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Building Connected Networks in 
the 21st Century 
Ayelet Baron 
Futurist and Chief Instigator, Simplifying 
Work and Innovator in Residence, Roche/ 
Genentech 
October 2014 
ayeletbaron.com
Achuar Tribe 
Ecuador August 2014
IMAGINE 
… JUST IMAGINE 
Imagine 
that 
everyone 
in 
the 
organiza0on 
could 
see 
into 
the 
future 
Imagine 
that 
you 
had 
the 
ability 
to 
paint 
the 
future 
of 
the 
organiza0on 
in 
dis0nct 
colors 
Imagine 
that 
those 
colors 
would 
be 
the 
colors 
of 
Innova4on 
and 
you 
would 
exceed 
your 
goals 
Imagine 
that 
everyone 
across 
the 
company 
had 
the 
same 
vision 
and 
translated 
it 
to 
their 
day-­‐to-­‐day 
job: 
• Would 
the 
vision 
become 
a 
reality? 
• What 
would 
we 
be 
doing 
differently 
as 
a 
result? 
Ayeletbaron.com
Source: 
hBp://www.slideshare.net/rgorsht/culture-­‐eats-­‐innova0on
20th Century SCARCITY 
Ayeletbaron.com
Cookie cutters 
only work when 
we are baking 
hBp://ayeletbaron.com
Industry Lines Are Blurring: 
What Business Are You In? Do You Know? 
Source: 
hBp://www.globaltrends.com/knowledge-­‐center/features/expanding-­‐areas-­‐of-­‐compe00on/60-­‐test-­‐feature-­‐g 
Ayeletbaron.com
Welcome to the 21st Century 
Ayeletbaron.com
20th Century World 
SCARCITY 
Managers 
Managing Adults 
21st Century World 
ABUNDANCE 
Conscious Leaders 
Lead with Purpose 
Manage Projects 
hBp://ayeletbaron.com
20th Century World 
SCARCITY 
Silo and Function 
Based Work 
21st Century World 
ABUNDANCE 
Project-Based 
Work 
hBp://ayeletbaron.com
20th Century World 
SCARCITY 
Managing Headcount 
21st Century World 
ABUNDANCE 
Tapping into 
Talent Intelligence 
(Internal + 
External) 
hBp://ayeletbaron.com
20th Century World 
SCARCITY 
One-way 
Communication: 
Know Your Audience 
21st Century World 
ABUNDANCE 
Two-way 
Communication: 
Connect with Your 
Community 
hBp://ayeletbaron.com
20th Century World 
SCARCITY 
Meetings 
21st Century World 
ABUNDANCE 
Conversations 
hBp://ayeletbaron.com
20th Century World 
SCARCITY 
Change Management 
Programs 
21st Century World 
ABUNDANCE 
Business 
Integration 
hBp://ayeletbaron.com
20th Century World 
SCARCITY 
Work-Life Balance 
Myth 
21st Century World 
ABUNDANCE 
Life-Work. 
hBp://ayeletbaron.com
Building A Connected Networked 
Organization 
hBp://ayeletbaron.com
Sticky Organisations 
hBp://www.flickr.com/photos/104810962@N02/10826694396/ 
“A 
large 
organisa0on 
is 
almost 
nothing 
but 
a 
massive 
knot 
of 
pre-­‐exis0ng 
rela0onships.” 
Ma9 
Edgar 
hBp://www.quora.com/Innova0on/Why-­‐dont-­‐big-­‐companies-­‐innovate-­‐more/answer/MaB-­‐Edgar?srid=pJZn&share=1 
Source: 
www.onlydeadfish.co.uk 
@neilperkin
“When 
people 
join 
groups 
where 
change 
seems 
possible, 
the 
poten0al 
for 
that 
change 
to 
occur 
becomes 
more 
real.” 
Source: 
www.onlydeadfish.co.uk 
@neilperkin
hBp://thisisindexed.com/ 
Source: 
www.onlydeadfish.co.uk 
@neilperkin
Who Do You Trust? 
Who Trusts You? 
Blue 
Morpho 
BuBerfly 
And 
A 
Three-­‐Year-­‐Old 
Girl 
By 
Luke 
MacGregor 
ayeletbaron.com
What Fosters Trust? 
Cheetah 
Cub 
And 
Her 
Mother, 
Kenya 
By 
Marco 
Urso 
hBp://ayeletbaron.com
Source: 
hBp://www.slideshare.net/rgorsht/culture-­‐eats-­‐innova0on
Broken 
Partnerships
Ayeletbaron.com
Let’s Talk 
Ayelet 
Baron 
Speaker 
Innovator 
Disruptor 
Activist for 
the Human 
Spirit 
Connect: ayelet27@gmail.com 
http://ayeletbaron.com 
http://www.huffingtonpost.com/ayelet-baron/ 
http://www.itbusiness.ca/author/ayeletb 
@ayeletb on Twitter

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Building Connected Networks for the 21st Century

  • 1. Building Connected Networks in the 21st Century Ayelet Baron Futurist and Chief Instigator, Simplifying Work and Innovator in Residence, Roche/ Genentech October 2014 ayeletbaron.com
  • 2. Achuar Tribe Ecuador August 2014
  • 3.
  • 4. IMAGINE … JUST IMAGINE Imagine that everyone in the organiza0on could see into the future Imagine that you had the ability to paint the future of the organiza0on in dis0nct colors Imagine that those colors would be the colors of Innova4on and you would exceed your goals Imagine that everyone across the company had the same vision and translated it to their day-­‐to-­‐day job: • Would the vision become a reality? • What would we be doing differently as a result? Ayeletbaron.com
  • 5.
  • 7. 20th Century SCARCITY Ayeletbaron.com
  • 8. Cookie cutters only work when we are baking hBp://ayeletbaron.com
  • 9.
  • 10.
  • 11. Industry Lines Are Blurring: What Business Are You In? Do You Know? Source: hBp://www.globaltrends.com/knowledge-­‐center/features/expanding-­‐areas-­‐of-­‐compe00on/60-­‐test-­‐feature-­‐g Ayeletbaron.com
  • 12.
  • 13. Welcome to the 21st Century Ayeletbaron.com
  • 14.
  • 15.
  • 16.
  • 17. 20th Century World SCARCITY Managers Managing Adults 21st Century World ABUNDANCE Conscious Leaders Lead with Purpose Manage Projects hBp://ayeletbaron.com
  • 18. 20th Century World SCARCITY Silo and Function Based Work 21st Century World ABUNDANCE Project-Based Work hBp://ayeletbaron.com
  • 19. 20th Century World SCARCITY Managing Headcount 21st Century World ABUNDANCE Tapping into Talent Intelligence (Internal + External) hBp://ayeletbaron.com
  • 20. 20th Century World SCARCITY One-way Communication: Know Your Audience 21st Century World ABUNDANCE Two-way Communication: Connect with Your Community hBp://ayeletbaron.com
  • 21. 20th Century World SCARCITY Meetings 21st Century World ABUNDANCE Conversations hBp://ayeletbaron.com
  • 22. 20th Century World SCARCITY Change Management Programs 21st Century World ABUNDANCE Business Integration hBp://ayeletbaron.com
  • 23. 20th Century World SCARCITY Work-Life Balance Myth 21st Century World ABUNDANCE Life-Work. hBp://ayeletbaron.com
  • 24. Building A Connected Networked Organization hBp://ayeletbaron.com
  • 25. Sticky Organisations hBp://www.flickr.com/photos/104810962@N02/10826694396/ “A large organisa0on is almost nothing but a massive knot of pre-­‐exis0ng rela0onships.” Ma9 Edgar hBp://www.quora.com/Innova0on/Why-­‐dont-­‐big-­‐companies-­‐innovate-­‐more/answer/MaB-­‐Edgar?srid=pJZn&share=1 Source: www.onlydeadfish.co.uk @neilperkin
  • 26. “When people join groups where change seems possible, the poten0al for that change to occur becomes more real.” Source: www.onlydeadfish.co.uk @neilperkin
  • 28.
  • 29. Who Do You Trust? Who Trusts You? Blue Morpho BuBerfly And A Three-­‐Year-­‐Old Girl By Luke MacGregor ayeletbaron.com
  • 30. What Fosters Trust? Cheetah Cub And Her Mother, Kenya By Marco Urso hBp://ayeletbaron.com
  • 31.
  • 32.
  • 33.
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  • 35.
  • 36.
  • 37.
  • 40.
  • 41.
  • 42.
  • 43.
  • 45. Let’s Talk Ayelet Baron Speaker Innovator Disruptor Activist for the Human Spirit Connect: ayelet27@gmail.com http://ayeletbaron.com http://www.huffingtonpost.com/ayelet-baron/ http://www.itbusiness.ca/author/ayeletb @ayeletb on Twitter

Editor's Notes

  1. The most important skill we need to develop for the 21st century is our ability to build strong partnerships. And at the core of solid partnerships are relationships driving connected networks. The organizations that are re-inventing themselves are the ones that are moving to the edges with purpose. A connected network knows no boundaries. Leaders move from seeing a world of scarcity where they needed to compete to one of abundance where they can create new markets. This interactive workshop will focus on this new currency of partnership, trust and new possibilities between start-ups and large organizations. CULTURE & STRUCTURE OF AN ORGANIZATION: Creating an organizational culture that embraces new ideas and nurtures innovation: How to build successful innovation programs within corporate environment Build a culture of innovation
  2. We started to apply it in different places…like disease strategies, at different time point fo the protocol design in different therapeutic areas at diff feasibility in ….as a result of design thinking , teams made started to view their trial problems differently… they saw thinngs form a totally different angle….saw gaps and needs they never saw before. From these insights they created new problem statements that generated novel solutions… My colleague Joling Mew will now share with you how we are integrating empathy into our R&D Process.
  3. Many study teams tried a different approach to tackling their real design or operational challenge—to co-create solutions through conversations with actual patients and physicians. These interactions are called Imaginarium sessions.