See also http://www.balancedteam.org/balconf-2011-resources/
Josh will describe a prompt that he uses to frame team members’ assumptions about their product, and then describe how to use it to derive measurable goals that are useful to all members of a Balanced Team.
Factors to Consider When Choosing Accounts Payable Services Providers.pptx
Test-Driven Design (Joshua Seiden)
1. TEST-DRIVEN DESIGN
Balanced Team Conference
September 25, 2011
Josh Seiden, @jseiden
Monday, September 26, 2011
2. Blog it!
Josh Seiden @jseiden #leanUX
www.luxr.co @luxrco #leanStartup
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3. 9 Lean UX Principles
1. Design + biz + development + ... = 1 product team.
2. Externalize!
3. Goal-driven and outcome-focused.
4. Repeatable and routinized.
5. Flow: think, make, check.
6. Focus on solving the right problem.
7. Generate many options & decide quickly what to pursue
8. Recognize hypotheses & validate them
9. Rapid cycles: think/make/check Research with users is
the best source of information
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Monday, September 26, 2011
4. 9 Lean UX Principles
1. Design + biz + development + ... = 1 product team.
2. Externalize!
3. Goal-driven and outcome-focused.
4. Repeatable and routinized.
5. Flow: think, make, check.
6. Focus on solving the right problem.
7. Generate many options & decide quickly what to pursue
8. Recognize hypotheses & validate them
9. Rapid cycles: think/make/check Research with users is
the best source of information
www.luxr.co License: Creative Commons Attribution-
www.slideshare.net/jseiden 3 Share Alike 3.0 United States
Monday, September 26, 2011
5. 9 Lean UX Principles
1. Design + biz + development + ... = 1 product team.
2. Externalize!
3. Goal-driven and outcome-focused.
4. Repeatable and routinized.
5. Flow: think, make, check.
6. Focus on solving the right problem.
7. Generate many options & decide quickly what to pursue
8. Recognize hypotheses & validate them
9. Rapid cycles: think/make/check Research with users is
the best source of information
www.luxr.co License: Creative Commons Attribution-
www.slideshare.net/jseiden 3 Share Alike 3.0 United States
Monday, September 26, 2011
6. Principle #8 Declare your assumptions...
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7. Principle #8 Declare your assumptions...
A way to re-frame requirements
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8. Principle #8 Declare your assumptions...
A way to re-frame requirements
Every decision you make about your offering is a
design decision.
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Monday, September 26, 2011
9. Principle #8 Declare your assumptions...
A way to re-frame requirements
Every decision you make about your offering is a
design decision.
Every design decision is an hypothesis.
www.luxr.co License: Creative Commons Attribution-
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Monday, September 26, 2011
10. Principle #8 Declare your assumptions...
A way to re-frame requirements
Every decision you make about your offering is a
design decision.
Every design decision is an hypothesis.
Declare your assumptions and test them.
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16. Internet Mouse…
www.luxr.co
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? 8
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17. Internet Mouse…
www.luxr.co
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? 8
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18. Internet Mouse…
www.luxr.co
www.slideshare.net/jseiden
?!
8
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19. Method: Declare your assumptions
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20. Method: Declare your assumptions
What assumptions do you have?
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21. Method: Declare your assumptions
What assumptions do you have?
…about your customers?
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22. Method: Declare your assumptions
What assumptions do you have?
…about your customers?
…that if proven false, will cause you to fail?
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23. What assumptions are we making?
Who is the user? Who is the customer?
Where does our product fit in their work or life?
What problems does our product solve?
When and how is our product used?
What features are important?
How should our product look and behave?
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24. Method: Write the test first
We believe that person type has trouble/need/desire doing
problem/oppty. [that can be addressed by our offering.]
We will know we have succeeded when qualitative and
quantitative outcome. This will improve KPI.
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25. Method: Minimum Viable Product
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26. Method: Minimum Viable Product
What is the smallest thing we can make to test
our hypothesis?
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27. Method: Minimum Viable Product
What is the smallest thing we can make to test
our hypothesis?
The answer to this question is your MVP.
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28. Method: Get out of the building
Identify who do you want to talk to and what you
want to learn
In other words, what assumptions will you test?
Stay tuned for Lane’s talk...
Plan your interview themes as a team
Collect artifacts, debrief and share
Use your visits for multiple purposes
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29. Want to attend a workshop? Tweet #LUXiNYC to @LUXrCo
THANK YOU!
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