1. Sue Davis
@suedavis68
10 Content strategy diagrams
that changed the world

2. Part 1:
Processes

3. Jesse James Garrett:
The elements of user experience (2002)

4. Erin Scime:
The content lifecycle (2009)

5. Brian Traffic:
Content strategy quad (2010)

6. Rahel Bailie:
Content strategy maturity model (2011)

7. John McCrory:
Content audit template (2011)

8. Richard Ingram:
Press release workflow (2011)

9. Sue Davis (from an idea by Karen McGrane):
Mobile content strategy (2012)

10. Part 2:
What is good content?

11. Peter Morville:
User experience honeycomb (2004)

12. Jakob Nielsen:
F-pattern of reading (2006)

13. Mark Smiciklas:
The content strategy burger (2011)

14. What’s your favourite
eureka diagram?
See you at the bar