Many people believe email marketing is an old and an effective. The older model of email marketing is to buy a gigantic list of emails and send completely irrelevant offers in a hope for someone will be interested, but what’s the results is SPAM cage.
2. Many people believe email marketing is an old and
an effective. The older model of email marketing is
to buy a gigantic list of emails and send completely
irrelevant offers in a hope for someone will be
interested, but what’s the results is SPAM cage.
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3. Most businesses today need to acquire new
subscribers, interact with their subscribers and find
out what kinds of things their subscribers want so,
they can generate revenue by doing business with
them
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4. To be creative you need to think about your
business and marketing goals, your targeting
audience and what you will do with the new
subscribers once you have them.
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7. You can send an email to your
customer
Ask for their email when they make an appointment or give them a
referral bonus to refer new people to your business.
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9. Design your bait to give adequate
reasons for people to subscribe
Offer coupons, discounts, freebies and/or valuable information. So,
instead of just giving away valuable content and offers, use your
lead generation page and ask visitors to fill out a form first. Be
transparent and let your subscribers where the email will be added.
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11. Find where your they are and offer them
something irresistible
Make your suspects and customers happy to share their email. So
you need to build a plan tailored to where your audiences are and
the type of offer tailored for each segment.
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13. Website pop-up when they arrive or
when they leave
Website pop-up is very strategic and each pop-up message need to
be carefully crafted with a strong call to action and arrive just at the
right moment to get notice. If it’s not relevant people just close it.
Think about your own habit and give your website visitors a reason
to subscribe instead to close it.
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15. Launch social media lead generation
strategy
Facebook allow you to add Call to Action at the cover page where
you can use it to capture email address, Twitter offer a lead
generation card, Google let you run advertisement where email
users can leave their address directly.
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16. I hope these tips help while you are building an
email list that is tailored for your business. We will
dive deeper in each tip we covered in the coming
posts.
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