Repurposed IDC white paper - http://idcdocserv.com/251379e_AirWatch - into a visually enhanced presentation.

1. Enterprise Mobility Management Software
Market Analysis
Source: IDC MarketScape: Worldwide Enterprise Mobility Management Software 2014 Vendor Assessment

2. Industry Analysis
Vendor LEADERS
C a p a b i l i t i e s
S t r a t e g i e s
Source: IDC MarketScape: Worldwide Enterprise Mobility Management Software 2014 Vendor Assessment

3. Industry Analysis
Vendor Major Players
C a p a b i l i t i e s
S t r a t e g i e s
Source: IDC MarketScape: Worldwide Enterprise Mobility Management Software 2014 Vendor Assessment

4. Industry Analysis
Enterprise Mobile Management Software
Device Management
Customer Needs
Customer Needs
Source: IDC MarketScape: Worldwide Enterprise Mobility Management Software 2014 Vendor Assessment

5. Industry Analysis
Enterprise Mobile Management Software
Device Management
Customer Needs
Customer Needs
Application Security
Data Protection
Source: IDC MarketScape: Worldwide Enterprise Mobility Management Software 2014 Vendor Assessment

6. BYOD Puts Users in Charge
Click image to view
infographic.

7. Market Mobile Device Management
Market Penetration 50%
Source: IDC MarketScape: Worldwide Enterprise Mobility Management Software 2014 Vendor Assessment

8. Market
Enterprise Mobile Management Software
Enterprise Mobility is a
Complex Environment
Source: IDC MarketScape: Worldwide Enterprise Mobility Management Software 2014 Vendor Assessment

9. Market
Enterprise Mobile Management Software
How do we
manage devices?
How do we enable
mobile workforce?
2000 2014
Source: IDC MarketScape: Worldwide Enterprise Mobility Management Software 2014 Vendor Assessment

10. Market
Enterprise Mobile Management Software
Client
Management
Iden.ty
Policy
Management
An.malware
Network
Security
Source: IDC MarketScape: Worldwide Enterprise Mobility Management Software 2014 Vendor Assessment

11. Essential Buyers Guidance
EMM Purchasing
Cross-Functional
Team
Mobile IT
Strategy
End-User
Experience
Enterprise Mobility
Management
Source:
IDC
MarketScape:
Worldwide
Enterprise
Mobility
Management
SoAware
2014
Vendor
Assessment

12. AirWatch by VMware
Leader, 2014 EMM IDC MarketScape
2003
Founded in Atlanta
1900
Employees
50
Countries
13k
Customers
75k
Channel Partners
2014
VMware Acquisition
Source: IDC MarketScape: Worldwide Enterprise Mobility Management Software 2014 Vendor Assessment

13. MAM
Mobile
Application
Management
Security
AirWatch by VMware
Portfolio
Workspace, Browser, Email
MDM
Mobile Device
Management
MCM
Mobile Content
Management
Source: IDC MarketScape: Worldwide Enterprise Mobility Management Software 2014 Vendor Assessment

14. AirWatch by VMware
Mobile Device Management
Source: IDC MarketScape: Worldwide Enterprise Mobility Management Software 2014 Vendor Assessment

15. AirWatch by VMware
Strengths
Mature
Cloud
Strategy
Motorola
Solu.ons
ASP
Acquisi.on
R&D
&
Innova.on
Source: IDC MarketScape: Worldwide Enterprise Mobility Management Software 2014 Vendor Assessment

16. AirWatch by VMware
Challenges
VMware
Partnership
Marke.ng
Message
Bundled
Support
Source: IDC MarketScape: Worldwide Enterprise Mobility Management Software 2014 Vendor Assessment

17. THANK YOU
Baha.
Banks
baha.@baha.banks.com