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Communication/Collaboration Platform for the 21st Century
Uniqname: Blevz
What is Slack?
• Glorified web forum
• Features inspired by social media
• Centralized
• “New” way
to collaborate
Slack’s History
~$24 Million
$120M VC 1.2B Valuation
Stewart Butterfield
Simple Communications
• Social Network Features for Work:
• Named Channels
• @Mentions
• Direct Messages
• Activity Feed
• Web and native apps
Smart Deep Search
• Gmail like search
features
• Searches chats and
files
Lots of Integrations
• Dozes of premade Integrations (Version control, social media,
file sharing, analytics, even Yo)
• Make your own:
Secret Sauce
•Active Listening
•Bootstrapping Larger Groups
•Infectious
Competition
•Imessage, Email, GroupMe, IRC
•Yammer
•HipChat
•Facebook for Work
•Trello
•Google Hangouts, Docs
The Future of Slack
• Continued growth
• ~250k daily active users
• 30k teams
• Acquired in 3 years
• Butterfield goes back to
making games
• More pivots?
• Game completion
Secret Sauce Quote
• “Butterfield’s big a ha moment, he says, was realizing that
messaging was the only business platform that could truly sit
at the center of all other software systems. This is true, he
believes, because it’s the only software that everyone in an
organization needs to use. By contrast, platforms like
Salesforce, Zendesk, and Github, for example, are highly useful
(and valuable), but are only applicable within the sales,
customer support, and development departments,
respectively. Because everyone must communicate, a platform
like Slack can be the hub that connects the entire constellation
of business services.”
Bibliography (Good Reads)
• http://firstround.com/article/From-0-to-1B-
Slacks-Founder-Shares-Their-Epic-Launch-
Strategy
• http://www.wired.com/2014/08/the-most-
fascinating-profile-youll-ever-read-about-a-guy-
and-his-boring-startup/
• http://slackhq.com/post/103568481235/assiste
d-search
• http://pando.com/2015/02/05/slack-is-thriving-
on-a-cocktail-of-whimsy-and-great-timing/

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Slack presentation

  • 1. Communication/Collaboration Platform for the 21st Century Uniqname: Blevz
  • 2. What is Slack? • Glorified web forum • Features inspired by social media • Centralized • “New” way to collaborate
  • 3. Slack’s History ~$24 Million $120M VC 1.2B Valuation Stewart Butterfield
  • 4. Simple Communications • Social Network Features for Work: • Named Channels • @Mentions • Direct Messages • Activity Feed • Web and native apps
  • 5. Smart Deep Search • Gmail like search features • Searches chats and files
  • 6. Lots of Integrations • Dozes of premade Integrations (Version control, social media, file sharing, analytics, even Yo) • Make your own:
  • 8. Competition •Imessage, Email, GroupMe, IRC •Yammer •HipChat •Facebook for Work •Trello •Google Hangouts, Docs
  • 9. The Future of Slack • Continued growth • ~250k daily active users • 30k teams • Acquired in 3 years • Butterfield goes back to making games • More pivots? • Game completion
  • 10. Secret Sauce Quote • “Butterfield’s big a ha moment, he says, was realizing that messaging was the only business platform that could truly sit at the center of all other software systems. This is true, he believes, because it’s the only software that everyone in an organization needs to use. By contrast, platforms like Salesforce, Zendesk, and Github, for example, are highly useful (and valuable), but are only applicable within the sales, customer support, and development departments, respectively. Because everyone must communicate, a platform like Slack can be the hub that connects the entire constellation of business services.”
  • 11. Bibliography (Good Reads) • http://firstround.com/article/From-0-to-1B- Slacks-Founder-Shares-Their-Epic-Launch- Strategy • http://www.wired.com/2014/08/the-most- fascinating-profile-youll-ever-read-about-a-guy- and-his-boring-startup/ • http://slackhq.com/post/103568481235/assiste d-search • http://pando.com/2015/02/05/slack-is-thriving- on-a-cocktail-of-whimsy-and-great-timing/

Editor's Notes

  1. Led by Kleiner Perkins Caufield & Byers and Google Ventures Acquired Spaces Acquired Screenhero 2002: Ludicorp Founded by Stewart Butterfield March 2005: Flickr Sold to Yahoo for ~$25 Million July 2008: Butterfield Leaves Yahoo February 2014: Slack’s First Public Release April 2014: 43M Raised in Seed Round September 2014: Acquires Spaces (Electronic Documents) October 2014: $120M in VC with $1.2B Valuation End of jan 2015: Bought send grid
  2. At its root, slack is an app for team communications, basically a glorified forum with a lot of features derived from social media. It has both a web version and native client for mac, Android and iOS so you get a multiplatform experience.
  3. After conversing for months with your team about a project you are gonna have a hard time looking for a specific snippet. Slack makes it easy to find what you need based on
  4. The most interesting part of slack and how it makes its money is with integrations. Using webhooks, slack can. You can even customize your own integration using webhooks, aws or the slack API.
  5. The secret sauce is in the way the company communicates with its customers.