The document discusses various unconventional business models and ways to generate revenue, including: 1. Selling plots of land on the moon, even though no one can legally own the moon. 2. Selling houses that the company does not actually own by signing contracts for future houses not yet built. 3. Using fear and scare tactics, like a "Bush Man" who scares people and then asks for gifts, showing that fear can be a big business model.

1. @NickDeMey
co-founder consulting office
#cwf11 Boardofinnovation.com

2. The problem we solve for our clients
How to find
new ways to
make money ?
@nickdemey #cwf11 Boardofinnovation.com

3. How we find new revenue for our clients
Copy business
model patterns
between industries!
@nickdemey #cwf11 Boardofinnovation.com

4. Example

5. Look at other industries!
Innovate in
Automotive?
Free Cars?

6. Look at other industries!
Learn from Innovate in
Telecom! Automotive?
Free Cars!
With a contract on electricity

7. When looking for inspiring cases
for our benchmark studies,
I regularly stumble upon more
obscure ways to make money.
Let me give you a few examples...

8. Promise
the moon.
Some companies just
Text sell acres on the
moon.
nobody owns the
moon of course.
@nickdemey #cwf11 Boardofinnovation.com

9. Promise
the moon.
Text
$40
@nickdemey #cwf11 Boardofinnovation.com

10. cc rodrigoquinones
Text
Sell houses The same concept
that aren’t yours
but with houses
E.g. Igglo in Helsinki
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11. 1. What is the
easiest way
to make money?
@nickdemey #cwf11 Boardofinnovation.com

12. cc shandilee
Fear!
Scare
people...
@nickdemey #cwf11 Boardofinnovation.com

13. Bush man
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14. This is Bush Man
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15. The Bush Man
Scares people
Then asks for a gift
@nickdemey #cwf11 ... with success!
Boardofinnovation.com

16. Text
Fear is
@nickdemey #cwf11
Big Business
Boardofinnovation.com

17. Remember the Mexican Flu?
a.k.a joint venture between
Text
news industry & pharma
Fear is to boost sales?
@nickdemey #cwf11
Big Business
Boardofinnovation.com

18. Chicken pox
infected
$50
Text
Some parents even
set up chicken pox parties
to infect their kids.
@nickdemey #cwf11
cc scoutownsredbank
Boardofinnovation.com

19. 2. What is the best
opportunity to
find new revenue?
@nickdemey #cwf11 Boardofinnovation.com

20. New laws & Regulations
Text
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21. - Jakarta -
Text
Time for
Carpool lanes!
@nickdemey #cwf11 Boardofinnovation.com

22. Text Poor people rent
$2 out their presence
in cars to drive
Traffic on the fast
lane.
jockey
cc MSNBC
@nickdemey #cwf11 Boardofinnovation.com

23. Ban on your product?
Opportunity!
Text
@nickdemey #cwf11 Boardofinnovation.com

24. Text
@nickdemey #cwf11 Boardofinnovation.com

25. 3. Most desperate
way to make
some bucks?
@nickdemey #cwf11 Boardofinnovation.com

26. $10.000 to hunt & kill
Text
@nickdemey #cwf11 Boardofinnovation.com

27. Workshop 17/11 15u05
@nickdemey #cwf11
Boardofinnovation.com