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How the
Social Web
destroys
Traditional
Marketing
Copyright: Share it, use it, copy it, shred it, jump on it, tweet it, print it, remake it, republish it - but donʼt sell it!
Traditional
Marketing
Internet
Marketing
The start
of the
Revolution
!
Social Web
!
...everyone can
be a star!
Hi there!
it’s not
about things
it’s about
people
You!
Our product
is amazing!
Who
cares? Hey :)
People will
interrupt them
talk about your products
and only
fight you if you
Our product
is amazing!
Hey!!
You!
Shut up!
#*!
#*!
#*!
#*!
#*!
#*!
#*!
#*!
That
Company
Sucks!
?
!
!
!
See our
ads!
?
?
Traditional no longer works...
...it even works against you!
How do you
become a part
of the
Social Web?
you get invited!
It’s easy...
...and that means
You are not a company that sells a product
...but a group of talented individuals.
Who are creating something remarkable.
Because the world need something better,
more stylish, and more affordable.
Something that makes you happy,
and gives you
that really good feeling
inside your stomach.
You do not market your products
...you share them
...and you share what people are doing with them.
You make your fans remarkable
You help them do things better, provide tips and ideas.
You tell them about what inspired you,
and continues to inspire you!
...and you ask your fans what they need.
So that you, with their help,
can continue to be remarkable.
This way,
people want to
follow you, because
you are worth
following
That’s a cool
company! I will tell my
friends about it
Cool
Nice!
Me to!
Thanks!
:)
Like!
!
I like
them too!
:p
Thanks!
Credits
Copyright: Share it, use it, copy it, shred it, jump on it, tweet it, print it, remake it, republish it - but donʼt sell it!
Created by Thomas Baekdal
You can follow me via twitter (@baekdal)
on facebook (facebook.com/thomasbaekdal)
via friendfeed (friendfeed.com/baekdal)
onYouTube (youtube.com/baekdal)
on flickr (flickr.com/baekdal)
via Delicious (delicious.com/baekdal)
....or you can follow baekdal.com
via facebook (facebook.com/baekdalcom)
via RSS (baekdal.com/about/rss)
on the Amazon Kindle
or via www.baekdal.com
Photo credits
via photos.com

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How the Social Web Destroys Traditional Marketing

  • 1. How the Social Web destroys Traditional Marketing Copyright: Share it, use it, copy it, shred it, jump on it, tweet it, print it, remake it, republish it - but donʼt sell it!
  • 7. Hi there! it’s not about things it’s about people You! Our product is amazing! Who cares? Hey :)
  • 8. People will interrupt them talk about your products and only fight you if you Our product is amazing! Hey!! You! Shut up! #*! #*! #*! #*! #*! #*! #*! #*! That Company Sucks! ? ! ! ! See our ads! ? ?
  • 9. Traditional no longer works... ...it even works against you!
  • 10. How do you become a part of the Social Web?
  • 11. you get invited! It’s easy... ...and that means
  • 12. You are not a company that sells a product ...but a group of talented individuals. Who are creating something remarkable. Because the world need something better, more stylish, and more affordable. Something that makes you happy, and gives you that really good feeling inside your stomach.
  • 13. You do not market your products ...you share them
  • 14. ...and you share what people are doing with them. You make your fans remarkable You help them do things better, provide tips and ideas. You tell them about what inspired you, and continues to inspire you!
  • 15. ...and you ask your fans what they need. So that you, with their help, can continue to be remarkable.
  • 16. This way, people want to follow you, because you are worth following That’s a cool company! I will tell my friends about it Cool Nice! Me to! Thanks! :) Like! ! I like them too! :p Thanks!
  • 17. Credits Copyright: Share it, use it, copy it, shred it, jump on it, tweet it, print it, remake it, republish it - but donʼt sell it! Created by Thomas Baekdal You can follow me via twitter (@baekdal) on facebook (facebook.com/thomasbaekdal) via friendfeed (friendfeed.com/baekdal) onYouTube (youtube.com/baekdal) on flickr (flickr.com/baekdal) via Delicious (delicious.com/baekdal) ....or you can follow baekdal.com via facebook (facebook.com/baekdalcom) via RSS (baekdal.com/about/rss) on the Amazon Kindle or via www.baekdal.com Photo credits via photos.com