10 years ago I started an agency with few of my friends. Scaled it up to 2 offices,25 members and some of the best brands working with us. Here is how I managed to scale it up and sell the business off.

1. HOW I
CREATED AN
AGENCY WITH
70% BUSINESS
INBOUNDAND SOLD IT TO A
FRENCH GROUP
HOW I
CREATED AN
AGENCY WITH
70% BUSINESS
INBOUNDAND SOLD IT TO A
FRENCH GROUP
@andrine_mendez
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2. DO YOU
WANT TO
KNOW
HOW?
STARTING A
BUSINESS IS
ACTUALLY
NEVER EASY
BUT SCALING
IT UP, IS A
DIFFICULT
TASK.
I CREATED A BUSINESS,WENT FROM 5
TO 25 MEMBERS, 2 OFFICES &
WORKED WITH THE BIGGEST BRANDS
OUT THERE.
DO YOU
WANT TO
KNOW
HOW?
@andrine_mendez
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3. UNIQUE
WAY OF
STORY
TELLING
HAVE A
WE USED TO MAKE EVERY
CLIENT PROPOSAL OR PITCH
PRESENTATION AS A WHITE
BOARD ANIMATION.
THIS WOULD ‘WOW’ THE
CLIENT, IS SELF-
EXPLANATORY AND ALSO
HELPS FOR CLIENTS TO
EXPLAIN INTERNALLY.
WE THEN PUBLISHED THESE
VIDEOS ON YOUTUBE WHICH
GRABBED FURTHER
EYEBALLS.
UNIQUE
WAY OF
STORY
TELLING
HAVE A
@andrine_mendez
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4. BRAND
CULTURE
AMPLIFY
BRAND
CULTURE
AMPLIFY
WE MADE EACH OF OUR CREW
MEMBERS THE SUPERSTARS,
EVERY DESIGNER HAD THEIR
OWN BRAND NAME AND FB
PAGE.
WE AMPLIFIED OUR HR
CULTURE BY POSTING SUCH
POSTERS AND HAVING
INDIVIDUAL PORTFOLIO VIDEOS
FOR TEAM MEMBERS.
@andrine_mendez
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5. FAMILIAR
CLIENTELE
HAVE A
THIS MIGHT SOUND LIKE A
CHICKEN AND EGG SITUATION
BUT TARGET CLIENTS WHO
WILL CARRY WEIGHTAGE ON
YOUR PORTFOLIO.
WE ARE NOT SAYING WORK
FOR FREE FOR THEM, BUT
FOCUS ON ACQUIRING
CLIENTS WHOSE NAMES CAN
BE USE USED TO ATTRACT
MORE CLIENTS.
FAMILIAR
CLIENTELE
HAVE A
@andrine_mendez
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6. CREATE
BRAND
INBOUND
ASSETS
CREATE
BRAND
INBOUND
ASSETS
FOR US OUR PITCH
VIDEOS DID THE TRICK
OF CREATING INBOUND
HOOKS.
YOU COULD EXPLORE
CREATING PODCASTS
OR EVENTS THAT CAN
CAPTURE YOUR TARGET
GROUP.
@andrine_mendez
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7. 1.CHARGE EARLIER THAN
YOU’RE COMFORTABLE WITH
2.CHARGE MORE THAN YOU’RE
COMFORTABLE WITH
3.JUSTIFY ( OR KILL ) YOUR
LOWEST PLAN
4.PLAN ON CHANGING PRICES
QUOTE A
PRICE AT
PAR OR MORE
QUOTE A
PRICE AT
PAR OR MORE
@andrine_mendez
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8. THE RESULT
(BESIDES GETTING ACQUIRED)
THE RESULT
(BESIDES GETTING ACQUIRED)
@andrine_mendez
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9. INBOUND LEADS FROM
WEBSITE CONTACT FORM
FROM MULTI-NATIONAL
COMPANIES.
ATTRACTED TOP TALENT AND
NEVER HAD SHORTAGE OF
GETTING THE RIGHT PEOPLE.
@andrine_mendez
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10. Like,Comment & Save
@andrine_mendez
THESE APPROACHES CAN BE APPLIED TO
BOTH PRODUCT OR SERVICE BASED
BUSINESSES. DROP A COMMENT IF YOU HAVE
ANY QUESTIONS ON HOW TO SCALE UP YOUR
BUSINESS.