2. Me
• Moved to Israel two years ago
• Marketing team at Wibiya / Conduit
• Growth at lool ventures
• Built Mapped In Israel
• Contribute at Business Insider / TechCrunch
5. 1. Rapportive
• Browser plugin for Gmail
• Find anyone’s email in the world
• Connect easily on social networks
6.
7.
8.
9. 2. Guest Posting
• What’s a guest post?
• Send editor email with post and short intro
• If you don’t write well in English, find a friend
10.
11.
12.
13.
14. 3. Premium Giveaways
• Only for premium products
• Offer blogs giveaways
• Benefit: cost effective
15.
16.
17.
18.
19.
20.
21. 4. Hacker News
• Y Combinator’s “social network”
• What content works on Hacker News
• #1 spot can equal 10,000-50,000 visitors
in one day
• Upvote tactics
22.
23.
24.
25.
26. 5. Viral Projects
• Build a one day viral project
• Promote your brand subtly
• Department coordination
27.
28.
29.
30.
31.
32.
33. Plus: Blogger Reachout
• Find relevant writer
• Find email using Rapportive
• Come up with an angle, provide value
• Very short email
• Follow up using Rapportive
34.
35.
36.
37.
38.
39. Must follow on
• Leo Widrich - @leowid
• Iris Shoor - @irisshoor
• Sacha Greif - @sachagreif
• Sahil Lavingia - @shl
• Dan Shipper - @danshipper
40. Blogs to follow
• On Startups
• Quick Sprout
• KissMetrics
• Distribution Hacks
• Grow Hack
• Little Big Details
• Okdork
• Andrew Chen