2011 Toyota brochure provided by Heyward Allen Toyota located in Athens, GA. Find a Toyota for sale in Georgia; call about our current sales and incentives at (888)777-0611. http://www.heywardallentoyota.com/

2. Quality. It’s not some line item on a to-do list. Not something you achieve
and put a check mark beside before moving on to other things. No, quality
is a core tenet for doing business. An overarching approach to everything
you do. One that never ends, if you’re serious about it. A limitless number
of milestones to reach. Quality is at the heart of what Toyota believes in.
It’s why we spend nearly a million dollars per hour, every hour, on research
and development. It’s why Toyota has the best dependability of any full-
line automotive manufacturer.48
It’s the reason that we created the Star
Safety System.TM
Quality is our ongoing mission. And it’s the standard by
which we will—and should—be judged.
At Toyota, we believe everyone has the right to be safe. That’s
why we’ve equipped all of our vehicles with the Star Safety System,TM
an integration of advanced safety technologies that helps drivers avoid
accidents. It includes Vehicle Stability Control (VSC),1
Traction Control (TRAC),
Anti-lock Brake System (ABS), Electronic Brake-force Distribution (EBD) and
Brake Assist (BA).38
We’ve also added Smart Stop Technology.15, 52
Designed
to reduce engine power when the brake is firmly applied, this innovative
system helps bring the vehicle to a stop even if the accelerator pedal is
fully depressed. It’s just another example of our ongoing commitment to
build the most trustworthy vehicles on the road. Toyota. Moving Forward.
See numbered footnotes in Disclaimers section.
HYBRIDS 6
CARS 10
SUVS / VAN 14
TRUCKS 18

3. HIGHLANDER HIGHLANDER | SE | LIMITED | HYBRID | HYBRID LIMITED
The 2011 Highlander. Sure, it holds passengers, but it also holds your attention.
With available seating for up to seven, a versatile 95.4 cubic feet of cargo
room13
and remarkable fuel economy, Highlander provides all of the practical
things that a family needs. It also offers sculpted sheet metal, a sophisticated
interior, the availability of a 270-hp V6 engine or hybrid drivetrain, and a long
list of standard comforts. Needs, or wants? We’ll leave that up to you.
KEY FEATURES include standard 50/50 split fold-flat third-row seat, available power liftgate, available
Smart Key System,4
standard Center Stow™ system, standard manual rear air conditioning, available cargo
area second-row-seat one-touch fold-flat levers and available multi-stage heated front seats.
SUVS / VAN HIGHLANDER 5Highlander SE shown in Nautical Blue Metallic with available accessories, and Highlander Hybrid Limited shown in Predawn Gray Mica.
See numbered footnotes in Disclaimers section.
US-HI11-6-A
US-HI11-14-A
US-HI11-7-A
US-HI11-39-A

4. Let’s clear the air. There’s talk that Toyota makes hybrids for a niche market.
In fact, we make hybrids to appeal to everyone. Take Prius: It’s now in its 3rd generation,
with each generation more powerful, more efficient and more popular than the last. We
also believe that hybrid technology can work for a wide variety of vehicles, as shown
by the Camry Hybrid and Highlander Hybrid. Moreover, hybrid technology is something
that we continue to improve, with advances like plug-in hybrids on the horizon. Finally,
it doesn’t matter whether your concern is the environment, technology or the money
you can save at the pump. This is progress we can all feel good about.
3 HYBRIDS
PRIUS
CAMRY HYBRID
HIGHLANDER HYBRID
HYBRIDS PRIUS 7
PRIUS Two | Three | Four | Five
Prius offers far more than just one of the most
aerodynamic exteriors on the road. It delivers an
EPA-estimated combined 50 mpg rating49
and was
named a 2010 Top 10 Green Car by Kelley Blue
Book.53
It has proven 3rd generation Toyota hybrid
technology and the ability to hold its own in the
fast lane. That’s a whole lot of advantages for one car.
KEY FEATURES include available Solar Roof,46
available Remote
Air Conditioning System,51
standard Smart Key System,4
available
Pre-Collision System (PCS)45
and seven standard airbags.5
6
Prius Four shown in Blizzard Pearl with available options.
See numbered footnotes in Disclaimers section.
US-PRS11-5-A
US-PRS10-420-B

5. CAMRY HYBRID
Underneath its handsome design lies the Hybrid
Synergy Drive®
that Camry Hybrid uses to achieve
an EPA-estimated 35 highway mpg rating.12
It gets
even better. Camry does this with all of the reliability,
dependabilityandperformanceforwhichit’sfamous.
But then, you’d expect nothing less from one of the
most popular cars on the road.
KEY FEATURES include standard Smart Key System,4
standard acoustic
noise-reducing front windshield, available voice-activated touch-screen
DVD navigation system,2
available XM NavTraffic®2
and standard dual-
zone automatic climate control with Plasmacluster™6
ionizer.
8 HYBRIDS CAMRY HYBRID HYBRIDS HIGHLANDER HYBRID 9
HIGHLANDER HYBRID Hybrid | Hybrid Limited
Highlander Hybrid is everything that’s great about
Highlander, and more. Hybrid Synergy Drive®
makes
it highly fuel-efficient, while producing extremely low
emissions. Yet it’s as powerful and responsive as the
non-hybrid V6. When you think about it, Highlander
is the ultimate no-compromise SUV.
KEY FEATURES include EPA-estimated 28 city and highway mpg
ratings,12
standard 50/50 split fold-flat third-row seat, available power
liftgate and standard Center Stow™ system.
Camry Hybrid shown in Blue Whisper Mica with available options. Highlander Hybrid Limited shown in Shoreline Blue Pearl.
See numbered footnotes in Disclaimers section.
US-CY10-2-B
US-CY10-25-A
US-HI11-16-A
US-HI08-37-B

6. Toyota cars have come a long way.— from the single model that we sold
in the beginning to the six models available today. These days, we make them for
all types of people: those who love driving, those who embrace technology, those
who appreciate luxury and those who just want to feel that they got a good deal on a
great car. But no matter why someone chooses a particular Toyota, we’re committed
to making those feelings last. We do that by building cars that last.
6 CARS
AVALON
VENZA
CAMRY
MATRIX
COROLLA
YARIS
CARS AVALON | VENZA 11
AVALON AVALON | LIMITED
Comfort is back. That’s not surprising — it’s human
nature to seek it. What is surprising is the sheer
number of ways that Avalon manages to soothe
the senses. There’s the quiet, spacious interior filled
with technological innovations. The smooth yet
responsive ride. The long list of standard safety
features. Step inside, and you’ll know what it’s like
to travel Avalon class.
KEY FEATURES include standard backup camera,3
standard reclining
rear seats, available Smart Key System,4
standard LED taillamps, standard
driver’s knee airbag5
and available voice-activated touch-screen DVD
navigation system.2
VENZA 4-cyl. | V6
Forward-thinking ideas come when Toyota designers
ask a lot of “what if” questions. What if you combined
the sleek style and driver-oriented performance of a
car with the flexibility of an SUV? What if the lines
you drew and the shapes you sculpted balanced
the bold with the beautiful? What if rational became
emotional? The answer is Venza.
KEY FEATURES include available panoramic roof, available 20-in.
alloy wheels, available Automatic High Beam,7
available JBL Synthesis,®
available voice-activated touch-screen DVD navigation system2
and
available Active Torque Control AWD system.
10
Venza V6 shown in Classic Silver Metallic with available options.
Avalon Limited shown in Blizzard Pearl.
See numbered footnotes in Disclaimers section.
US-AV11-1-A
US-VZ11-1-A

7. CARS COROLLA | YARIS 1312 CARS CAMRY | MATRIX
COROLLA COROLLA | LE | XLE | S | XRS
The 2010 Corolla is first and foremost solid — from
its reputation to the fit and finish for which Toyota
is known. It can do what you depend on a car to
do, and keep doing it for an incredibly long time.
In the end, you’re left with one conclusion: This is
what a car was meant to be.
KEY FEATURES include standard 60/40 split fold-down rear seat,
standard Vehicle Stability Control (VSC),1
available power tilt/slide moonroof,
available cruise control and available integrated front fog lamps.
2010 Corolla shown.
CAMRY CAMRY | LE | SE | XLE | HYBRID
Why do so many people make Camry their car of
choice? Because nothing else combines Toyota’s
reliability, longevity, fuel economy and value with
Camry’s bold, confident sense of style and long list
of features. Really, the question isn’t, “Which car?”
It’s, “Which Camry model?”
KEY FEATURES include available Plasmacluster™6
ionizer, available
reclining rear seats, available Smart Key System,4
standard driver’s
knee airbag5
and available voice-activated touch-screen DVD
navigation system.2
YARIS 3-DOOR LIFTBACK | 5-DOOR LIFTBACK | SEDAN
Think outside the econobox. On the exterior, Yaris
is all about slick sheet metal and bold design.
On the inside, there’s a spacious interior full of
unexpected amenities. On the road, the responsive
handling of Yaris makes it a blast to drive. With
its EPA-estimated 36 highway mpg rating12
and
astonishingly affordable price, it’s also a joy to own.
KEY FEATURES include available 60/40 split rear seat, standard
auxiliary audio jack, available cruise control, available passenger-side
dual glove compartments and available Optitron instrumentation.
MATRIX MATRIX | S | XRS
It was inspired by the sheer desire for unhinged
fun, and by the needs for quality and fuel efficiency.
The 2010 Matrix is a car that speaks volumes about
practicality and dependability, yet it still manages to
leave the driver speechless.
KEY FEATURES include standard anti-slip rear cargo trim, standard
Optitron instrumentation, available All-Wheel Drive (AWD), available
color-keyed front and rear underbody spoilers and available 17-in.
alloy wheels.
2010 Matrix shown.
Corolla S shown in Barcelona Red Metallic with available options.
Yaris 3-Door Liftback shown in Super White with available options and accessories.Matrix S shown in Blue Streak Metallic with available options.
Camry SE shown in Classic Silver Metallic with available options.
See numbered footnotes in Disclaimers section.
US-CY11-1-A
US-MX09-19-A
US-YA09-3-C
US-CL10-2-A

8. Capable of many things — including earning your loyalty. Whether
you’re driving a familiar vehicle like 4Runner or a relatively recent arrival like the latest
Sienna, you have reason to feel confident. Ever since the first Land Cruiser set out
nearly 60 years ago, people have learned to place their faith in Toyota SUVs and vans.
The odometer readings are legendary. There’s another reason, however, that people
count on our SUVs to go far: It’s because when it comes to Toyota quality, we believe
that we can never go far enough.
7 SUVS / VAN
LAND CRUISER
SEQUOIA
HIGHLANDER*
4RUNNER
FJ CRUISER
RAV4
SIENNA
*Highlander details can be found on page 5.
SUVS / VAN LAND CRUISER | SEQUOIA 15
LAND CRUISER
Land Cruiser has taken people to the ends of the
earth and back, earning a loyalty unmatched by any
other SUV. Today, the 4x4 Land Cruiser combines
legendary off-road prowess and a powerful 5.7L
V8 with an 8-passenger interior of unparalleled
refinement and comfort. For as they say, you can
take the man out of civilization, but you can’t take
the civilization out of the man.
SEQUOIA SR5 | LIMITED | PLATINUM
You’ll steer clear of the ordinary in the 8-passenger44
Sequoia.Idealforbothon-andoff-road,itfeaturesan
available power reclining and folding third-row seat,
an available power liftgate that opens to 120.1 cu.
ft. of cargo space13
and an available 7400-lb. towing
capacity.11
Plus, with an available Multi-Mode 4WD
system with Torsen®42
limited-slip center differential,
Sequoia is ready whenever the road turns to trail.
That’s when the fun begins.
KEY FEATURES include standard 40/20/40 split, reclining and sliding
second-row seat;44
standard USB8
port with iPod®9
connectivity;
standard Bluetooth®10
wireless technology; available power liftgate;
and eight standard airbags.5
14
Land Cruiser shown in Magnetic Gray Metallic with available options.
Sequoia Platinum 4x4 shown in Silver Sky Metallic with available options.
See numbered footnotes in Disclaimers section.
KEY FEATURES include standard Crawl Control (Crawl), standard
Multi-terrain Select, standard Kinetic Dynamic Suspension System (KDSS),
standard full-time 4WD with Active Traction Control (A-TRAC), standard
Torsen®42
limited-slip center differential and ten standard airbags.5
US-LC11-4-A
US-SQ11-1-A

9. SUVS / VAN RAV4 | SIENNA 1716 SUVS / VAN 4RUNNER | FJ CRUISER
RAV4 RAV4 | SPORT | LIMITED
What’sRAV4?It’sthecompactSUVthatmakesabig
impression: lean on the outside but spacious inside,
with available seating for seven passengers. Opt for
a powerful V6 engine and pavement-gripping 4WD,
and still receive an EPA-estimated 26 highway mpg
rating.12
Not to mention sleek modern styling that
looks good in or out of town.
KEY FEATURES include available Electronic On-Demand 4WD, 4-cylinder
2WD EPA-estimated 28 highway mpg rating,43
73 cu. ft. of cargo
room,13
available Smart Key System4
and available 50/50 Split & Stow
3rd Row™ seat.
4RUNNER SR5 | TRAIL | LIMITED
With its reinforced body-on-frame construction,
4Runner is the kind of SUV that’s ready for rugged
adventures. The kind you discover with a standard,
highly efficient, 270-hp V6 and advanced traction
technology like an available Kinetic Dynamic
Suspension System (KDSS). You in? Then, throw
your gear on the available sliding rear cargo deck,
download your topo map and roll out.
KEY FEATURES include reinforced body-on-frame construction,
available sliding rear cargo deck, 5000-lb. towing capacity,11
available
ground clearance of 9.6 inches and standard 270-hp V6 with Dual
Independent Variable Valve Timing with intelligence (VVT-i).
SIENNA SIENNA | LE | SE | XLE | LIMITED
One look at Sienna’s wide stance says it all: This
vehicle redefines what driving a minivan says about
you. Along with its more spacious interior, powerful
yet efficient engine choices and enough technology
to impress a rocket scientist, Sienna offers something
else that most minivans don’t: a responsive driving
feel wrapped in a sleek shape.
KEY FEATURES include available 19-in. wheels, available dual moonroof,
available 180º Panorama Camera,3
available lounge seating,14
available
Dual-View Entertainment Center40
and available Dynamic Radar Cruise
Control (DRCC).41
FJ CRUISER
Leave no stone unclimbed. That’s the spirit with
which the 2010 FJ Cruiser is built. It’s got a rock-
solid boxed steel ladder frame, 260 hp and 271
lb.-ft. of torque. It’s got nearly eight inches of wheel
travel in the front, more than nine inches in back
and a rugged, versatile and easy-to-clean interior.
And it’s got the ability to handle almost anything
that Mother Nature can dish out.
KEY FEATURES include available locking rear differential, available
Active Traction Control (A-TRAC), standard water-resistant seats,
available backup camera3
and Prado frame.
2010 FJ Cruiser shown.
4Runner SR5 4x4 shown in Salsa Red Pearl.
FJ Cruiser shown in Army Green with available options and accessories.47
RAV4 Limited V6 shown in Classic Silver Metallic.
Sienna Limited shown in Predawn Gray Mica.
See numbered footnotes in Disclaimers section.
US-FR11-2-A
US-FJ06-137-C
US-RV09-2-B
US-SE11-2-A

10. Nothing gets put to the test like a truck. Whether you’re hauling 25 sheets
of 3/4-inch ply from the lumberyard or hauling down a stretch of washboard in Baja,
there’s no way around it: You’re going to find out how well your truck is built. That’s the
moment of truth for which every one of our trucks is engineered. From that point on,
you’ll no longer think of Toyota ruggedness simply as something that people talk about.
You’ll see it as something you rely on.
2 TRUCKS
TUNDRA
TACOMA
TRUCKS TUNDRA | TACOMA 19
TUNDRA REGULAR CAB | DOUBLE CAB | CREWMAX
You’re looking at what J.D. Power and Associates
has called “Most Dependable Large Pickup” five
years in a row.39
Select models with the available
5.7L V8 are capable of towing at least five tons.11
And, when equipped with either the 270-hp 4.0L
V6 or 310-hp 4.6L V8, Tundra delivers an EPA-
estimated 20 highway mpg rating.12
Proving that
brawn and brains can go together.
KEY FEATURES include standard Trailer-Sway Control (TSC),50
standard
easy lower and lift tailgate, standard manual headlamp level control,
standard dual-zone automatic climate control with sync mode and eight
standard airbags.5
TACOMA REGULAR CAB | ACCESS CAB | DOUBLE CAB
X-RUNNER
You don’t build a truck like this one if the worst it’s
going to tackle are speed bumps and shopping
carts.Tacoma’s got a rugged boxed frame, available
Bilstein®
shocks,skidplates,alockingreardifferential
and an engine with torque to spare. And of course,
that legendary Toyota durability. It’s what separates
the king of the hill from pretenders to the throne.
KEY FEATURES include standard fiber-reinforced Sheet-Molded
Composite (SMC) inner bed with steel outer panels, standard air
conditioning, standard Automatic Limited-Slip Differential (Auto LSD),
six standard airbags,5
available driver and front-passenger seat active
front headrests16
and standard Tire Pressure Monitor System (TPMS).17
18
Tacoma 4x4 Double Cab shown in Barcelona Red Metallic with available options and accessories.
Tundra 4x4 CrewMax shown in Magnetic Gray Metallic with available options.
See numbered footnotes in Disclaimers section.
US-TU11-1-A
US-TA11-1-A

11. EXTERIOR COLOR REFERENCE CHART PRIUS | CAMRY HYBRID | HIGHLANDER HYBRID | AVALON | VENZA | CAMRY EXTERIOR COLOR REFERENCE CHART MATRIX | COROLLA | YARIS | LAND CRUISER | SEQUOIA | HIGHLANDER
PRIUS CAMRY HYBRID HIGHLANDER HYBRID AVALON VENZA CAMRY
Black Black Black Black Black Black Black Sand Pearl Black SAND PEARL Black Black Black Black
Nautical Blue Metallic Blue streak Metallic Bayou Blue Pearl31
PACIFIC BLUE METALLIC Pyrite Mica Nautical Blue Metallic
Blue streak Metallic Capri Sea Metallic30
Pacific Blue Metallic32
AMAZON GREEN METALLIC Cassis Pearl ShoreLine Blue Pearl
Radiant Red Barcelona Red Metallic Blazing Blue Pearl31
SALSA RED PEARL Sandy Beach Metallic Cypress Pearl
Sundance metallic DESERT SAND MICA30
Absolutely Red31
SONORA GOLD PEARL MAGNETIC GRaY METALLIC Sizzling Crimson Mica
Magnetic gray metallic Magnetic gray metallic Barcelona Red Metallic32
MAGNETIC GRaY METALLIC Silver sky METALLIC Sandy Beach Metallic
classic silver metallic classic silver metallic Meteorite Metallic31
CLASSIC SILVER METALLIC Blizzard Pearl33
Magnetic Gray Metallic
super white super white Flint Mica32
SUPER WHITE super white34
Classic Silver Metallic.
Silver Streak Mica32
Blizzard Pearl
Super White31
Polar White32
BLUE RIBBON METALLIC Blue Ribbon Metallic ShoreLine Blue Pearl Cocoa Bean Metallic tropical SEA Metallic Blue ribbon metallic
BARCELONA RED METALLIC Aloe Green Metallic Sizzling Crimson Mica Zephyr Blue Metallic Aloe green Metallic Blue whisper mica
SANDY BEACH METALLIC Spruce Mica Predawn Gray Mica Cypress Pearl Barcelona Red Metallic spruce mica28
WINTER GRAY METALLIC Barcelona Red Metallic Classic Silver Metallic Sizzling Crimson Mica Sunset Bronze Mica aloe green metallic28
CLASSIC SILVER METALLIC Sandy Beach Metallic Blizzard Pearl Sandy Beach Metallic Golden Umber Mica Barcelona Red Metallic29
BLIZZARD PEARL Magnetic Gray Metallic Magnetic Gray Metallic Magnetic gray metallic Sandy Beach Metallic27
Classic Silver Metallic Classic Silver Metallic classic silver metallic Magnetic gray metallic28
Super White Blizzard Pearl Blizzard Pearl classic silver metallic
super white
MATRIX COROLLA YARIS LAND CRUISER SEQUOIA HIGHLANDER
See numbered footnotes in Disclaimers section.
US-HI09-408-BUS-SQ10-408-BUS-LC11-30-AUS-YA09-445-CUS-CL10-434-CUS-MX09-419-BUS-CY10-498-BUS-VZ09-433-AUS-AV11-107-AUS-HI11-416-BUS-CY10-502-BUS-PRS10-484-A

12. EXTERIOR COLOR REFERENCE CHART 4RUNNER | FJ CRUISER | RAV4 | SIENNA | TUNDRA | TACOMA Disclaimers
1. Vehicle Stability Control (VSC) is an electronic system designed to help the driver maintain vehicle control under adverse conditions. It is not a substitute for safe driving practices. Factors including speed, road conditions and driver steering
input can all affect whether VSC will be effective in preventing a loss of control. Please see your Owner’s Manual for further details. 2. Availability and accuracy of the information provided by the navigation system or any XM services mentioned
(if installed) are dependent upon many factors. Use common sense when relying on information provided. Services not available in every city or roadway. Periodic navigation updates available at additional cost. See your Navigation System
Owner’s Manual or contact XM for details. 3. The backup camera does not provide a comprehensive view of the rear area of the vehicle. You should also look around outside your vehicle and use your mirrors to confirm rearward clearance.
Cold weather will limit effectiveness and view may become cloudy. 4. The Smart Key System may interfere with some pacemakers or cardiac defibrillators. If you have one of these medical devices, please talk to your doctor to see if you
should deactivate this system. 5. All the airbag (AB) systems are Supplemental Restraint Systems. All ABs (if installed) are designed to inflate only under certain conditions and in certain types of severe collisions: frontal and knee ABs typically
inflate in frontal collisions; side and side curtain ABs in side collisions; Roll-Sensing Curtain ABs at a severe tilt degree, roll or lateral G-force. In all other accidents, the ABs will not inflate. To decrease the risk of injury from an inflating AB,
always wear seatbelts, sit upright in the middle of the seat as far back as possible and do not lean against the door. Do not put objects in front of an AB or around the seatback. Do not use a rearward-facing child seat in any front passenger
seat. The force of an inflating AB may cause serious injury or death. See your Owner’s Manual for further information/warnings. 6. Plasmacluster™ is a trademark of Sharp Electronics, Inc. 7. The automatic high beam system can help improve
vision at night. However, conditions such as a dirty windshield, rapidly changing light conditions or hilly terrain will limit effectiveness so the driver may need to manually change the high beams from on to off. See Owner’s Manual for details.
8. May not be compatible with all MP3/WMA players and like models. 9. iPod®
is a registered trademark of Apple, Inc. All rights reserved. 10. The Bluetooth®
word mark and logos are registered trademarks owned by Bluetooth SIG, Inc. and
any use of such marks by Toyota is under license. Other trademarks and trade names are those of their respective owners. The Bluetooth®
wireless technology phones listed on toyota.com have been tested for compatibility with Toyota vehicles.
Performance will vary based on phone software version, coverage and your wireless carrier. Phones are warranted by their manufacturer, not Toyota. 11. Before towing, confirm your vehicle and trailer are compatible, hooked up and loaded
properly and that you have any necessary additional equipment. Do not exceed any Weight Ratings and follow all instructions in your Owner’s Manual. The maximum you can tow depends on the total weight of any cargo, occupants and
available equipment. Calculated with new SAE J2807 method. 12. 2011 EPA-estimated mileage. Actual mileage will vary. 13. Cargo and load capacity limited by weight and distribution. 14. Do not use the ottoman feature when the vehicle is
in motion. The ottoman feature should only be used when the vehicle is stationary. If the ottoman feature is in use during an accident the lap belt may slide past the hips. This could also result in restraint forces being applied directly to the
abdomen or your neck may contact the shoulder belt, increasing the risk of death or serious injury. 15. Smart Stop Technology operates only in the event of certain simultaneous brake and gas pedal applications. When engaged, the system
will reduce engine power to help the brakes bring the vehicle to a stop. Factors including speed, road conditions and driver input can all impact stopping distance. Smart Stop Technology is not a substitute for safe and attentive driving and
does not guarantee instant stopping. Please see your Owner’s Manual for further details. 16. Active front headrests can help reduce the extent of whiplash in certain types of rear-end collisions. 17. The Toyota Tire Pressure Monitor alerts the
driver when tire pressure is critically low. For optimal tire wear and performance, tire pressure should be checked regularly with a gauge; do not rely solely on the monitor system. See your Owner’s Manual for details. 18. Trail and Limited
models only. 19. SR5 and Trail models only. 20. SR5 and Limited models only. 21. Special Edition only. 22. Not available with Appearance Package. 23. Not available on Sport models. 24. Sport models only. 25. Limited models only.
26. Not available on Limited models. 27. Not available on SE. 28. Not available on Camry grade or SE. 29. Not available on Camry grade. 30. Not available on S or XRS. 31. Liftback models only. 32. Sedan models only. 33. Platinum models
only. 34. Not available on Platinum models. 35. Not available on X-Runner or TRD Sport Package. 36. Not available on X-Runner. 37. X-Runner, TRD Sport, TRD Off-Road and SR5 Packages only. 38. Brake Assist is designed to help the
driver take full advantage of the benefits of ABS. It is not a substitute for safe driving practices. Braking effectiveness also depends on proper brake-system maintenance and tire and road conditions. 39. The Toyota Tundra received the lowest
number of problems per 100 vehicles among large pickups in the proprietary J.D. Power and Associates 2006–2010 Vehicle Dependability StudiesSM
. 2010 study based on 52,422 consumer responses measuring problems consumers
experienced in the past 12 months with three-year-old vehicles (2007 model-year cars and trucks). Proprietary study results are based on experiences and perceptions of consumers surveyed October–December 2009. Your experiences may
vary. Visit jdpower.com 40. A separate DVD player or compatible game system utilizing the center console’s video/audio inputs is required in order to use the split-screen function. 41. Dynamic Radar Cruise Control is designed to assist the
driver and is not a substitute for safe driving practices. Please see your Owner’s Manual for important instructions and cautions. 42. Torsen®
is a registered trademark of Zexel Torsen, Inc. 43. 2011 EPA-estimated mileage for RAV4 4-cylinder
2WD models. Actual mileage will vary. 44. Standard on SR5 and Limited models, not available on Platinum. 45. The Pre-Collision System is designed to help reduce the crash speed and damage in certain frontal collisions only. It is not a
collision-avoidance system and is not a substitute for safe and attentive driving. System effectiveness depends on many factors such as speed, driver input and road conditions. See your Owner’s Manual for further information. 46. The Solar
Powered Ventilation System uses an electric fan to draw outside air into, through, and out of the cabin once the inside temperature reaches 68 degrees Fahrenheit. It will lower the cabin temperature to near the outside ambient temperature
to help make the cabin more comfortable when reentering the vehicle. It must be turned on prior to leaving the vehicle and cannot perform cooling such as with an air conditioner. 47. Accessories shown may not be available. 48. Dependability
based on longevity. Longevity based on R. L. Polk Co. U.S. Vehicles In Operation registration statistics MY1987–2010. Full-line manufacturer based on car, SUV, minivan, compact and full-size pickup. 49. 2010 EPA 51/48/50 city/highway/
combined mpg estimates. Actual mileage will vary. 50. Trailer-Sway Control (TSC) is an electronic system designed to help the driver maintain vehicle control under adverse conditions. It is not a substitute for safe driving practices. Factors
including speed, road conditions and driver steering input can all affect whether TSC will be effective in preventing a loss of control. Please see your Owner’s Manual for further details. 51. Maximum operation duration of this system is three
minutes. System may not operate if the hybrid battery is under load and/or if the battery charge is low. See your Owner's Manual for further information. 52. Standard on all MY11 vehicles. 53. For more information about the 2010 Top 10
Green Cars from Kelley Blue Book’s kbb.com, visit www.kbb.com/green. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.
WARRANTIES
Every Toyota Car, Truck and SUV is built to exceptional standards. And that’s not idle boasting. We back it up with these
Limited Warranty Coverages:
Basic: 36 months/36,000 miles (all components other than normal wear and maintenance items).
Powertrain: 60 months/60,000 miles (engine, transmission/transaxle, front-wheel drive, rear-wheel drive, seatbelts
and airbags).
Rust-Through: 60 months/unlimited miles (corrosion perforation of sheet metal).
Emissions: Coverages vary under Federal and California regulations. Refer to applicable Warranty and Maintenance
Guide for details.
Accessories: For Genuine Toyota accessories purchased at the time of the new vehicle purchase, the Toyota
Accessory Warranty coverage is in effect for 36 months/36,000 miles from the vehicle’s in-service date, which is the
same coverage as the Toyota New Vehicle Limited Warranty.
For Genuine Toyota accessories purchased after the new vehicle purchase the coverage is 12 months, regardless of
mileage, from the date the accessory was installed on the vehicle, or the remainder of any applicable new vehicle
warranty, whichever provides greater coverage, with the exception of car covers. Car covers are warranted for 12 months
from the date of purchase and do not assume any coverage under the Toyota New Vehicle Limited Warranty.
You may be eligible for transportation assistance if it’s necessary that your vehicle be kept overnight for repairs covered
under warranty. Please see your authorized Toyota dealership for further details.
For complete details about Toyota’s warranties, please visit www.toyota.com, refer to the applicable Warranty and
Maintenance Guide or see your Toyota dealer.
Camry Hybrid/Highlander Hybrid/Prius only: Hybrid-Related Component Coverage: Hybrid-related components,
including the HV battery, battery control module, hybrid control module and inverter with converter, are covered for
8 years/100,000 miles. The HV battery may have longer coverage under emissions warranty. Refer to applicable
Owner’s Warranty Information booklet for more details.
For Toyota Mobility program details, go to
www.toyota.com/mobility or call the Toyota
Customer Assistance Center at 1-800-331-4331
4RUNNER FJ CRUISER RAV4 SIENNA TUNDRA TACOMA
Black Black Black Black Black Black
ShoreLine Blue Pearl18
Army Green PACIFIC BLUE METALLIC22
south pacific pearl PYRITE MICA PYRITE MICA35
Salsa Red pearl19
Brick BLACK FOREST PEARL22
cypress pearl27
Nautical Blue Metallic SPEEDWAY BLUE37
Magnetic Gray Metallic Sun Fusion PYRITE MICA23
Salsa red pearl27
Spruce Mica TIMBERLAND MICA35
Classic Silver Metallic SandStorm21
BARCELONA RED METALLIC SANDY BEACH METALLIC27
BARCELONA RED METALLIC BARCELONA RED METALLIC
Blizzard Pearl20
Silver Fresco Metallic SANDY BEACH METALLIC23
predawn gray mica Radiant Red MAGNETIC GRAY METALLIC36
Iceberg Magnetic Gray Metallic24
Silver Sky metallic Magnetic Gray Metallic SILVER STREAK MICA36
CLASSIC SILVER METALLIC Blizzard Pearl25
Silver Sky Metallic SUPER WHITE36
Blizzard Pearl25
SUPER WHITE26
SUPER WHITE
SUPER WHITE26
See numbered footnotes in Disclaimers section.
Toyota strives to build vehicles to match customer interest and thus they typically are built with popular options and
option packages. Not all options/packages are available separately and some may not be available in all regions of the
country. See toyota.com for information about options/packages commonly available in your area. If you would prefer
a vehicle without any or with different options, contact your dealer to check for current availability or the possibility of
placing a special order.
Toyota vehicles are designed to meet most off-road driving requirements. Abusive use may result in bodily harm or
damage. Toyota encourages responsible operation to protect you, your vehicle and the environment. Seatbelts should
be worn at all times. Please do not allow passengers to ride in the cargo area. Towing hitch receivers/ball mount kits
are not intended to provide crash protection.
For details on vehicle specifications, standard features and available equipment in your area, contact your Toyota dealer.
A vehicle with particular equipment may not be available at the dealership. Ask your Toyota dealer to help locate a
specifically equipped vehicle.
All information presented herein is based on data available at the time of printing, is subject to change without notice
and pertains specifically to mainland U.S.A. vehicles only. Prototypes shown. Actual production vehicles may vary.
We want everything about your experience with Toyota to exceed your expectations. The
Toyota Customer Experience Center is one way we hope to satisfy you. Got a question,
comment or concern? Please contact us at:
Toyota Customer Experience Center
19001 South Western Avenue, Dept. WC11
Torrance, California 90501
Phone/Fax 800 331-4331/310 468-7814
Monday – Friday 5 a.m. – 6 p.m., PST
Saturday 7 a.m. – 4 p.m., PST
Help reduce paper use: Visit toyota.com and type “brochure” into the search field to view
an online brochure for each Toyota vehicle.
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13. TOYOTA2011
©2010 Toyota Motor Sales, U.S.A., Inc. PM1-407 (9/10) 00617-11FUL Litho in U.S.A.
FOCUS ON SUSTAINABILITY
Toyota encourages their printing partners to embrace environmentally responsible business practices, including compliance with nationally recognized certification requirements.
These partners adhere to either FSC (Forest Stewardship Council) or SFI (Sustainable Forestry Initiative) guidelines that ensure Toyota brochures use paper from well-managed
forests through a chain of custody — from the tree to the paper mill, from the paper mill to the printer, then, from the printer to Toyota.
100% of the electricity purchased by one of Toyota’s print partners is generated by renewable wind energy. Another print partner installed solar panels and expects their
company’s energy demands to decrease by 30% and reduce their carbon emissions by 630 tons per year. This brochure is printed on Sappi’s Opus Gloss paper. 100% of the
electricity used to manufacture this paper was generated by Green-e®
certified renewable energy sources. Opus Gloss uses 10% post-consumer recovered fiber and is FSC
certified, sourcing fiber from sustainably managed forests.
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