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Decision Matrix for Alfresco Enterprise
  or Community & Traditional ECM
                                       Ian Howells
                              Chief Marketing Officer

                                    Paul Hampton
                        Director of Product Marketing
Why Alfresco?


       What makes Alfresco different?


     Which ECM solution is right for me?




2
Traditional ECM


     High Cost   Complex     Slow / Limited
                                Adoption




3
ECM Requirements

                                     Traditional      Alfresco     Alfresco
                                        ECM          Enterprise   Community
     Stability                           
     Agreed SLA’s                        
     Platform Support                 (Limited)

     Scalability / Availability          
     Sys Config & Mmgt                   
     Storage Policies                    
     Indemnity / Warranty                
     Lower Cost                   (Upfront & High)

     Enterprise Adoption              (Limited)
     Open Process                     (Closed)
4
Alfresco is Different


     Lower Cost   Simple         Faster Adoption




5
Commercial Open Source

                                             Lower TCO


●  No upfront license fees           Annual Cost

●  No per seat licensing


●  Simple model
  o  Pay for Alfresco Support,     Cumulative Cost
     QA and Maintenance
  o  Price tied to usage
  o  Per CPU price
Simple Content Management

                                      Easy Adoption

     Shared Drive   Web 2.0              Email




 SMTP Listener
                                     Zero Footprint
                                     Drag and Drop
                                       Native UI

7
Complete Content Management

                                           Simple Deployment

      Document    Collaboration   Web Content    Records       Email
     Management                   Management    Management    Archive




                                                      One Repository
                                                      Built on Modern
                                                     Technology Stack
8
ECM Requirements

                                     Traditional      Alfresco     Alfresco
                                        ECM          Enterprise   Community
     Stability                           
     Agreed SLA’s                        
     Platform Support                 (Limited)

     Scalability / Availability          
     Sys Config & Mmgt                   
     Storage Policies                    
     Indemnity / Warranty                
     Lower Cost                   (Upfront & High)                  
     Enterprise Adoption              (Limited)                     
     Open Process                     (Closed)
9
Enterprise Principles

●  Offer Commercial Service Level Agreements (SLA’s)

●  Enterprise Customers Receive Fixes as a Priority

●  Extensions and Integrations to Proprietary Products are part
  of Enterprise
●  Extensions to Ubuiquitous proprietary systems – Windows,
  Office – are in Community
●  Extensions to Manage or Monitor highly-scalable or highly
  available systems are part of Enterprise
●  http://newton.typepad.com/content/2009/03/building-a-
  stronger-open-source-product.html
Stability

                                                                                                              Extensive QA Testing
        Automated QA
      Basic testing against
                                                                                                                               Alfresco
          1 OS Stack                                                      Daily Builds
                                                                                                                              Community
                                       New Code          New Code                              New Code                         Edition
     OS Build      Community                                                                                        OS Build     Community
 Release Candidate  Release                                                                                     Release Candidate Release




                                (Evolving code line = New Features)

                                (Stable code line = QA & Fixes)


                             QA          Beta 1     Beta 2     Beta x                            Enterprise   Fixes &   Fixes &         Fixes &
                          Bug Fixing                                                              Release     Patches   Patches         Patches




                                                       Extensive QA Testing:
                                                                                                                                   Alfresco
                                                    18 Dedicated QA Engineers
                              Use both automated and manual QA checks to run over 6000 tests per stack                            Enterprise
                                    Tested on both Open Source and proprietary technology stacks
                                                                                                                                   Edition
                                              Tested for Stability, Scalability and Security


11
Agreed SLA’s

          Alfresco Enterprise                                    Alfresco Community
      ●  Support                                              ●  No Alfresco SLA
         o    Contractual SLA’s (Gold, Platinum, & Diamond)      o  Community Forums

         o    Guaranteed availability of resources

         o    Call tracking and bug prioritisation

      ●  Bug tracking                                         ●  No Alfresco SLA
         o    Bug fixing / Service packs                         o    Self or Community Fix

         o    Patch distribution (with back porting)             o    Wait for code role up

      ●  Support Portal                                       ●  None Provided
      ●  Enterprise Documentation                             ●  Wiki Documentation
      ●  Indemnity and Warranty                               ●  None Provided
      ●  Access to Enterprise Edition                         ●  Access to Community Edition



12
World Wide Support

                                 Follow the Sun


      Austin   Maidenhead        Sydney




13
Support Portal

      ●  Licences

      ●  Systems Heartbeat
      ●  Proactive Notification

      ●  Documentation
        o  Support Handbook
        o  Enterprise Documentation

      ●  Knowledgebase

      ●  Search

14
Platform Support

           Enterprise Edition                      Community Edition
      ●  OS - Linux, Windows, Solaris          ●  OS - Linux

      ●  Data Base - MySQL, Oracle,            ●  Data Base - MySQL
         PostgreSQL, MSSQL Server,
         DB2
      ●  Application Server - Tomcat,          ●  Application Server – Tomcat
         JBoss, Oracle, Weblogic,
         Websphere
      ●  Authentication - Alfresco,            ●  Authentication - Alfresco,
         OpenLDAP, NTLM, Sun One                  OpenLDAP
         Directory Server, Active Directory,
         Kerberos, JASS
      ●  Browser - Firefox, IE, Safari         ●  Browser - Firefox


15
Scalability and Availability

              Clustering
      ●  Easy to configure
        clustering
      ●  Configure system for:
        o  Horizontal = Lower cost
        o  High availability
        o  Scalability




16
System Management

            JMX Monitoring
      ●  Administration and Monitoring for
         production systems

      ●  Supports JMX standard. Supports
         any JMX client
         o  Jconsole (ships with JDK), Hyperic,
            HP OpenView

      ●  Monitor
         o  Database connections

         o  Memory usage

         o  Alfresco Subsystems



17
System Configuration

      Runtime Administration
      ●  Alfresco Subsystems
         o  Authentication

         o  Synchronisation

         o  File Servers (i.e. CIFS, FTP and NFS)

         o  Third Party (i.e. OpenOffice,Swftools,
            ImageMagick)

         o  IMAP

         o  WCM Deployment Receivers

      ●  Start, Stop and Configure
        subsystems – without shutting
        down Alfresco
      ●  Cluster aware

18
System Management

           Indexing Check                System Reporting
      ●  Run time index check        ●  Report on on
                                        comprehensive
      ●  Check for consistence
                                        environment, installation
      ●  Fix errors on the fly          and configuration data
      ●  No server restarts          ●  Diagnostic Dump
        required                        o  Issue resolution
                                        o  Communicate with
                                           support
                 Minimize downtime, easier troubleshooting,
               lower internal maintenance and support costs.
19
Storage Policies

      ●  AKA Information Lifecycle
        Management (ILM)
                                                    Policy
                                                    Rules
                                                               SSD
                                                               $$$
      ●  Dynamic storage based on
        business policies / lifecycle
        rules                              Policy               FC
                                           Rules
                                                               Drives
        o  i.e. Current versions on fast
           (expensive) drive. Superseded                        $$
           versions on slower (cheaper)
           drives.
        o  Define business rules
                                                               SATA
                                                               Drive
      ●  Reduced cost without                                   $
        impacting performance

20
Indemnity and Warranty

              Enterprise                Community
      ●  Commercial License    ●  GPL

      ●  Full indemnity        ●  No Indemnification
      ●  Full warranty         ●  Distributed on an “as is”
                                 basis without warranty




21
Open Process

        Production Scanning
      ●  Kofax Release Script

      ●  Capture paper documents

      ●  Supports both Adhoc and
        Bulk scanning
      ●  Full document profiling
         o  Metadata tagging and validation

         o  Integration to pull meta data from
            external databases




22
ECM Requirements

                                      Traditional      Alfresco     Alfresco
                                         ECM          Enterprise   Community
      Stability                                                   Daily Build

      Agreed SLA’s                                                 Forums

      Platform Support                 (Limited)                  Open Source

      Scalability / Availability                        
      Sys Config & Mmgt                                 
      Storage Policies                                  
      Indemnity / Warranty                              
      Lower Cost                   (Upfront & High)                    
      Enterprise Adoption              (Limited)                       
      Open Process                     (Closed)                        
23
Alfresco Enterprise

      ●  Designed to be the Lowest Cost Way to Rollout to
        the Enterprise
      ●  Alfresco is in a Unique Position to Offer this Service
        o  Skills – We developed 95% of the Product
        o  Customer Base – We can Offer this level of Service at the
           Lowest Cost due to the Size of our Customer Base

      ●  Certified Partner Network




24
Health Warning

       Uncertified Systems
            Integrator
               +
           Community
               =
      High Risk & High Cost




25
Which ECM Solution?

          Tradition            Enterprise            Community
            ECM                 Edition                Edition
      Enterprise Licenses    Supported Solution       Free Solution

       Per User Pricing       Mission Critical    Non-Mission Critical

  Pay High Maintenance      Patches and Updates   Have Time/Skill to Fix
          Fees                                           Issues
                                Production
       Stitch Disparate         Deployment           Review Next
           Solutions                               Enterprise Version
                             Certified Partners
           Complex

        Closed Source          Open Source            Open Source
26
Dramatically Lower Cost

●     Total Cost of Ownership analysis

●     Based on publicly available pricing

●     Savings of 89%of the cost of SharePoint
      & up to 96% of the cost of other ECM
      solutions by using Alfresco

●     Demystify some of the complexity
      around current proprietary ECM pricing

●     http://www.alfresco.com/products/
      whitepapers/




27
The Choice is Easy

      Want to pay        Want to pay high        Want to deploy           Want limited /     Buy Traditional
      high license       maintenance fees           complex              slow adoption?          ECM
                           each year?             mismatched
          fee?
                                                 technologies?

         NO                  NO                   NO                           NO




      Alfresco       Mission critical       Need large            Want comercial
                                                                                            Alfresco
                      application?             scale              level support?           Enterprise
                                            deployment                                      Edition




                                                                                            Alfresco
                                                                                           Community
                                                                                            Edition




28
Alfresco Mission

      To be the most widely used                         Content
           Content Server...                            Repository
                                     Services      Content Processes     Services

                                    Full-text Indexes                  Metadata DBMS
       ...to be 5 Times Faster...    & Categories         Storage


                                                                   Scalability
                                                                High Availability
      ...and 10 Times Cheaper...                                 & Replication




       ...with freedom of choice.


29
Edition Comparison

          Enterprise Edition                                 Community Edition
      ●  Production ready and supported                  ●  Unsupported

      ●  QA Testing                                      ●  Daily builds
         o  18 Dedicated QA Engineers                       o  Limited QA testing via automation
         o  14 Phase QA cycle                               o  Basic testing against 1 Open Source
                                                               stack
         o  Benchmarked for Stability, Scalability and
            Security

         o  Tested on both Open Source and
            Proprietary technology stacks

         o  Both manual and automated QA with over
            6000 test per stack

      ●  Includes large scale production
         features

30
Enterprise Production Features

      ●  JMX based System Monitoring

      ●  Runtime Administration
      ●  Runtime Indexing Consistency Check and Update

      ●  High Performance / Resilience Clustering
      ●  Storage Policies

      ●  Both Open Source and proprietary technology stack
        support
      ●  Production scanning solution – Kofax Release Script

31
Build Process

                               Latest Functionality and Stability
      OS Build/                 Daily Build
       Release    Release         New
      Candidate                Functionality




                     QA          Ent Stack     Scalability   Management
                  Bug Fixing        QA          HA QA           QA




32
Platform Support

                                                                                                         
                                                                                              Extensive QA

                Enterprise Edition                                   Community Edition
      ●    OS Linux, Windows, Solaris                          ●    OS
                                                                    o    Linux
      ●    Data Base
           o    MySQL, Oracle, PostgreSQL, MSSQL Server, DB2   ●    Data Base
                                                                    o    MySQL
      ●    Application Server
           o    Tomcat, JBoss, Oracle, Weblogic, Websphere     ●    Application Server
                                                                    o    Tomcat
      ●    Authentication
           o    Alfresco, OpenLDAP, NTLM, Sun One Directory    ●    Authentication
                Server, Active Directory, Kerberos, JASS
                                                                    o    Alfresco, OpenLDAP
      ●    Browser
           o    Firefox, IE, Safari                            ●    Browser
                                                                    o  Firefox



33
Options

      ●  Trial
         o  Quick Trial
         o  Embedded Training
         o  Alfresco Cloud Trial

      ●  Development
         o  Latest Features
         o  Alfresco Community

      ●  Non-Critical Usage
         o  Alfresco Community
34
Questions?

●  Try Alfresco:
  o  Cloud Trail –
    http://bit.ly/cloud-trial

  o  Download Enterprise –
    http://bit.ly/EntTrial

●  TCO WhitePaper:
Watch the live webinar:

http://bit.ly/ecm-decisions
                                 Ian Howells
                        Chief Marketing Officer

                              Paul Hampton
                  Director of Product Marketing
ECM Decision Matrix - Deciding Between Alfresco Community Edition, Alfresco Enterprise Edition, And Traditional (Proprietary) ECM

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ECM Decision Matrix - Deciding Between Alfresco Community Edition, Alfresco Enterprise Edition, And Traditional (Proprietary) ECM

  • 1. Decision Matrix for Alfresco Enterprise or Community & Traditional ECM Ian Howells Chief Marketing Officer Paul Hampton Director of Product Marketing
  • 2. Why Alfresco?
 What makes Alfresco different?
 Which ECM solution is right for me? 2
  • 3. Traditional ECM High Cost Complex Slow / Limited Adoption 3
  • 4. ECM Requirements Traditional Alfresco Alfresco ECM Enterprise Community Stability  Agreed SLA’s  Platform Support (Limited) Scalability / Availability  Sys Config & Mmgt  Storage Policies  Indemnity / Warranty  Lower Cost (Upfront & High) Enterprise Adoption (Limited) Open Process (Closed) 4
  • 5. Alfresco is Different Lower Cost Simple Faster Adoption 5
  • 6. Commercial Open Source
 Lower TCO ●  No upfront license fees Annual Cost ●  No per seat licensing ●  Simple model o  Pay for Alfresco Support, Cumulative Cost QA and Maintenance o  Price tied to usage o  Per CPU price
  • 7. Simple Content Management
 Easy Adoption Shared Drive Web 2.0 Email SMTP Listener Zero Footprint Drag and Drop Native UI 7
  • 8. Complete Content Management
 Simple Deployment Document Collaboration Web Content Records Email Management Management Management Archive One Repository Built on Modern Technology Stack 8
  • 9. ECM Requirements Traditional Alfresco Alfresco ECM Enterprise Community Stability  Agreed SLA’s  Platform Support (Limited) Scalability / Availability  Sys Config & Mmgt  Storage Policies  Indemnity / Warranty  Lower Cost (Upfront & High)   Enterprise Adoption (Limited)   Open Process (Closed) 9
  • 10. Enterprise Principles ●  Offer Commercial Service Level Agreements (SLA’s) ●  Enterprise Customers Receive Fixes as a Priority ●  Extensions and Integrations to Proprietary Products are part of Enterprise ●  Extensions to Ubuiquitous proprietary systems – Windows, Office – are in Community ●  Extensions to Manage or Monitor highly-scalable or highly available systems are part of Enterprise ●  http://newton.typepad.com/content/2009/03/building-a- stronger-open-source-product.html
  • 11. Stability
 Extensive QA Testing Automated QA Basic testing against Alfresco 1 OS Stack Daily Builds Community New Code New Code New Code Edition OS Build Community OS Build Community Release Candidate Release Release Candidate Release (Evolving code line = New Features) (Stable code line = QA & Fixes) QA Beta 1 Beta 2 Beta x Enterprise Fixes & Fixes & Fixes & Bug Fixing Release Patches Patches Patches Extensive QA Testing: Alfresco 18 Dedicated QA Engineers Use both automated and manual QA checks to run over 6000 tests per stack Enterprise Tested on both Open Source and proprietary technology stacks Edition Tested for Stability, Scalability and Security 11
  • 12. Agreed SLA’s Alfresco Enterprise Alfresco Community ●  Support ●  No Alfresco SLA o  Contractual SLA’s (Gold, Platinum, & Diamond) o  Community Forums o  Guaranteed availability of resources o  Call tracking and bug prioritisation ●  Bug tracking ●  No Alfresco SLA o  Bug fixing / Service packs o  Self or Community Fix o  Patch distribution (with back porting) o  Wait for code role up ●  Support Portal ●  None Provided ●  Enterprise Documentation ●  Wiki Documentation ●  Indemnity and Warranty ●  None Provided ●  Access to Enterprise Edition ●  Access to Community Edition 12
  • 13. World Wide Support
 Follow the Sun Austin Maidenhead Sydney 13
  • 14. Support Portal ●  Licences ●  Systems Heartbeat ●  Proactive Notification ●  Documentation o  Support Handbook o  Enterprise Documentation ●  Knowledgebase ●  Search 14
  • 15. Platform Support Enterprise Edition Community Edition ●  OS - Linux, Windows, Solaris ●  OS - Linux ●  Data Base - MySQL, Oracle, ●  Data Base - MySQL PostgreSQL, MSSQL Server, DB2 ●  Application Server - Tomcat, ●  Application Server – Tomcat JBoss, Oracle, Weblogic, Websphere ●  Authentication - Alfresco, ●  Authentication - Alfresco, OpenLDAP, NTLM, Sun One OpenLDAP Directory Server, Active Directory, Kerberos, JASS ●  Browser - Firefox, IE, Safari ●  Browser - Firefox 15
  • 16. Scalability and Availability Clustering ●  Easy to configure clustering ●  Configure system for: o  Horizontal = Lower cost o  High availability o  Scalability 16
  • 17. System Management JMX Monitoring ●  Administration and Monitoring for production systems ●  Supports JMX standard. Supports any JMX client o  Jconsole (ships with JDK), Hyperic, HP OpenView ●  Monitor o  Database connections o  Memory usage o  Alfresco Subsystems 17
  • 18. System Configuration Runtime Administration ●  Alfresco Subsystems o  Authentication o  Synchronisation o  File Servers (i.e. CIFS, FTP and NFS) o  Third Party (i.e. OpenOffice,Swftools, ImageMagick) o  IMAP o  WCM Deployment Receivers ●  Start, Stop and Configure subsystems – without shutting down Alfresco ●  Cluster aware 18
  • 19. System Management Indexing Check System Reporting ●  Run time index check ●  Report on on comprehensive ●  Check for consistence environment, installation ●  Fix errors on the fly and configuration data ●  No server restarts ●  Diagnostic Dump required o  Issue resolution o  Communicate with support Minimize downtime, easier troubleshooting, lower internal maintenance and support costs. 19
  • 20. Storage Policies ●  AKA Information Lifecycle Management (ILM) Policy Rules SSD $$$ ●  Dynamic storage based on business policies / lifecycle rules Policy FC Rules Drives o  i.e. Current versions on fast (expensive) drive. Superseded $$ versions on slower (cheaper) drives. o  Define business rules SATA Drive ●  Reduced cost without $ impacting performance 20
  • 21. Indemnity and Warranty Enterprise Community ●  Commercial License ●  GPL ●  Full indemnity ●  No Indemnification ●  Full warranty ●  Distributed on an “as is” basis without warranty 21
  • 22. Open Process Production Scanning ●  Kofax Release Script ●  Capture paper documents ●  Supports both Adhoc and Bulk scanning ●  Full document profiling o  Metadata tagging and validation o  Integration to pull meta data from external databases 22
  • 23. ECM Requirements Traditional Alfresco Alfresco ECM Enterprise Community Stability   Daily Build Agreed SLA’s   Forums Platform Support (Limited)  Open Source Scalability / Availability   Sys Config & Mmgt   Storage Policies   Indemnity / Warranty   Lower Cost (Upfront & High)   Enterprise Adoption (Limited)   Open Process (Closed)   23
  • 24. Alfresco Enterprise ●  Designed to be the Lowest Cost Way to Rollout to the Enterprise ●  Alfresco is in a Unique Position to Offer this Service o  Skills – We developed 95% of the Product o  Customer Base – We can Offer this level of Service at the Lowest Cost due to the Size of our Customer Base ●  Certified Partner Network 24
  • 25. Health Warning Uncertified Systems Integrator + Community = High Risk & High Cost 25
  • 26. Which ECM Solution? Tradition Enterprise Community ECM Edition Edition Enterprise Licenses Supported Solution Free Solution Per User Pricing Mission Critical Non-Mission Critical Pay High Maintenance Patches and Updates Have Time/Skill to Fix Fees Issues Production Stitch Disparate Deployment Review Next Solutions Enterprise Version Certified Partners Complex Closed Source Open Source Open Source 26
  • 27. Dramatically Lower Cost ●  Total Cost of Ownership analysis ●  Based on publicly available pricing ●  Savings of 89%of the cost of SharePoint & up to 96% of the cost of other ECM solutions by using Alfresco ●  Demystify some of the complexity around current proprietary ECM pricing ●  http://www.alfresco.com/products/ whitepapers/ 27
  • 28. The Choice is Easy Want to pay Want to pay high Want to deploy Want limited / Buy Traditional high license maintenance fees complex slow adoption? ECM each year? mismatched fee? technologies? NO NO NO NO Alfresco Mission critical Need large Want comercial Alfresco application? scale level support? Enterprise deployment Edition Alfresco Community Edition 28
  • 29. Alfresco Mission To be the most widely used Content Content Server... Repository Services Content Processes Services Full-text Indexes Metadata DBMS ...to be 5 Times Faster... & Categories Storage Scalability High Availability ...and 10 Times Cheaper... & Replication ...with freedom of choice. 29
  • 30. Edition Comparison Enterprise Edition Community Edition ●  Production ready and supported ●  Unsupported ●  QA Testing ●  Daily builds o  18 Dedicated QA Engineers o  Limited QA testing via automation o  14 Phase QA cycle o  Basic testing against 1 Open Source stack o  Benchmarked for Stability, Scalability and Security o  Tested on both Open Source and Proprietary technology stacks o  Both manual and automated QA with over 6000 test per stack ●  Includes large scale production features 30
  • 31. Enterprise Production Features ●  JMX based System Monitoring ●  Runtime Administration ●  Runtime Indexing Consistency Check and Update ●  High Performance / Resilience Clustering ●  Storage Policies ●  Both Open Source and proprietary technology stack support ●  Production scanning solution – Kofax Release Script 31
  • 32. Build Process
 Latest Functionality and Stability OS Build/ Daily Build Release Release New Candidate Functionality QA Ent Stack Scalability Management Bug Fixing QA HA QA QA 32
  • 33. Platform Support
 Extensive QA Enterprise Edition Community Edition ●  OS Linux, Windows, Solaris ●  OS o  Linux ●  Data Base o  MySQL, Oracle, PostgreSQL, MSSQL Server, DB2 ●  Data Base o  MySQL ●  Application Server o  Tomcat, JBoss, Oracle, Weblogic, Websphere ●  Application Server o  Tomcat ●  Authentication o  Alfresco, OpenLDAP, NTLM, Sun One Directory ●  Authentication Server, Active Directory, Kerberos, JASS o  Alfresco, OpenLDAP ●  Browser o  Firefox, IE, Safari ●  Browser o  Firefox 33
  • 34. Options ●  Trial o  Quick Trial o  Embedded Training o  Alfresco Cloud Trial ●  Development o  Latest Features o  Alfresco Community ●  Non-Critical Usage o  Alfresco Community 34
  • 35. Questions? ●  Try Alfresco: o  Cloud Trail – http://bit.ly/cloud-trial o  Download Enterprise – http://bit.ly/EntTrial ●  TCO WhitePaper:
  • 36. Watch the live webinar:
 http://bit.ly/ecm-decisions Ian Howells Chief Marketing Officer Paul Hampton Director of Product Marketing