These simple tips will help anyone in the workspace as a service industry improve search rankings and better connect with their target customers.

1. 5 EASY SEO TIPS
FOR THE WORKSPACE
AS A SERVICE
INDUSTRY
SLOANTECH – INTERNET MARKETING
CONSULTANCY
GET BETTER WEBSITE TRAFFIC, SALES &
LEADS!

2. LOCAL MARKETING COUNTS!!!
• Google+ is replacing Google Places – which is essential
for getting your business ranked in Google Search.
• Create a Google + Page for your business locations.
Become a verified Publisher
• Build your company’s G+ “circles” Reach out (+) to
customers, industry leaders
• Build local accounts at Yelp! &
Angie’s List, encourage reviews

3. CREATE A BLOG – AND
KEEP IT ACTIVE!
• Search Engines likes site that are GROWING their content!
• Blogs help to keep your site looking energized and
updated. FRESHNESS counts in SEO.
• Your clients will appreciate the advice, company news,
product news, industry tips and ideas that you publish on
your blog
• Blog content can lead your
readers to your products or
services.

4. SOCIAL MEDIA =
EXTERNAL SEO SIGNALS
• Create accounts, publish content to and grow your
followers at:
• Facebook, Twitter, YouTube and LinkedIn
• You Can Sell Through Facebook!
• Custom Tabs – (ask us how)
• Engage Potential/Existing Clients
• Contests
• Polls
• Funny Photos

5. USE IMAGERY – FOR ONSITE
AND OFFSITE SEO!
• Show off On Image-Oriented Sites:
• Pinterest, Instagram, Flickr
• Adds offsite SEO
• Adds offsite visual interest in your products or company
• Image Names, Descriptions and Alt-
Tags
• Helps users and usability
• Helps on-site SEO

6. VIDEOS ARE ESSENTIAL
FOR MARKETING & SEO
• Create brief product videos to
highlight your products from
all angles
• Create videos demonstrating
how to use your products and
throughout your site and blog
• Social Sharing of videos adds
“buzz” and offsite SEO value
• Create video sitemap, add
video microdata

7. NEXT SEO STEPS?
Stick your toe in - Ask us about a free mini-SEO analysis
Get your feet wet - Order an initial $500 audit of your site – to get
a quick assessment of what online marketing challenges your site
faces
Dive right in – Need a comprehensive site-wide Audit?
Go deep - Ask about our Backlink Profile Creation and Link
Remediation Services
Or schedule a call with our experienced team for a custom
solution based on your specific needs
Contact: internetmarketing@sloantech.com