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betterplace lab Metriken Juni 2011

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Unsere Daten und Zahlen, Stand Juni 2011

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betterplace lab Metriken Juni 2011

  1. 1. Metriken15. Juni 2011
  2. 2. Top 3 – kumuliert Youtube SlideshareInterne Videos (∑ 2.389) Aufrufe) Präsentationen (∑ 9.926 Views)1.Cinema Jenin- Eröffnung – 388 Aufrufe 1.Deutscher Spendenmarkt 2011: 10352.Wie verändern digitale Medien den Views sozialen Sektor? – 350 Aufrufe 2.Social Media für online FR: 963 Views3.Jahresbericht 2010 – 304 Aufrufe 3.Online Fundraising Fakten: 689 Views 1
  3. 3. Webseite IBesucher und Seitenaufrufe seit Juli Besuche: 24.859 Ø Seitenaufrufe: 2,43 Absprungrate: 63,41% Ø Besuchszeit: 2:58Minuten1200 900 Seitenaufrufe Besucher 8001000 700 800 600 500 600 400 400 300 200 200 100 0 0 4.7.10 4.8.10 4.9.10 4.10.10 4.11.10 4.12.10 4.1.11 4.2.11 4.3.11 4.4.11 4.5.11 4.6.11 2
  4. 4. Webseite IIBesucher und Seitenaufrufe letzter Monat Besuche: 2.147 Ø Seitenaufrufe: 2,11 Absprungrate: 64,42% Ø Besuchszeit: 2:41 Minuten500 120 Seitenaufrufe Besucher450 100400350 80300250 60200 40150100 2050 0 0 15.5.11 22.5.11 29.5.11 5.6.11 12.6.11 3
  5. 5. Lablog I 17.808 Seitenaufrufe insgesamt, Durchschnittliche Besucherzeit Absprungrate 73,96% auf Webseite: 2:54 Minuten250 Seitenaufrufe Blog200150100 50 0 4.7.10 4.8.10 4.9.10 4.10.10 4.11.10 4.12.10 4.1.11 4.2.11 4.3.11 4.4.11 4.5.11 4.6.11 4
  6. 6. Lablog II Liste der Top 20 BlogsSeite Seitenaufrufe Absprungrate/en/blog/exposing-the-used-clothing-market 642 75,58%/de/blog/mach-mit-im-lab-praktikant-in-fur-recherchen-und-projektentwicklung-gesucht 614 71,95%/en/blog/what-happens-when-your-used-clothes-arrive-in-west-africa 498 80,16%/de/blog/diplomarbeit-dietrich 439 80,31%/de/blog/licht-im-dunkel-des-altkleidermarktes 295 73,99%/en/blog/the-intern-cloud-a-pilot-project-for-micro-volunteering 287 71,82%/de/blog/unser-feedback-vom-fundraisingkongress 264 75,65%/en/blog/does-second-hand-clothing-kill-local-textile-industries 259 82,38%/de/blog/zerstoren-altkleider-lokale-markte-in-entwicklungslandern 254 75,86%/de/blog/facebook-messen 245 85,85%/de/blog/der-like-faden-social-media-fur-ngos 230 60,71%/de/blog/auch-gute-motive-konnen-bose-folgen-haben 218 86,67%/de/blog/gastblo-viva-con-agua-uber-den-erfolg-bei-spendenmuffeln 209 74,60%/de/blog/geben-macht-glucklich-aber-behalten-macht-reicher 206 78,76%/de/blog/cause-related-marketing-zu-weihnachten 200 67,37%/de/blog/wie-spenden-die-deutschen-ergebnisse-unserer-umfrage-jetzt-als-prasentation-online 199 73,08%/de/blog/online-spenderquote-steigt-hinkt-aber-noch-gewaltig-hinterm-e-commerce-hinterher 189 74,11%/en/blog/facebook-surveys-apps-and-widgets 188 77,22%/de/blog/was-geschah-in-2010 186 77,60%/de/blog/die-macht-der-sozialunternehmer-ein-workshop-mit-getidos 177 89,80%/en/blog/exposing-the-used-clothing-market 642 75,58%/de/blog/mach-mit-im-lab-praktikant-in-fur-recherchen-und-projektentwicklung-gesucht 614 71,95%/en/blog/what-happens-when-your-used-clothes-arrive-in-west-africa 498 80,16% 5
  7. 7. Social Media IFacebook Nutzer Entwicklung letzter Monat: 789 aktive Nutzer, (-53) und 1000 Total Likes (+40)1200 Monatlich aktive Nutzer Total Likes kumuliert1000800600400200 0 6
  8. 8. Social Media IITwitter Following: 362 (+1) Follower: 472 (+21) Updates: 679 7
  9. 9. Lab News Öffnungsrate Clickrate Empfänger90% 14080% 12070% 10060%50% 8040% 6030% 4020% 2010% 0% 0 8
  10. 10. Externe Ressourcen  Slideshare  39 uploads  Insgesamt 9.926 (8.644) Views, 176 (146) downloads  9 (7) Followers  Youtube  1.808 (1.780) Kanalaufrufe  12 (11) Abonnenten  Insgesamt 2.389 (2.108) Aufrufe unserer 20 eigenen Videos im Kanal 9
  11. 11. Vielen Dank.Dr. Angela Ullrichau@betterplace.orgbetterplace labSchlesische Strasse 2610997 BerlinTel +49 30 76 76 44 88-0Fax +49 30 76 76 44 88-40lab@betterplace.org

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