AOE CSO Steven Bailey explains how companies can utilize omnichannel e-commerce platforms to create new revenue streams and make their business future-proof. Presentation Video: https://www.youtube.com/watch?v=ujxsIHJoMSQ

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! AOE Short Profile
! Travel Retail
! The OM3 Suite
! Akeneo
! Q&A

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6. https://youtu.be/OQqhrfRRpeY
Heathrow Video

7. 22 airports/airlines currently in rollout, tender or consulting phases
The World‘s No.1
Non-Aviation Revenue Digitalization Company

8. The average American
spends more than
4hdaily on their smartphone

9. 25% of all eCommerce sales
in the USA
are made on mobile

10. In China it is
75%already approaching

11. The disruption has begun | A look at Travel Retail

12. But the market is still growing!? Market yes, spend per passenger no…
SOURCE: TFWA & IATA
Passengers in (billion) 3.328 3.561 3.810 4.081
Travel Retail market (in billion) 63.48 62.00 63.50 67.00e
15,00
15,50
16,00
16,50
17,00
17,50
18,00
18,50
19,00
19,50
2014 2015 2016 2017
Spend per Passenger in USD
$16.4
TR

13. Moments of decision of Travel Retail purchase ...
At home
before Leaving
for the airport
At destination
before leaving
for the airport
On the way to
the airport
At the
Airport
In the Duty
Free Shop
After looking around
After Getting Advice from Sales Staff
(only 2% in high spender category)
After buying another category
Ensuring full digital engagement prior to travel is
essential to capture 65% of potential purchases
35%
the airpo
6%
Airport
14%
10%
26%
7%
2%
SOURCE: m1nd-set Research

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16. Downtown Luxury Shopping – NZ $150+ million logistic fulfillments

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31. Q&A
More questions? ! steven.bailey@aoe.com