2. Game Industry Value Chain
End User
Hardware
Distribution
Tools
Talent
Capital
3. End User
● Population 78 Million
● Games have been popular (Consoles, PC and now
Mobile)
● High Smartphone and Internet Penetration
● Local Payment Solutions
5. Distribution
● Retail for PC and Consoles
○ Issue #1: No International Credit Cards
○ Issue #2: Price Point
● Digital for Mobile
○ Local Android Markets
7. Talent
● Engineering Schools
● Art Schools
● Game Development Institutes
● Videogame Startup Accelerators
● Local Chapters (SIGGRAPH, IGDA)
● Artist Communities (http://cgart.ir)
● Game Jam Events