In today's market, with homes selling quickly and prices rising, some homeowners might consider trying to sell their home on their own, known in the industry as a For Sale by Owner (FSBO). There are several reasons this might not be a good idea for the vast majority of sellers.

1. The percentage of homes selling as a FSBO has
decreased to 8%, the lowest number recorded since 1981.
FSBOs as a Percentage
of all Home Sales

2. By FSBO By AGENT
Typical Sold Price
FSBO vs. Agent

3. Where Buyers Find the
Home They Purchase
Over the Last 11 Years
by percentage
Newspapers
Yard Signs
The Internet

4. % of Buyers
who used an Agent
NAR

5. NAR
Percentage of Home Buyers Who
Used an Agent or Broker by age group

6. Chase
Buyers Want Expert Advice

7. FSBOs Must Be Ready to Negotiate
Here is a list of some of the people with
whom you must be prepared to negotiate:
• The buyer
• The buyer’s agent
• The buyer’s attorney
• The home inspection company
• The termite company
• The buyer’s lender
• The appraiser
• The title company
• The town or municipality
• The buyer’s buyer
• Your bank (in the case of a short sale)

8. Reasons to Hire a
Real Estate Professional5
They help with all disclosures and paperwork necessary in
today’s heavily regulated environment.
They are well educated in and experienced with the
entire sales process.
They act as a ‘buffer’ in negotiations with all parties
throughout the entire transaction.
They help understand today’s real estate values when
setting the price on a listing or on an offer to purchase.
They simply and effectively explain today’s real estate
headlines and decipher what they mean to you.

9. Percentage of buyers 34 and younger
who purchased their home through
a real estate agent or broker
90%
75%
Percentage of buyers 34 and younger
who say the real estate agent helped
them understand the buying process
Millennials and the Real Estate Agent
2015 National Association of Realtors® Home Buyer and Seller Generational Trends

10. MILLENNIALS between the ages of 18 and 34
Digital Risk
Where did you find the home
you most recently purchased?

11. MILLENNIALS between the ages of 18 and 34
Digital Risk
What resources did you find most
helpful in your home search?
(respondents could pick up to 3 answers)