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The 4 D's of New Market Share: Data, Distribution, Disruption, & Dedication
1.
CMO, Porch asha@porch.com http://porch.com
2.
2/3 20 Year anniversary
of the commercial internet of consumer companies worth a billion+ are marketplaces.
3.
4.
5.
June 19, 2014 Gregory
Ferenstein
6.
The competition is
fierce
7.
If you build
it they will come…
8.
9.
CEO of Porch Basement
10.
11.
12.
DEDICATION DATA DISTRIBUTION DISRUPTION
13.
DATA #1
14.
15.
@ getting
16.
@ interpreting
17.
@ interacting
18.
How can startups use
data?
19.
20.
21.
22.
23.
DISTRIBUTION #2
24.
25.
26.
27.
PR
28.
PR
29.
Slow burn… Stay the
course! Content Marketing
30.
31.
32.
33.
DISRUPTION #3
34.
35.
36.
37.
38.
39.
40.
41.
42.
43.
DEDICATION #4
44.
Customers
45.
46.
Jeff Bezos
47.
48.
49.
DEDICATION DATA DISTRIBUTION DISRUPTION
50.
CMO, Porch asha@porch.com http://porch.com
Editor's Notes
Hello, thank you for having me. It is great to be in Detroit.
Look for problems Home space Data
The Basement Story
Data is in our DNA
What is the Home Graph?
Data is in our DNA
Data is in our DNA
Data is in our DNA
Hello, thank you for having me. It is great to be in Detroit.
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