Do you need to deliver a video any where in the world without paying for a golden master DVD to accomplish it? Would you like to deliver it 24 hours a day, 7 days a week? How about on ANY device? Come to this session to learn how this is possible and why it's important to you!
4. DreaminColor
} How often do you get the
opportunity to be your own
first customer?
} I saw a need
} I found someone solving the
need and approached them
about using it to solve my
needs (and others)
} They didn’t want to do that, so I
set out to do it on my own
This is real…and is happening
Businesses are transforming daily…
7. A professional snowmobiler provide
tips to a less seasoned rider while he’s
thousands of miles away? Year round?
} “Burandt will host clients from Lebanon,
Russia, Sweden, Iceland, Norway and Italy.”
10. InstantStreaming&
Downloading
} Store, transcode,
deliver and
monetize video
content stored in
the cloud.
} Harness total
flexibility to offer
your content in a
variety of ways:
} Sell content
outright
} Rent
} Subscriptions
} More consumer
options equal
more revenue
opportunities
11. All Devices,
Anywhere & Anytime
• Consumers want the
ability to access content
optimized for every
screen:
• Desktop
• Laptop
• Tablet
• Smart Phone
• Smart TV
• Platform provider
handles all transcoding
and other technical
specifications
14. Branding (vs. Marketplace)
Branding:
• Your branding
• Your product
• Your community
Keep:
• More margin
• More profits
• Consumers
focused
• Competitors off of
your site
15. VODvs.DVD
} DVD / Physical - Pressing
and storing, Distribution,
Fulfillment - All of that is
just to get the first DVD into
their hands
} VOD – Video on Demand
} People like both virtual
and a backup (i.e.
physical)
16. NewTerms
} VOD – Video on Demand
} SVOD – Subscription-
based VOD} TVOD – Transaction
(Rental / Purchased)
VOD
} AVOD – Advertising VOD
} Transcoding –
converting mezzanine
file to formats necessary
per device
17. CaseStudy#1
BDBSoftware
} Onsite technology training –
Oracle ApEx
} Oracle ACE Director
} World renowned Oracle
expert
} Vision – Train While Sleeping
(24x365), no travel, not over
and over
} http://bdbsoftware.com
18. Anytime?
} Could previously only train
while I was awake and at a
specific location
} Now I train 24x7 – even
while I’m sleeping
} International customers
} Techies who like to work/
train all night
19. Anywhere?
} Could previously only
train wherever a plane
would take me} DVDs have limitations
} PAL vs. NTSC issues
} Must carry the DVDs
} Must have a DVD player
with you
20. AnyDevice?
} DVDs are limited to
computers and TVs
} VOD Media players for
desktops, laptops,
tablets, phones, smart
TVs (Google TVs), smart
devices (Roku, Apple
TV)
} People watch on
EVERYTHING
22. CaseStudy#3
ChampionshipProductions
} Head track coach at Iowa
State University} Started recording and
doing production for
peers
} Large family business
} Vision – Need to offer
digital too – and it’s hard
} http://championshipproduction
s.com
26. MythorTruth?
} There are no more DVD
players
} People Won’t Download
Content} Nobody Will Watch a
Workout Video on a
Phone
27. Therearenomore
DVDPlayersinthe
world
} DVD Manufacturers and
Replicators claim they
produced more DVDs
and CDs last year than
ever before – some of
this is due toconsolidation} Many small replicators
and duplicators are gone
} DVD Players don’t exist
on phones, tablets and
more new laptops
28. PeopleWon’tDownload
} People download and
watch when they are
offline, on a plane, train,
automobiles…} Downloading is
important to people
} Protected downloads
(i.e. non-DRM free) are
important to content
owners
30. Summary
} People watch anytime,
anywhere, any device
} This is real, is happening
and is undeniable
} Solution(s) do exist –
created based on need
} Businesses aretransforming in flexible
manners – asdemonstrated