1. PPatronatron DDrivenriven AAcquisitionscquisitions

2. Background about Cornell and the Library:
• Located in Ithaca, NY
• Was founded in 1865
• 20,000 students, 11,000 staff, and 2800 faculty, 14 schools.
• 20 constituent libraries located in Ithaca, Geneva (N.Y.), New York City, and Doha
(Qatar). 18 libraries; 2 of these are virtual libraries
• Total budget of over $50 million (~$14m+~2.5m materials budget).
• ~8 million volumes.
• Staff of more than 450 including 45 selectors.

3. Why we considered PDA?
• Print approval plan overspent by $76,000
• Financial crisis 2009, endowment payouts (-14%)
• Library Budget reductions – $1.7 million year 1; $1.1 million year 2
• Use of print collection measured - acquire books patrons will use.
• Increase potential pool of books available while easing space
problem.
• Empowers patrons to select
• Several libraries consolidated (PSL moving to a virtual library)

4. Other (very good) reasons to try PDA:
•“Return on Investment” – Only buying what is used
•Immediate access to resources
•Potential to expand access to a much broader collection
•Testing collection building practices in new or “grey” selection areas
•Ability to see what users want
•Saves staff time = reduces costs!

5. Selecting a vendor: EBL?/ebrary?/ MyiLibrary?
• Beginning in April 2009 contacted three ebook vendors re
patron driven options
• Ebrary – no PDA options at that time
• Choice between EBL and MyiLibrary
• We preferred MyiLibrary
because:
o No specialized readers or plug-ins.
o Dual Publisher Access feature
o Print on Demand available
o Simple purchasing model.
o Excellent history of quick technical adaptation to Cornell’s needs and collaborative development.

6. eBook PDA Profile
• Modeled after YBP’s print approval plan
• Graduate level textbooks, no undergraduate textbooks
• Scholarly books only
• WorldCat Selection slips for practitioner books, foreign-language trade books
• Price ceiling per title (raised the price ceiling to $350)
• Excludes series that arrive on other eBook packages.
• Only for the sciences call number ranges Q-QE and T-TS (excluding TR Photography)
– Cambridge University Press
– Chapman/CRC
– Elsevier/North Holland
– John Wiley (Blackwell, all imprints)
– MIT
– Morgan Kaufmann
– Oxford/Clarendon
– Routledge
– University of Chicago Press
– Walter de Gruyter
– Princeton

7. MyiLibrary Plan Details for Sciences (PDA electronic)
• 1st
click is free; 2nd
click activates a purchase.
• Only available for the Cornell community.
• Based the PDA on the Approval Plan profile (but with some changes)
• Prospective not retrospective.
• Voluntarily block approximately $50,000/year in annual print approval
expenditures to fund PDA plan
• Multi-Use
• Printing – 10 pages at a time, up to 3 times in 1 session.
• Weekly loads of MARC records into our catalog.
• De-duping: some subject/publisher packages already acquired or
subscribed, also some e-series or e-series collections already subscribed.
• Invoices are sent once a month via email.
• eBooks appear as new purchases in our New Books Feed
• Safety features in case need to opt out of the plan (local 899 fields)

8. Example of Patron Driven eBook in Catalog (WCL)

10. Statistics: How do we evaluate the plan?

11. eBooks Purchased - Statistics
• List of top 10-20 titles in use order.

12. Stats to date (as of June 2011)
•1916 records loaded
•225 have been double-clicked and purchased
Money spent (August 2009-now):
$27,270 total
– Additional 44 MyiLibrary ebooks have been firm ordered , many
for e-reserves or requestors for a total of $11,196
 Based on an annual original allocation of $50,000

13. And some more stats…
Based on 574 uses of 580 books

14. Lessons learned:
• Synchronous publication of electronic and print – is really a problem (especially when we try to convert
approval plans to PDA) .
• Dual access – still a challenge (but progress is made)
• Hard to follow the pace of changes: “use” definitions constantly change
• University Presses and other publishers are threatened but also see a potential
• Patron’s reactions are mixed
• Selector’s reactions are mixed (but generally positive):
 Some concerns over losing control
 Inability to control/assess future costs
 Printing/Copying limitations
 How to ensure future availability of PDA items?

15. PDA print plan – a definition of the problem and a
proposed solution:
Since electronic versions appear sometimes many
months after the print has been published, (if at all), we
are instituting a patron driven print plan where patrons
can ask the library to rush purchase the print version.
Later when the electronic version is available we will
remove the print records which were not purchased and
load the electronic versions instead.

16. PD print with Coutts – anatomy of an Avant-garde plan
• Created to supplement existing PD E plan.
• E-preferred: 60 days
• No mediation
• Easy to set up
• Rush status given to all items
• Discount to compete with approval terms
• Maximizing TS efficiencies

17. Coutts deposits
records weekly in FTP
site (sends notification
to ltsbulk-l)
Coutts deposits
records weekly in FTP
site (sends notification
to ltsbulk-l)
WCL: “Click to ask Cornell
University Library to RUSH
purchase. We will contact you by
email when it arrives (typically
within a week) (Cornell affiliated
users only)”
WEB-BASED: We are ordering [title]/
[ISBN=] for you now.
We will let you know once the item
arrives.
Thank you
Cornell University Library
LTS batch loads: dedups +
adds 899: couttspdbappr
and other fields (008 field
positions 20-21, 506,906)
and WCL URL’S in 856
LTS batch loads: dedups +
adds 899: couttspdbappr
and other fields (008 field
positions 20-21, 506,906)
and WCL URL’S in 856
Webauth
validates
net id
Webauth
validates
net id
Automatic AMAZON PO’S created
(using embedded id number) with
req info (future loc’s are added
according to call number table)
Automatic AMAZON PO’S created
(using embedded id number) with
req info (future loc’s are added
according to call number table)
WEB-BASED: “sorry
your net id is not valid –
return to browse?”
Coutts locates and ships to
library
Coutts
automatic
inventory
query
LTS receives, Pink slip
process- notifies Access
Services
LTS receives, Pink slip
process- notifies Access
Services
Coutts: invoices LTS in the
end of the month
LTS pays and changes
899:couttspdbclo
LTS pays and changes
899:couttspdbclo
Ordering: rush orders the
title using the dummy po
Ordering: rush orders the
title using the dummy po
LTS receives, Pink slip
process -notifies Access
Services
LTS receives, Pink slip
process -notifies Access
Services
LTS: chron job emails
patron confirming order.
LTS: chron job emails
patron confirming order.
OPAC: “ON ORDER”
NO
YES (=<4 days)
YES
NO (> 4 days)
WEB-BASED: Hello [name] + Click
"Confirm" to request Cornell to
purchase the item below.
You will not be billed for this purchase
(Items usually arrive in less than a
week).
+ “Confirm”
Cornell’s Patron Driven Print PD E-batch loads dedups
against 035 in PD P and
generates a list to be
deleted
Automatic Coutts PO’S created
(using embedded id number)
with req info (future loc’s are
added according to call number
table)
Automatic Coutts PO’S created
(using embedded id number)
with req info (future loc’s are
added according to call number
table)
LTS: chron job emails
patron confirming
order.
LTS: chron job emails
patron confirming
order.
OPAC: “ON ORDER”
LTS removes 899: couttspdbappr
and other fields (008 field
positions 20-21, 506,906) and WCL
URL’S in 856
Order confirmation email
is sent to Ordering
Order confirmation email
is sent to Ordering
Since electronic PDA versions appear
sometimes many months after the
print has been published (if at all),
CUL instituted a maximized non-
mediated patron driven print plan in
which print records are loaded after
60 days waiting period. Patrons can
ask the library to rush purchase the
print version. When the electronic
PDA version becomes available the
print records which were not
purchased are removed and the
electronic versions are loaded
instead.
Real time change: removal of the
original record (for WCL) and
loading of a new copy of that
record
Real time change: removal of the
original record (for WCL) and
loading of a new copy of that
record
Real time change: removal of the
original record (for WCL) and
loading of a new copy of that
record
Real time change: removal of the
original record (for WCL) and
loading of a new copy of that
record

18. Overcoming Technical Challenges in designing
joined P and E Patron-Driven plans
•Versioning (automatic decision making tools on
the horizon).
•ILL/BD exclusion (for non Cornell users).
•Automatic creation of PO's and locations.
•Effective non-mediation.
•How to define and represent the PD plan titles in
our New Titles feed.
•Synchronization.
•Collecting Statistics.

19. Detailed PDA print specs for loading MARC records into
Voyager (and WorldCat Local)
1. FTP to Coutts server.
2. Add 040 $dNIC
3. Add 899 1_ $a couttspdbappr
4. In 856 add the following as a prefix to the existing $u data:
http://encompass.library.cornell.edu/cgi-bin/checkIP.cgi?access=gateway_standard
%26url=
and append to the 856
$z Click here to request Cornell University Library to purchase for you.

20. Detailed PDA print specs for loading MARC records into
Voyager (and WorldCat Local)
5. Add 948 0_$a[Today’s date]$bi$dbatch$elts$hpdb
Add 948 3_$a[Today’s date]$bcouttspdbappr$e[File name]
6. Add 952 8_$b cts,rev $ Click here to request Cornell University Library to
purchase for you
7. Load with bulk import profile Cambeiro (Import Conditional)
8. Place discards in Library30ltsinputvendorRecordsCoutts PDA Voyager
Duplicates
For Batch Processing Staff: (Same day as load)
1. Harvest MFHDs associated with bibs loaded. (852 subfield h “Click here to
request Cornell University Library to purchase for you” and 005 date of load.
2. Change 008/21 and /22 to “b.”
3. Reload MFHDs using Strawn’s Record Reloader.

21. Patron finds record in Voyager or WCL OPAC: “Click here to
request Cornell University Library to purchase for you”

22. Patron finds record in Voyager or WCL OPAC:
only Cornell patrons can order

23. Patron finds record in Voyager or WCL OPAC:
confirmation button, but otherwise no text entry for
patron

24. Steps in PDA Inventory Query and Order (COUTTS OASIS
Community Ordering Module) – a collaborative venture
1. Obtaining an Authentication Token
2. Running an Inventory Query
3. Placing an Order with COUTTS
4. Retrieving Tracking Data

25. Steps in PDA Inventory Query and Order Details
1. Obtaining an Authentication Token
OASIS/Cornell
Community
Ordering
Technical
Documentation
Draft Version 1.3
October 26, 2010

26. Steps in PDA Inventory Query and Order Details
1. Obtaining an Authentication Token

27. Steps in PDA Inventory Query and Order Details
2. Running an Inventory Query

28. Steps in PDA Inventory Query and Order Details
2. Running an Inventory Query

29. Steps in PDA Inventory Query and Order Details
3. Placing an Order

30. Steps in PDA Inventory Query and Order Details
3. Placing an Order

31. Steps in PDA Inventory Query and Order Details
4. Retrieving Tracking Data

32. Steps in PDA Inventory Query and Order Details
4. Retrieving Tracking Data

33. Real time change: modify MARC record and
holdings for title
This specification is for the reloading of those titles that are
purchased from the Patron Driven Print plan. This will
cover the removal of the original record and loading of a
new copy of that record minus the purchase link and the
creation of a purchase order.

34. Patron finds record in Voyager or WCL OPAC:
waiting for transaction to complete …
X

35. Patron finds record in Voyager or WCL OPAC:

36. MARC record changes after the order
MARC record after order is placedMARC record before order is placed

37. 1. Retrieve the purchase bibs and check for duplicate titles requested.
2. Make a copy of the bib file.
3. Reload the original bibs harvested.
Delete only the 035 starting with (CaONFJC)
Delete 856 link
Change leader/05 to “d”
Add 948 2_ $a[Today’s date]$bm$dbatch$elts$xDeletePurchasedTitle
Reload using bulk import code BibSuppress.
Real time change: modify MARC record and
holdings for title while creating automatic POs

38. 4. Use the copy of the bib file and delete the 856 and 899 fields.
5. Add 040$dNIC
6. Add 952 8_ $b [location]
(Location will be determined by call number matrix comparing 050 in
record. Default location will be uris.)
7. Add 976 _ _ $p
8. Add. 980 _ _$g 1 $h 521-00-pb $s Boaz Nadav-Manes $v
[Coutts/PDB] or [Amazon/PDB] (Fund/Selector to be determined from
matrix at a later time. Vendor to be determined by Coutts reply can
deliver/can’t deliver within 3 days)
Real time change: modify MARC record and
holdings for title while creating automatic POs

39. Real time change: modify MARC record and holdings
for title while creating automatic POs
9. Add 899 1_ $a couttspdbcul or amazonpdbcul depending on vendor
assignment.
10. Add 981 _ _ $nREQ: [netid@] (requestor’s net id formatted as
shown). If a second requestor add ;REQ:[netid@], in other words string
the requestors separated by a semicolon.
11. Use bulk import COUPDBFO (Coutts) if available or AMAPDBFO
(Amazon) if not available.

40. An adjustable call number range/location/fund table which
determines the location and fund to be used in POs

41. Daily script repurposes requestor information to
send automatic e-mail

42. In less than a week the physical item arrives!
• Item record is changed to show that we hold item in collection
• Acquisitions receiving staff rush route item to circulation desk
• Circ system notifies patron.

43. E-preferred option: identify print books loaded, but not
purchased, and replace them with eBook PDA records
1. FTP to Coutts server.
Server: files.couttsinfo.com
2. Harvest all print on demand books records from Coutts, 899
couttspdbappr.
3. Compare 035 with (CaONFJC)cou prefix to 035 fields of records in
load file and identify print duplicates
4. Make a copy of print duplicates, (file name discard_print), and place
on ftp to
library30ltsinputvendorRecordsCoutts_Print_Duplicates_of_eapprovals

44. Script to identify print books loaded, but not
purchased, and replace them with eBook option
5. Change leader/05 of harvested print duplicates to “d” and
reload as bibsup.
6. Harvest all bibs with 899 couttspdbcul
7. Identify in the harvested records the corresponding electronic
record by comparing 035 fields and remove the electronic duplicate
from the incoming electronic records and add to discard, (file name
discard_electronic).
8. FTP file discard_electronic, the electronic duplicates of print
held, to library30ltsinputvendorRecordsCoutts_E-
duplicates_of_print_held

45. Script to identify print books loaded, but not
purchased, and replace them with eBook option
9. Add 899:
_ _ $a MyiLibraryeappr
10. Add 906: 906 ## $a gs
11. In 856 add the following as a prefix to the existing $u data:
http://encompass.library.cornell.edu/cgi-bin/checkIP.cgi?
access=gateway_standard%26url=
and delete 856 subfield z and append to the 856
$z Connect to text. Access limited to authorized subscribers.

46. Script to identify print books loaded, but not
purchased, and replace them with eBook option
12. Add the following three 948 fields:
948 0_$a[date]$bi$dbatch$elts
948 1_$a[date]$bs$dbatch$elts$fe
948 3_$a[date]$hMyiLibraryeappr$i[file name]
13. Add |dNIC to 040
14. Add 952 |b serv,remo
15. Load with Bulk Import profile PPDFO

47. Identifying PDA Titles in our collection:
Selectors and public services can identify all our patron driven titles
by a code in the MARC record local 899 field:
– MyiLibraryeappr (electronic titles not purchased)
– MyiLibraryCUL (electronic titles purchased)
– Couttspdbappr (print titles not purchased)
– Couttspdbcul (print titles not purchased)
Statistics

48. We imagine:
• PDA plans will become a solid component within holistic collection management practices
(impact on Firm orders and workforce). Better defined CD policies to address PDA.
• Blended approval plans profiles will incorporate PDA options from the get go.
• As synchronous publication of electronic and print will become standard, more scholarly
publishers will follow.
• PD options will be integrated into Interlibrary Loan policies and will accommodate consortia
arrangements.
• Chapter specific PDA and simplified short term loan models.
• Further advancements in adapting PDA options into routine TS workflows (robust and
reliable Print on Demand options, full e-readers coverage and tracking of delivery).

49. Further Reading
• Puzzled by Patron-Driven Acquisitions, by Barbara Fister, November
11, 2010. www.insidehighered.com/blogs
• Patron Driven Purchasing Usage Study (EBL) by Jason Price and
John McDonald from Claremont University libraries -
http://www.libraries.wright.edu/noshelfrequired/?p=393
• Patron-Driven Acquisitions: An Introduction and Literature Review,
by Judith Nixon, et. Al., Purdue University, Collection Management,
35:3, 199-124 (2010).
• Patron Drive Acquisitions (YBP)
http://www.ybp.com/patron_driven_acquisitions.html

50. The END
Questions?
Contact information:
• Boaz Nadav-Manes btn3@cornell.edu
• Jesse Koennecke jtk1@cornell.edu