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VOLTAS
Opportunities
Invest.Deliver.Grow
CORPORATE BACKGROUND
 Voltas is a Tata Group Company.
 Incorporated in 1954, Voltas is India’s largest air conditioning
company and one of the world’s premier engineering solutions provider
and projects specialist.
 Voltas focus is to drive value through smart engineering and provide
best-in class business solutions to consumers and industries.
 Voltas operations are classified under three major business
segments: Unitary Products, Engineering Projects, and Engineering
Products and Services.
 Voltas distribution network covers an enviable 15,000 touch points
in India.
LEADERSHIP TEAM
PILLARS
BUSINESS REACH
MOAT Of THE COMPANy
Undisputed Market Leader: India’s
No 1 Brand of Air Conditioner.
More than 24% market share in RAC.
HIGH BRAND
RECALL
AfTER SALES
SERVICE
WIDE
DISTRIBUTION
NETWORK
DEALER MARGIN
OffERED
HIGHEST
RANGE Of
PRODUCTS
SHAREHOLDING
CyCLE Of COOLING INDUSTRy
Cooling Industry(AC, Refrigerator, Cooler
and Fan) heavily dependent on Q1 and Q4.
BRAND JOURNEy
INDUSTRy ANALySIS
KEy HIGHLIGHTS ON AC INDUSTRy
ACS, AIR-COOLERS AND fANS COMING UNDER ESSENTIAL
PRODUCTS:
 The Kerala government has declared ACs as essential
products, resulting in some pick up in secondary sales.
 AC association and other industry bodies of Gujarat have started
approaching the state government to include ACs in essential
services.
EXPANSHION PLAN:
Voltas is considering setting up a new manufacturing plant in
South India for AC and commercial refrigerator segment.
WORLD ROOM AC DEMAND ANALySIS
 In China, AC penetration in urban areas grew from ~5% in 1995 to over
100% in 2008.
 The current Indian room AC penetration at 4-5% stands at where China
was in the 1990s.
CONT…
CONT…
AC ELECTRICITy CONSUMPTION IN PERCENTAGE
SEGMENT DETAILS
UNITARy COOLING PRODUCTS
OUTLOOK AND OPPURTUNITIES
 Going forward, demand for air conditioners will be driven by
first-time users, replacement/second buy users and high-end
buyers, who look for exclusive additional features.
 At the same time, strong rural demand is anticipated due to rising
temperatures, increasing disposable incomes and aspirational levels.
Moreover, demand will be pushed by the environment friendly and greener
gas products.
THREATS
The increasing cum aggressive competitive environment along with uncertainty
on currency, duties and commodity prices may impact pricing, resulting in
lower margins. However, improved focus on value engineering, cost
innovation, customer service and logistics should help Voltas sustain its
market dominance.
ONLINE: RAC KEy BRANDS AND SKU
VOLTBEK HOME APPLIANCES PRIVATE LIMITED
(VOLTBEK)
 The 50:50 Joint Venture Company (JV) between Voltas Limited and
Arçelik, launched its product range in September 2018.
 Voltbeck launched the product with ‘Made for India’ features such as the
‘30 days Store Fresh’ for Refrigerators and ‘26 Stain Remover’ for
Washing Machines.
 The newly launched brand is steadily making progress in increasing its
distribution reach to more outlets, particularly, in Tier-II and Tier-III cities.
 In refrigerators, four brands collectively have 75%-80% market share,
namely, LG, Samsung, Whirlpool and Panasonic. Voltas-Beko aims to
directly compete with them with its mass market pricing (3%-5% lower
price than these MNC peers).
 Voltasbeck aims to capture 10% Market Share by 2024.
ENGINNERING PROJECTS
DOMESTIC MARKET
OUTLOOK AND OPPURTUNITIES
The Company has strategically increased focus on Govt. funded
projects emphasizing inclusive growth. Given the policy impetus on certain
key sectors, there are upcoming opportunities in areas of built
infrastructure, water and electrification.
THREATS
 Weak private investment remains a cause for concern, along with
delays in project completion and receivables. The Company, thus,
continues to focus on risk mitigated opportunities which are priority
projects for the Government, with assured funding and certainty of
completion.
 Another concern is the fluctuation in commodity prices and increase
in input cost.
ENGINEERING PROJECT
INTERNATIONAL MARKET
OUTLOOK AND OPPURTUNITIES
As the preferred contractor, Voltas is recognized to have expertise and
resources for executing mid to large size projects in Gulf Cooperation
Council (GCC) countries. At the same time, the Company is also looking
to foray into new geographies such as Bahrain and Kuwait.
THREAT
 The threats to this business are from political upheaval in the GCC
countries and a significant fall in crude oil prices that tend to
postpone announcement of infrastructure projects.
 Changes in financial conditions of main contractor or main client
could lead to payment delays in longer term contracts.
ENGINEERING PRODUCTS AND SERVICES
TEXTILE MACHINERy
OUTLOOK AND OPPURTUNITIES
 The long-term growth potential of the textiles industry continues to be
positive, owing to significant opportunities in the domestic and
international markets.
 To revive exports of apparel and garments, the Government of India (GoI)
announced several measures to revive growth.
 Being a one-stop destination that provides capital equipment solutions as
well as after-sales services to textile industry, Voltas is poised to benefit from
tail winds in the sector.
THREAT
 Increasing import of textile and garments in India may lead to lower
demand for end products and reduced investments in the sector.
 Non-availability of finance has been a deterrent in the past for the TextileInd,
and continued delays in disbursement of loans by banks can slow down
conversion orders into dispatches.
ENGINEERING PRODUCTS AND SERVICES
MINING AND CONSTRUCTION EQUIPMENT
OUTLOOK AND OPPURTUNITIES
 Voltas continues to be the preferred partner for Vale in Mozambique and
is well placed to benefit from their ramp up in production.
 As the activities in mining industry pick up, there will be opportunities
for the India business. The Company is selectively participating in tenders
leveraging on its service expertise and network of depots.
THREAT
The India mining business has been impacted during the last three to four
years due to environmental concerns. However, Mining & Construction
Equipment (M&CE) business is poised to identifying new mining sector
which seek representation in the Indian market.
RISK AND MITIGATION
CONT… RISK AND MITIGATION
CON CALL HIGHLIGHTS
CON CALL HIGHLIGHTS
COVID IMPACT ON BUSINESS
 Extended lockdown and normal monsoon has whitewashed peak
business season for RAC.
 Margin correction in UCP segment across companies on account
of:
* Anticipated volume decline in FY21.
* Discounts and dealer support provided by brands.
 Delays in execution of ongoing projects and incremental order
finalization as capex activity would take time to revive.
 Middle East EMP market is expected to remain weak given weak
crude oil prices.
 Price correction provides attractive entry point on Long term
business prospects
REVENUE(IN CRORES)
EBIT(IN CRORES)
DOWNfALL IN 2018-19
SEGMENT DATA
SEGMENT EBIT & REVENUE ANALySIS
fINANCIALS ELABORATED
SOTP VALUATION
VALUE PER SHARE DCf(IN CRORES)
1 yEAR fORWARD P/B CHART
STOCK PERfORMANCE
PEERS RATIO ANALySIS
RAC MARKET SHARE COMPARISON
SEGMENTAL VIEW
VOLTAS BLUE STAR
SEGMENTAL VIEW
VOLTAS BLUE STAR
GOT QUESTIONS
?

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Voltas Equity Research & Valuation | School of Market Studies Webinar Learning Series #03

  • 2. CORPORATE BACKGROUND  Voltas is a Tata Group Company.  Incorporated in 1954, Voltas is India’s largest air conditioning company and one of the world’s premier engineering solutions provider and projects specialist.  Voltas focus is to drive value through smart engineering and provide best-in class business solutions to consumers and industries.  Voltas operations are classified under three major business segments: Unitary Products, Engineering Projects, and Engineering Products and Services.  Voltas distribution network covers an enviable 15,000 touch points in India.
  • 6. MOAT Of THE COMPANy Undisputed Market Leader: India’s No 1 Brand of Air Conditioner. More than 24% market share in RAC. HIGH BRAND RECALL AfTER SALES SERVICE WIDE DISTRIBUTION NETWORK DEALER MARGIN OffERED HIGHEST RANGE Of PRODUCTS
  • 8. CyCLE Of COOLING INDUSTRy Cooling Industry(AC, Refrigerator, Cooler and Fan) heavily dependent on Q1 and Q4.
  • 11. KEy HIGHLIGHTS ON AC INDUSTRy ACS, AIR-COOLERS AND fANS COMING UNDER ESSENTIAL PRODUCTS:  The Kerala government has declared ACs as essential products, resulting in some pick up in secondary sales.  AC association and other industry bodies of Gujarat have started approaching the state government to include ACs in essential services. EXPANSHION PLAN: Voltas is considering setting up a new manufacturing plant in South India for AC and commercial refrigerator segment.
  • 12. WORLD ROOM AC DEMAND ANALySIS  In China, AC penetration in urban areas grew from ~5% in 1995 to over 100% in 2008.  The current Indian room AC penetration at 4-5% stands at where China was in the 1990s.
  • 15. AC ELECTRICITy CONSUMPTION IN PERCENTAGE
  • 17. UNITARy COOLING PRODUCTS OUTLOOK AND OPPURTUNITIES  Going forward, demand for air conditioners will be driven by first-time users, replacement/second buy users and high-end buyers, who look for exclusive additional features.  At the same time, strong rural demand is anticipated due to rising temperatures, increasing disposable incomes and aspirational levels. Moreover, demand will be pushed by the environment friendly and greener gas products. THREATS The increasing cum aggressive competitive environment along with uncertainty on currency, duties and commodity prices may impact pricing, resulting in lower margins. However, improved focus on value engineering, cost innovation, customer service and logistics should help Voltas sustain its market dominance.
  • 18. ONLINE: RAC KEy BRANDS AND SKU
  • 19. VOLTBEK HOME APPLIANCES PRIVATE LIMITED (VOLTBEK)  The 50:50 Joint Venture Company (JV) between Voltas Limited and Arçelik, launched its product range in September 2018.  Voltbeck launched the product with ‘Made for India’ features such as the ‘30 days Store Fresh’ for Refrigerators and ‘26 Stain Remover’ for Washing Machines.  The newly launched brand is steadily making progress in increasing its distribution reach to more outlets, particularly, in Tier-II and Tier-III cities.  In refrigerators, four brands collectively have 75%-80% market share, namely, LG, Samsung, Whirlpool and Panasonic. Voltas-Beko aims to directly compete with them with its mass market pricing (3%-5% lower price than these MNC peers).  Voltasbeck aims to capture 10% Market Share by 2024.
  • 20. ENGINNERING PROJECTS DOMESTIC MARKET OUTLOOK AND OPPURTUNITIES The Company has strategically increased focus on Govt. funded projects emphasizing inclusive growth. Given the policy impetus on certain key sectors, there are upcoming opportunities in areas of built infrastructure, water and electrification. THREATS  Weak private investment remains a cause for concern, along with delays in project completion and receivables. The Company, thus, continues to focus on risk mitigated opportunities which are priority projects for the Government, with assured funding and certainty of completion.  Another concern is the fluctuation in commodity prices and increase in input cost.
  • 21. ENGINEERING PROJECT INTERNATIONAL MARKET OUTLOOK AND OPPURTUNITIES As the preferred contractor, Voltas is recognized to have expertise and resources for executing mid to large size projects in Gulf Cooperation Council (GCC) countries. At the same time, the Company is also looking to foray into new geographies such as Bahrain and Kuwait. THREAT  The threats to this business are from political upheaval in the GCC countries and a significant fall in crude oil prices that tend to postpone announcement of infrastructure projects.  Changes in financial conditions of main contractor or main client could lead to payment delays in longer term contracts.
  • 22. ENGINEERING PRODUCTS AND SERVICES TEXTILE MACHINERy OUTLOOK AND OPPURTUNITIES  The long-term growth potential of the textiles industry continues to be positive, owing to significant opportunities in the domestic and international markets.  To revive exports of apparel and garments, the Government of India (GoI) announced several measures to revive growth.  Being a one-stop destination that provides capital equipment solutions as well as after-sales services to textile industry, Voltas is poised to benefit from tail winds in the sector. THREAT  Increasing import of textile and garments in India may lead to lower demand for end products and reduced investments in the sector.  Non-availability of finance has been a deterrent in the past for the TextileInd, and continued delays in disbursement of loans by banks can slow down conversion orders into dispatches.
  • 23. ENGINEERING PRODUCTS AND SERVICES MINING AND CONSTRUCTION EQUIPMENT OUTLOOK AND OPPURTUNITIES  Voltas continues to be the preferred partner for Vale in Mozambique and is well placed to benefit from their ramp up in production.  As the activities in mining industry pick up, there will be opportunities for the India business. The Company is selectively participating in tenders leveraging on its service expertise and network of depots. THREAT The India mining business has been impacted during the last three to four years due to environmental concerns. However, Mining & Construction Equipment (M&CE) business is poised to identifying new mining sector which seek representation in the Indian market.
  • 25. CONT… RISK AND MITIGATION
  • 28. COVID IMPACT ON BUSINESS  Extended lockdown and normal monsoon has whitewashed peak business season for RAC.  Margin correction in UCP segment across companies on account of: * Anticipated volume decline in FY21. * Discounts and dealer support provided by brands.  Delays in execution of ongoing projects and incremental order finalization as capex activity would take time to revive.  Middle East EMP market is expected to remain weak given weak crude oil prices.  Price correction provides attractive entry point on Long term business prospects
  • 33. SEGMENT EBIT & REVENUE ANALySIS
  • 35.
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  • 43. VALUE PER SHARE DCf(IN CRORES)
  • 44. 1 yEAR fORWARD P/B CHART
  • 47. RAC MARKET SHARE COMPARISON