4. But building digital tools is hard ..
Digital projects often:
- Take too long & cost too much
- Deliver a user experience from the 80’s
- Get bogged down in back-end complexity
- Get too big and fail
5. US Department of Defense
In an analysis of USD $35.7 Billion in IT project spend.
Source: 5th Annual Joint Aerospace Weapons System Support,
Sensors and Simulation Symposium (Leishman & Cook)
“ 75% of software is never used “
6. Projects use a one-shot approach from the 70’s
( So the designers throw in the kitchen sink - just in case )
Users don’t get involved in designing the solution
( Only after the build is complete, when it’s too late to adjust )
It’s hardly surprising when ...
8. Benefits are proven before delivery:
- Success is demonstrated before full build
- Field testing breeds confidence
- Users drive design from the first day
- The final solution is built for practicality
9. 1. Requirements prototyping
Ultra-rapid user feedback using daily prototyping & testing
- More realistic user research by using fully functioning apps
- Stronger input to development by handing over code
- Testing human business processes, not just technology
- Guerilla UX testing in public or in the workplace
- 70% less cost than traditional requirements phases
- Field testing breeds confidence
- “Runs on the board” before full build commences
- Lower cost/time drain on internal resources
- The final solution is built for practicality
10. 2. Ultra-rapid Cloud Builds
Only relevant for clients with a cloud adoption strategy
- Ultra-rapid design, development & deployment
- 3-day release cycles
- Latest enterprise technologies (web, iOS, Android, custom)
- Devops, lean, kanban, extreme programming
- Automated quality assurance
12. “No regrets” policy:
- We build each phase with no commitment.
- If you like the result, we invoice.
- If you don’t like the result, we don’t invoice.
13. Iterative build with deep user involvement:
● Discovery, service design, UX, user testing
● Web-scale architecture & infrastructure
● Frontend+backend+integration build & test
● Operations, advertising, customer service
● Full business process management (until handover)
One-stop shop:
.. No need to project manage across 5 vendors, no finger-pointing
.. We take the lead and design with the users
.. Never build for more than 3 weeks without testing with users
22. Briefings - context:
The need to re-engineer a big, complex process in government:
- 1,000 authors & reviewers generating ministerial briefing papers
- Used by ministers during question time in parliament
- Legacy Lotus Notes system required 5 FTEs to coordinate
- Not mobile, not tablet
- So cumbersome that users had “lost the will to live”
- 2 failed attempts to solve the problem in 2 years, $2M
23. prototype full build
3 weeks 6 weeks
6 releases:
- 1 minister
- 1 portfolio
- 1 coordinator
- 5 authors
- new briefs only
21 releases:
- 1,000 users
- all ministers
- all portfolios
- all coordinators
- all authors
- all briefs
$50k $82k
Briefings: Timeline & Approach
24.
25.
26.
27. “I love working with the crew at 3wks.
They are part of the creative design and commercial
thinking process up front as well as the build.
This means we can get started much earlier, move
faster and create better products through tighter
customer feedback cycles.”
Mark Drasutis
Head of Innovation
What our clients say
28. Ministerial briefings seemed like a problem too hard
to solve for two years.
3wks worked with us to run the alpha trial with just
8 people for one sitting of parliament. It was so
successful it went viral internally. It took just over 2
months until it was live across the department.
Grantly Mailes
Chief Technology Advocate
Victorian Government
What our clients say
29. A vision is nothing without people who are prepared
to buy in, back it, and work to it – and your team
have done that and delivered.
And I still find the name 3wks ironic – you work
faster than that, it almost seems too long given the
speed at which you all churn out results. But no one
would believe 30 minutes as company name, would
they?”
Joshua Lowcock
Head of Commercial Product
What our clients say
30. It’s nice to be in a position where we can have a
quick discussion with their team and a day later we
can be testing it with clients.
3wks isn’t a development house, they’re a whole
approach to building products and services. They’re
helping to build your business, not just code.”
Rif Kiamil
CIO JJ Food Services
What our clients say
32. Our accelerator workshops have been road-tested on 45 projects.
We help answer the hardest questions:
1. Which services should we test first ?
2. What options do we have to conduct a closed trial ?
3. Where does this fit in the procurement process ?
4. How do we define the problem for “success” ?
The easiest first step:
33. ● choosing an audience
● driving awareness
● balancing get:give
● providing utility
● sociability & stickiness
● call to action
● success measures
● temporary business processes
What the workshop covers: