving biodiversity, ecosystems and landscapes  Regulated consumption/trade of wildlife species  No illegal wildlife captivity  No introduction of invasive aliens species  Biodiversity conservation  Minimize disturbance for natural ecosystems
  • 20. Next step - Adapt those standards to create our own sets of criteria, - Get recognized/approved by GSTC - Influence stakeholders to modify their practices and join the movment.
  • 21. www.gstcouncil.org Thank you for your attention! Please support us – click on “Participate” to become a member!

Editor's Notes

  1. introduction
  2. The GSTC is the leading global authority in setting and managing standards for what can be called “sustainable” in travel & tourism
  3. Others: Conservation: IUCN Private: Travelocity, Hilton, Caesars Entertainment Travel Weekly
  4. Demand is growing for sustainability. Sustainability measured through various methods of assessment: Low: self assessment 3rd party verification 3rd party certification Highest: 3rd party, GSTC-recognized certifier, e.g. EarthCheck
  5. Criteria for Sustainability Hotel & Tour Operator Criteria - 2008, revised 2012 Destination Criteria - released Nov 2013 “Certify the Certifiers” – 140+ certifiers 3 tiers of GSTC verification levels of certification schemes: Recognized, Approved, Accredited 19 are “Recognized” & 1 “Approved” as of Feb 2014 . Destinations “Early Adopters” program 2012-13 “Destination Partner Program” - new for 2014 – assessments, recommendations, training for sustainability – see www.gstcouncil.org/dpp 4. Education & Training 5. Advocacy for sustainability in travel & tourism
  6. Created with the input of experts, groups and companies from around the planet. Define sustainable tourism in a way that is actionable, measurable and credible. A minimum standard of sustainability for tourism businesses and destinations across the globe. Worldwide applicability of criteria Suitable for developed and developing countries For large and small businesses and destinations For urban, rural, and natural areas Considering traditional and indigenous communities The criteria indicate what should be done Our training programs show how to do it
  7. CB’s can be non-profit, gov’t agencies, for-profits Travel companies, e.g. companies – hotels, tour operators, sellers of travel become certified by certification bodies – not the GSTC. The GSTC does not certify travel retailers
  8. Today we will use the GSTC Sustainable Criteria for Hotels & Tour Operators This allows us to see all the issues included in “sustainable tourism” for our educational purposes We will use the handout “Guidelines for Hotels & Tour Operators” which includes the criteria plus guidelines for using them