What is the difference between product management and user experience? Are the two roles different or the same? And if you can only choose one, which one should you pick to help deliver the next winning project?
A brief look at what it really takes to deliver killer experiences.
(Video after slide 1)
Get the Swag On! Meetup
The Family
Paris, March 30th 2015
18. the practice of designing
products, processes,
services, events, and
environments with a focus
placed on the quality of
the user experience
and culturally relevant
solutions.
an organizational lifecycle
function within a company
dealing with planning,
forecasting, and
production, or
marketing of a product or
products at all stages of the
product lifecycle.
EXPERIENCE DESIGN VS PRODUCT MANAGEMENT
source: wikipedia.org
30. EXPERIENCE DESIGN VS PRODUCT MANAGEMENT
2 Acting As Product Owner 1
2 Understanding the Domain and User 1
2 High Level Requirements 1
1 User Stories 1
1 Site Maps, Wireframes and Prototypes 2
1 Usability Testing 2
source: Patrick Neeman and Stephanie Bergman
31. EXPERIENCE DESIGN VS PRODUCT MANAGEMENT
2 Acting As Product Owner 1
1 Understanding the Domain and User 1
1 High Level Requirements 1
1 User Stories 1
1 Site Maps, Wireframes and Prototypes 2
1 Usability Testing 2
source: Patrick Neeman and Stephanie Bergman
32. If you can only have one, pick someone who is
obsessed with good design, listens to the
users and champions culture where it matters.