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DEVELOPING and PRODUCING SOCIAL GAMES Web 2.0 Expo San Francisco  April 22-25 2008 MISSION :  CREATING EMOTIONS IN VIRTUAL   WORLD Alexey Kostarev Head producer EXECUTIVE SUMMARY Main objective : 50 000 000  registered users of our products
MARKET ,[object Object],[object Object],REQUIREMENTS OF   CASUAL GAME PORTALS REQUIREMENTS OF   SOCIAL NETWORKS ,[object Object],USER’S MOTIVATIONS: GAME 2.0 COMMUNITY BASED,  CASUAL GAMES  with MICROTRANSACTION business model Customization  Appearances, Accessories,  Style, Color Schemes Teamwork  Collaboration, Groups,  Group Achievements Competition  Challenging Others,  Provocation, Domination Escapism  Relax, Escape from RL,  Avoid RL Problems  Relationship  Personal, Self-Disclosure,  Find and Give Mechanics  Numbers, Optimization,  Templating, Analysis Discovery  Exploration, Lore,  Finding Hidden Things  Socializing  Casual Chat, Helping Others, Making Friends  Advancement  Progress, Power,  Accumulation, Status  Immersion Social  Achievement
DEVELOPMENT STRATEGY Launching  Casual game Portals Pogo, MSN, Bigfishgames, King.com Increasing Number  of products Localization English, Spanish, Turkish, French Additional  Services Avatars, gifts Launching  Social networks Facebook, MySpace, Meebo, Bebo, Friendster  DEVELOPMENT
FORECASTED AMOUNT OF ACTIVE USERS   ,[object Object],[object Object],[object Object],[object Object],[object Object],Apr–07 –  Feb-08 shows the  actual recorded number of users
REVENUE   FORECAST ,[object Object],[object Object],[object Object],[object Object],[object Object],Apr–07 –  Feb-08 shows the  recorded  revenue
INNOVATION Distributing channels GAME 2.0 Casual Community based Micro transactions INNOVATION
COMPETITORS All Products $3 719 760 706 572 2 944 050 RA Ventures All Products $1 604 244 283 651 3 151 677 TripMonger, Inc. PuzzleBee Jigsaw Puzzles $3 316 338 149 873 6 570 133 TheBroth Naughty Gifts $4 393 864 124 197 7 259 450 AG Ventures Free Gifts $8 697 712 179 673 8 983 650 Zach Allia All Products $15 446 622 356 964 11 598 841 42 Friends All Products $17 913 534 487 045 15 307 300 Social Gaming Network All Products $35 713 133 457 461 18 429 449 Blake Commagere All Products $56 171 726 1 364 926 24 508 057 Zynga Gifts $206 017 197 2 329 210 69 854 382 Rock   You competitor products Valuation Active users Users Company Name
CONTACTS ALEXEY KOSTAREV HEAD producer I-JET JSC E-mail:  [email_address]   E-mail:  [email_address] TEL: +7-343-350-10-90 MOB:   +7 -9 09 - 016 - 17 - 70 Company web site:  http://i-jet.ru/en/news/

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I Jet Exec Sum

  • 1. DEVELOPING and PRODUCING SOCIAL GAMES Web 2.0 Expo San Francisco April 22-25 2008 MISSION : CREATING EMOTIONS IN VIRTUAL WORLD Alexey Kostarev Head producer EXECUTIVE SUMMARY Main objective : 50 000 000 registered users of our products
  • 2.
  • 3. DEVELOPMENT STRATEGY Launching Casual game Portals Pogo, MSN, Bigfishgames, King.com Increasing Number of products Localization English, Spanish, Turkish, French Additional Services Avatars, gifts Launching Social networks Facebook, MySpace, Meebo, Bebo, Friendster DEVELOPMENT
  • 4.
  • 5.
  • 6. INNOVATION Distributing channels GAME 2.0 Casual Community based Micro transactions INNOVATION
  • 7. COMPETITORS All Products $3 719 760 706 572 2 944 050 RA Ventures All Products $1 604 244 283 651 3 151 677 TripMonger, Inc. PuzzleBee Jigsaw Puzzles $3 316 338 149 873 6 570 133 TheBroth Naughty Gifts $4 393 864 124 197 7 259 450 AG Ventures Free Gifts $8 697 712 179 673 8 983 650 Zach Allia All Products $15 446 622 356 964 11 598 841 42 Friends All Products $17 913 534 487 045 15 307 300 Social Gaming Network All Products $35 713 133 457 461 18 429 449 Blake Commagere All Products $56 171 726 1 364 926 24 508 057 Zynga Gifts $206 017 197 2 329 210 69 854 382 Rock You competitor products Valuation Active users Users Company Name
  • 8. CONTACTS ALEXEY KOSTAREV HEAD producer I-JET JSC E-mail: [email_address] E-mail: [email_address] TEL: +7-343-350-10-90 MOB: +7 -9 09 - 016 - 17 - 70 Company web site: http://i-jet.ru/en/news/