MAIA Intelligence provides business intelligence and analytics solutions for telecom companies. It established its product in 2006 and has since received several recognitions. Its solutions help telecom companies access real-time data, gain insights, and make informed decisions to address issues like limited access to data, disconnected systems, and inflexible and costly reporting.

1. MAIA Intelligence Stay Ahead in the Telecom Business Presented by Sanjay Mehta, CEO [email_address] NASSCOM

4. Analyzing Telecom Business Business data is not easily accessible and is often “lost” in line of business applications Issue Solution Support decision making across entire enterprise at every level: strategic, tactical, operational Implement a real-time analytical engine and embed BI into critical business processes Deliver one version of the truth with advanced analytics including powerful data mining tools People need access to accurate data and analysis to make day-to-day business decisions Always viewing business information in hindsight, with little ability to forecast future activity

5. Enterprise Reporting for Telecom Reports take too long to get and are often out-of-date, limiting their usefulness Issue Solution Implement reporting solution that delivers reports anytime, anywhere, in the format you require Get real-time, refreshable reports without having to rely on IT to run them every time Implement a single, integrated enterprise solution for the entire reporting cycle Reports are in-flexible, not available when and where needed, and difficult to interpret Users require flexibility in report format and layout

6. Simplistic BI Data Flow - Telcos Summary Call Data Mart Operational Data Level OLTP, ERP, external data legacy applications Call Detail Records Billing Records Warehouse Level Collect, cleanse, organize and distribute Analytical Level query, reporting & analysis End User Analysts Managers CDR Data External Data Performance Data Mart Fraud Data Mart DATA WAREHOUSE Customer Data Billing Data

7. The End Result

8. Unique OSS/BSS Data Demographics Promotion History Response History CDR History Other Relevant Data (ie; reconciliation data) Prospect Data Past History – old invoices OPERATIONS & SWITCH Data Data From Marketing Partnerships Data Purchased Externally Customer Preference Billing Data Registration Data Partner Co-op Data Complex BI Database Infrastructure Enterprise Data Warehouse Analysis Usage - Fraud Performance Modeling Sales/ Promotion Customer Service Data Marts Registration, Use, Calls & Billing 2-Way Co-Op Data Data Elements Demographic Overlay Data Mobilization, Transformation, Standardization and Hygiene Data “Cleansing” -- ILLUSTRATIVE – Global Infrastructure of a Telecom Real-Time Web database of Reports Network Mgmt Directory Systems MIS Financials Customer Care

10. KPI for Telecom

11. KPI for Telecom

12. KPI for Telecom

13. KPI for Telecom

18. Call Detail Records Asset / Inventory and Bills Usage by Time of Day Weekly & Monthly Usage Patterns Historical Trends Executive Dashboard Analytical Reports = Business Intelligence

19. Our Customers

21. Thank you [email_address] Corporate Office: 2/319, Millennium Business Park, Sector 1, Mahape, New Mumbai, India – 400 701 Tel: 91-22-66888999 | Fax:91-22-66889000 MAIA Intelligence