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NICE! Now is there any way to tell if this is BETTER web traffic? Did they convert (sign up for more info) at a higher rate? Were they special? If not available, is there research that says social referrals are better visitors? To say we got you more visitors is good, to say we got you more “better” visitors is great.
Should say “Gave 5 of the cameras to random winners and 5 to the folks that referred the winners”. Also, lose the last bullet point. -MH