Comparing Short Term Rental Listing Growth and Pricing Models of Airbnb, HomeAway and TripAdvisor Vacation Rentals

1. Comparing Airbnb, HomeAway
and TripAdvisor Vacation Rentals
Listing Growth 2011-2015
Pricing Models
Amy Hinote
Founder VRM Intel

2. -
200,000
400,000
600,000
800,000
1,000,000
1,200,000
1,400,000
1,600,000
2011 2012 2013 2014 2015
Vacation Rental Listing Growth 2011-2015:
TripAdvisor, HomeAway, Airbnb
VRM Intel, August 2015
TripAdvisor HomeAway Airbnb

3. Short Term Rental Pricing Models
Airbnb
• Transactional: Uniform for professionally managed vacation
Homes, owner managed homes, and shared spaces
• 3% for Host/Owner + 6%-12% Guest/Traveler Fee. For guests, it
is a steady decline from 12% to 6% as the reservation amount
increases
HomeAway
• 2 Pricing models
• Subscription pricing tiers ($349 -$1249)
• Transactional Pricing -10%
• No Guest/Traveler Fees
VRM Intel, August 2015

4. Short Term Rental Pricing Models
TripAdvisor
For owner managed homes:
• Transactional Fee: 3% for Hosts/Owners + 7%
Guest/Traveler Fee
For professionally managed homes, 3 models are offered:
• Subscription (Rates negotiable)
• Pay Per Lead
• Transactional Fee (7%, with no Guest/Traveler Fee)
VRM Intel, August 2015