This document discusses strategies for seducing users and capturing their ongoing devotion through interface design. It presents three stages of seduction: 1) Inspiring attention, interest and desire, 2) Drawing them in and leading them astray, and 3) Capturing ongoing devotion. Various techniques are proposed for each stage, such as identifying user archetypes, using emotion-evoking language and imagery, telling stories, and providing affordances of desire. Guidelines recommend designing based on genuine user needs while differentiating seductive qualities.
105. Planning mode and Context mode
Planning mode is where you organize your Context mode is where you can ignore the
actions into projects and folders. hierarchy and concentrate on working.
You can switch back and forth between planning mode
and context mode by clicking the Mode switcher
or the Switch button on the toolbar.
106. Planning mode and Context mode
Planning mode is where you organize your Context mode is where you can ignore the
actions into projects and folders. hierarchy and concentrate on working.
You can switch back and forth between planning mode
and context mode by clicking the Mode switcher
or the Switch button on the toolbar.
Planning Sidebar
The Inbox: dump in stu! to process later
e Library contains all your folders, projects, and actions The Inbox appears above your library of projects and acti
Folders: Categorize your projects Outline new ideas, incoming tasks, or emerging projects h
A Project represents some goal you hope to achieve When you're ready, assign a project and a context to an it
then click the Clean Up button to turn it into an action.
107. Planning mode and Context mode Toolbar
Planning mode is where you organize your Context mode is where you can ignore the
actions into projects and folders. hierarchy and concentrate on working.
Switch to the Focus on th
other mode and selected fold
ļ¬nd your project, tem
selection there. hiding every
View Bar Cli
lots
Filter your projects by status.
You can switch back and forth between planning mode Remaining: Left to be done
and context mode by clicking the Mode switcher Active: Currently working on
or the Switch button on the toolbar. Stalled: Without available actions
Pending: Starting in the future
On Hold: Not currently working o
Dropped: Given up
Completed: Finished successfully
Planning Sidebar Outline Th
and
The Inbox: dump in stu! to process later quot;Planning mode# pro
The Library contains all your folders, projects, and actions The Inbox appears above your library of projects and actions.
Folders: Categorize your projects Outline new ideas, incoming tasks, or emerging projects here.
A Project represents some goal you hope to achieve When you're ready, assign a project and a context to an item,
A Shoebox holds single actions that don't ļ¬t into a project then click the Clean Up button to turn it into an action. Or,
drag an item to the sidebar to turn it into a project.
Select any item in the sidebar to see its The darker gray rows are your grouping, as set in the View
contents in the main outlin! Bar above. This outline is grouped by folder.
Lighter gray rows are projects. A project should be a goal that
Numbers indicate your inbox items quot;gray#, overdue you can complete some day; this one is the title of a painting.
actions quot;red#, and almost$due actions quot;orange#
The ļ¬rst remaining thing you can do in each project, the next
action, is colored purple.
108. Planning mode and Context mode Toolbar
Planning mode is where you organize your Context mode is where you can ignore the
actions into projects and folders. hierarchy and concentrate on working.
Switch to the Focus on the Clean Up puts Reset the next Type to ļ¬lter the view Open the Print what's
other mode and selected folders or everything where it review date for the for matching folders, inspectors, currently visible
ļ¬nd your project, temporarily belongs, based on the selected projects. projects, and actions. where you can in the outline.
selection there. hiding everything else. changes you made. edit details of the
selected items.
View Bar Click the View button in the toolbar to see the View bar, which contains
lots of handy menus for ļ¬ltering your outline, and the column headers.
Filter your projects by status. Group your projects Sort your projects Filter actions by Filter actions by Filter actions by Clear your
You can switch back and forth between planning mode Remaining: Left to be done under headings by various criteria, or status. estimated time, so whether you have custom ļ¬lters,
and context mode by clicking the Mode switcher Active: Currently working on based on their leave them unsorted. Remaining: Actions you can ļ¬nd stu! ļ¬agged them. Flags returning to
or the Switch button on the toolbar. Stalled: Without available actions containing folders or not yet complete that can be done in don't have any the defaults
Pending: Starting in the future various dates. Next Action: The the time you have inherent meaning; or to the last
On Hold: Not currently working on next thing you can do available right now. they're just a perspective
Dropped: Given up in each project convenience. you opened
Completed: Finished successfully Available: Actions
you can do right now
Completed: Actions
ļ¬nished successfully
Planning Sidebar Outline This is the detailed view of your inbox, folders, projects, and actions, arranged in rows
and columns. Contexts mode is similar, except that actions are broken out of their
The Inbox: dump in stu! to process later quot;Planning mode# project hierarchies so you can see them individually by project, due date, and so on.
The Library contains all your folders, projects, and actions The Inbox appears above your library of projects and actions.
Folders: Categorize your projects Outline new ideas, incoming tasks, or emerging projects here.
A Project represents some goal you hope to achieve When you're ready, assign a project and a context to an item,
A Shoebox holds single actions that don't ļ¬t into a project then click the Clean Up button to turn it into an action. Or,
drag an item to the sidebar to turn it into a project.
Select any item in the sidebar to see its The darker gray rows are your grouping, as set in the View
contents in the main outlin! Bar above. This outline is grouped by folder.
Lighter gray rows are projects. A project should be a goal that
Numbers indicate your inbox items quot;gray#, overdue you can complete some day; this one is the title of a painting.
actions quot;red#, and almost$due actions quot;orange#
Categorize your actions by context; then you
The ļ¬rst remaining thing you can do in each project, the next can switch to Contexts Mode and organize
action, is colored purple. them by when and where you can do each
Because this project is sequential, all actions after the next one.
action are considered unavailable. You have to ļ¬nish the This action has a note, as shown by the note
earlier actions before you can start the later ones. icon. Click a note icon to see the note area,
where you can type or drop ļ¬les.
When you put the mouse pointer on a row, you see the columns
Contexts Sidebar and buttons available for that item.
The No Context box: actions still needing contexts You can use the Add Child, Indent, and Group commands in This action has a due date. You can show the
the Edit ! Outlining menu to collect related actions into a Due Date column quot;and other columns# in the
group for easier tracking. View menu.
A Context represents the place or the tools
necessary to get something done Overdue items are red.
The arrows on a project or a group indicate
whether it is parallel or sequential. The
sequential āWorkā must have its actions done
Contexts can contain subcontexts in the order they are listed, while the parallel
Single!action lists are like projects, but they contain loose, āIdeas to sketch outā can have its actions
unrelated items instead of actions aimed toward the done in any order.
Select a context to see the actions completion of a goal.
assigned to iquot;
All single actions are considered ānext actions,ā and they are This action is ļ¬agged. Click the ļ¬ag icon to
colored blue to distinguish them from project actions. mark items with a ļ¬ag for your own reference;
the ļ¬ag ļ¬lter in the View Bar above can ļ¬nd
all of your ļ¬agged items for you.
...And here's the next folder, with its own projects and single$
action lists inside.