Coupon Management System with Group-buying deals, mCoupons, Partner Merchant Account. Get best deals Discount Vouchers, Discount Coupons, Free Coupons online

1. Case Study
Multi-location Coupon Management
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2. Client
Requirement
Multi-location Coupon Management System is an online information service that will enable you to
look for sale and offers whenever and wherever they are running in your town by simply searching
for the products and services of your interest and getting the desired details. Be it a seasonal,
festive, one-day or coupon offer, you can now make sure that information that helps you save a
few
bucks
will
always
be
available
anytime
and
anywhere.
The
idea
is
to
grab
opportunities
and
never
let
them
pass
you
by.
Being a pioneer of information portal in India, Multi-location Coupon Management System is one
of the largest eCommerce website where you get more than 1000 popular brands which are
running irresistible sale and offers. It's an ideal destination for today's netizens, who love not to
miss any update about any best daily deals or best coupon deals from the comfort of their house.
Multi-location Coupon Management System has a wide range of products like electronics products,
health & beauty products, fashion, footwear, music, entertainment, kids, movies, games, home
appliances and a lot more. With a whole host of popular brands, we ensure that you get all the
best deals online you want.
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Search Page: A user can type in his desired keywords and search for anything on the site.
The relevant results will be displayed in a list format with an option to refine the search
results with the presence of a Filter Box. Auto-suggest feature to be provided across all
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global and local searches.
Offer Details Page: This will be an Offer Details Page allocated to all offers where details
like Description, Offer Locations, Image(s), Reviews, Brands, and Contact Us of that
particular offer will be displayed. A short introduction of the brand and catalog of its
products and services will also be available to the users.
Partner Merchant Account: A comprehensive Partner Merchant account with complete
administration controls with respect to partner information, sale and offers listing,
advertising, etc.
Site Administration: The website should be powered with a comprehensive
administration and management system that controls all aspects, features, parties and
facilities of the portal.
General: These are offers that a brand would like to communicate through to the target
audience aiming maximum reach. These are for both the general audience and the brand’s
own loyalty members.
mCoupons: Coupon-based offers will be generated by brands especially for
SalenOffers.com users. The users can download the coupons on their mobiles as an SMS to
be shown to the vendors to avail a discount. The users shall be sent mCoupon on mobile as
well as email coupon vouchers to be able to print in case they fail to receive an sms.
Group-buying deals: Group deals from various sites in different cities as well as
SalenOffers.com shall show deals based on groups. Customers can purchase the
coupons/vouchers (if from Multi-location Coupon Management System) or will be lead to
the external site(s), which are selling the deal coupons. When successfully purchased, they
will be sent the coupons on both mobile and email.
Online (ecommerce Multi-location Coupon Management System will have various
branded stores, which will be selling products online through Multi-location Coupon
Management System. Once purchased, Multi-location Coupon Management System shall
have intimation mechanism where respective partners will be immediately notified of the
purchase and they can start the shipping process. Once the system is updated that the
products are shipped and delivered, we shall pass on the money to the Partners.
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3. Project
Challenges
Team faced the following challenges:
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Admin panel access based on role for Merchants, Partners to manage their business and
offers.
Logistic implementations
Online payment gateway integration
Promotional SMS and Transactional SMS integration
Integration with Thrid Party Systems like SAP, ERP, Loyalty Management Systems
Reports generation based on offers with respect to the cities and merchants and partners
Allowing the site to handle millions of users at the same time without slowing down.
Incorporating web usability principles while developing numerous features designed for
enhancing the users’ Community networking experience.
Harmonizing the simultaneous execution of various integrated features and options while
maintaining consistent Load balance.
Coupons had to be redeemed at any dealer or retailer, It can be synchronized with
database, account transaction ID’s, web server, administrative records, etc. that requires
being updated during the runtime of each transaction activities.
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Location Finder, Traceability of Coupon Locater/Dealer, Device Notification, Displaying of
Map and Grid View for all users’ viewing and usability experience. All commencement at
the same server reproduces the application needs for user and system.
Technologies
Operating System
Development Environment
Database
Used
Linux Cent OS, Multi-Server Architecture with Staging & Production
environment through Version controlling releases Load Balancer, Apache
optimization, security and SSL implementation, scheduler for backups,
alert monitoring system integration, server performance tuning at regular
intervals, software firewall configuration and maintenance, email server
configuration etc.
PHP, Code Igniter, Jquery, Prototype.js, SVN, Solar Search Engine, Third
Payment Gateway Integration, SMS Gategway, Logistics Integration
Customer Orders etc.
MySQL, DB Clustering, DB Optimization, High Availability, Master –
Slave Replication, Query optimization, Slow Query Optimization,
scheduler for backups, Alert Monitoring System integration, Percona
Server Integration etc.
Manpower
Project Leader
1
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4. Developers
4
Designers
1
Quality Assurance Testers
1
Planning
Keeping in mind the enormous structure of the website and the challenges involved a
3-tier development approach was adopted consisting of:
• Planned for the proper synchronization of the connectivity and interaction between the web
server, database, a server-where the images are being placed.
• Research and analysis has been scheduled in respect to get the actual level of output of data,
which is in the form of different verticals and business logics.
• The Data Access layer containing the libraries responsible for accessing data from the database.
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• The Business Logic layer consisting of all business logic procedures for modules like user 4 of 5
profiles, groups and registration info etc.
• The User Interface layer which forms the Graphical User Interface of the website.
Architecture
Design part was successful through PHP and MySQL through which direct execution from the UI
layer was possible. Effective access to the database in an object oriented context was
implemented using an interface translating the object logic to relational logic so as to
communicate with the relational databases in an object-oriented manner. Access to the database
was enabled through the creation of an intermediary abstraction layer. Only the complex
retrieval of data from multiple tables was facilitated through stored procedures and everywhere
else conditional syntax was implemented to ensure seamless performance of the website.
Images, applications and data were called from their respective servers keeping the UI layer free
of any business logic and scalability was guaranteed by implementing sub-domains for various
areas of the website. CodeIgniter framework helped customizing part of e-commerce integration
with 3rd party.
Development Highlights
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5. The site architecture enabled the ‘faster to market’ transition which is highly essential for
coupons and offers industry. It involved all the major complex queries and a simple but extensive
User Interface for admin to drill down and track the details of each user effectively. Optimized
query features offered comprehensive search & browse options. Web usability guidelines were
strictly adhered to during the maintenance of existing and development of new features and the
interface was easily navigable through the judicious use of AJAX, CSS and HTML controls. Search
Engine Optimization activities were regularly resorted to with a view of ensuring high visibility for
the site over the internet. The application was fully functional in the time span of 3 months.
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