See the whole case study here: http://blog.brand24.net/global-success-locally-uber-ice-cream-campaign/ The Uber Ice Cream campaign was launched on the 24th July for the fourth time and covered 252 cities in 57 countries. Users could request ice cream delivery to their location through their mobile app. Thanks to their efforts their managed to increase their reach, gain new users and raise engagement. The infographic is a visual presentation of results that was achieved thanks to Uber's campaign.