The Science of Influence and Networks - Paul Siegel

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This presentation by former Columbia University Professor of Mathematics Dr. Paul Siegel flips that focus on its head – with his charming avuncular style we will dive deep into networks: how they behave, how information and influence move between them and where Brandwatch is working, to the excitement of its clients.

The Science of
Influence and Networks
DR PAUL SIEGEL/ DATA SCIENTIST

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BRANDWATCH.COM

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Networks

Leonhard Euler

Andrey Markov

Google

Influence

Influence:
Contextual, not Absolute

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BRANDWATCH.COM

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BRANDWATCH.COM

Influence:
Diffusion, not Infection

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BRANDWATCH.COM

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BRANDWATCH.COM

User’s Guide
to Networks

Learn

Segment

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Marketing Plan - Social Media. The Sparks Foundation

Marketing Plan - Social Media. The Sparks Foundation

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Enhancing Consumer Trust Through Strategic Content Marketing

Enhancing Consumer Trust Through Strategic Content Marketing

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Capstone slidedeck for my capstone final edition.pdf

Capstone slidedeck for my capstone final edition.pdf

Capstone slidedeck for my capstone final edition.pdf

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Capstone slide deck on the TikTok revolution

Capstone slide deck on the TikTok revolution

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Ignite Your Online Influence: Sociocosmos - Where Social Media Magic Happens

Ignite Your Online Influence: Sociocosmos - Where Social Media Magic Happens

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Capstone slidedeck for my capstone project part 2.pdf

Capstone slidedeck for my capstone project part 2.pdf

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The Butterfly Effect

The Butterfly Effect

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Marketing Plan - Social Media. The Sparks Foundation

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Enhancing Consumer Trust Through Strategic Content Marketing

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