In this presentation Christophe Langlois, advisor, speaker and blogger at Visible-Banking.com presented "Customer Experience Without Borders: a Practical Guide to Social Media in Financial Services". What is happening and what is successful in the online banking space, with regards to online customer experience, mobile and social.
13. A Pragmatic Approach to Social Media (SM) 1 LEARN & BENCHMARK 11 LIVE & LEARN! YOUR CUSTOMERS FIRST! 2 3 MINIMIZE YOUR RISK 4 LISTEN + IDENTIFY + ENGAGE 5 BUILD YOUR SM PLATFORM PROMOTE YOUR SM PRESENCE 6 7 CONTENT STRAT. + CALL2ACTION 8 KNOW (KYF) & REWARD YOUR FOLLOWERS/FANS 9 SET YOUR BUSINESS GOALS 10 GROW INTERNAL KNOWLEDGE
14. THANK YOU - 0044 7736 446 357 Christophe.langlois@Visible-Banking.com http://Visible-Banking.com Understand & Leverage Social Media Advisor/ Speaker / Event Organizer CX w/o Borders Book / e-Book (>250 pages) * 5 workshops in Europe & Asia * 100+ video interviews * 2,400+ initiatives tracked in 70 countries #innovation #VOC #moderation #reward #KYF #facebook #twitter #foursquare #blogging #ROI #onlinecommunity #promotion #HR2.0 #PR2.0