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This year's theme for the Cannes Review is "Risk the Idea". We'll start by looking at how this maps out against some of the grand prix winners from this year. We'll then explore the other themes and trends that fit under this theme :
- Risk ideas with low-tech innovation
- Risk ideas inspired by technology
- Risk ideas that tell stories
- Risk ideas change behaviour
- Risk ideas for open discussion
Let me know your thoughts on this year's review - http://www.twitter.com/bridoo