4. 「全球在地化」(Glocalization)
如果你就原材料收費,
你就是初級產品企業;
如果你就有形產品收費,
你就是商品企業;
如果你就你的活動收費,
你就是服務企業;
如果你就你與顧客相處的時間收費,
你就是體驗企業;
李仁芳教授
Pine, B. J. and Gilmore, J. H. (1999).The experience economy: Work is theatre
& every business a stage. Boston, Mass.: Harvard Business School Press.
5. 「全球在地化」(Glocalization)
From Use to User
From Function to Feeling
From Hi-Tech. to Hi-Touch
Pine, B. J. and Gilmore, J. H. (1999).The experience economy: Work is theatre
& every business a stage. Boston, Mass.: Harvard Business School Press.
32. Arts and Culture Industry Innovation Incubation Center
59,Sec. 1, Ta-kuan Rd., Panchiao, Taipei, Taiwan.
Art Business
Design Center//ABCD plan
E - Business
Art-Business
Creativity-Design
Design Creativity
A/輔導專案 D/比賽推廣
B/媒合專案 E/公益活動
C/撰寫專案 F/培育學生
39. 5 Fs for design history 30年代 50年代 70年代 90年代 21世紀
(1) 1930s -- Design for Function
30年代的机能設計
(2) 1950s -- Design for User Friendly
50年代的親人性設計
(3) 1970s -- Design for Fun
70年代的趣味性設計
(4) 1990s -- Design for Fancy
90年代的新奇性設計
(5) 2001s -- Design for Feeling
21世纪人性化贴心設計
45. 2.3 從3C到4C的生活創意產業
2.3 From” 3Cs” to” 4Cs” in Taiwan Industry Development
Industry Development 30年代 50年代 70年代 90年代 21世紀
46. Industry Development 30年代 50年代 70年代 90年代 21世紀
․From “3Cs” to “4Cs”
In the past, Taiwan developed information technology to
produce hi-tech 3Cs products as
Computer
Communication
․ Consumer electronic products
81. International Conference on e-Business
July 26-28 Athens, Greece
From Digital Archive to E-Business –
A case study of turning “Art" into “Business"`
By Rungtai Lin
82. Our Museum Our Studio Our Factory
Art NTUA Art Museum NTUA Design Studio
Business
NTUA Idea Factory
R&D Designing Marketing Branding
V a lu e -a d d e d B y D e s ig n
Innovation Manufacturing E-Business
OUR FACTORY Creative
E - Business
Innovation
Intelligence OUR STUDIO
Products
Cultural
Features
Information Culture
OUR MUSEUM Difference
Innovation Design Crafts Service Business
Design Design Types Creativity