The Product Owner is the keeper of the requirements. He or she provides the single source of truth for the Team regarding requirements and their planned order of implementation. The Product Owner role in an Agile product development organization requires the knowledge and skills of a product manager, business analyst, and project manager. This presentation focuses on providing easy to implement, bite-size, practices that product owners can utilize for efficiency in daily tasks.

1. Agile Product Owner
Playbook
Contextual Play Formulas for Success
Presenter: Luk Lau
Life-long Learner
Agile Coach, Technical Coach, CSM, CSPO,
Innovation Games® Facilitator

2. Who is cPrime?
Engaged for Your Project Management Success

3. More to come!
• This broadcast is the first in the series. Stay tuned to
www.cprime.com/resource/webinars for upcoming
webinars for Product Owners!

4. Today
© 2013, cPrime Inc. All Rights Reserved

5. Intro
© 2013, cPrime Inc. All Rights Reserved

6. Luk’s Value Proposition
© 2013, cPrime Inc. All Rights Reserved

7. Why not Product Management Playbook?
© 2013, cPrime Inc. All Rights Reserved

8. My First Rhetorical question
Do you want to be
a great Product Owner &
have A LOT OF FUN?
And
© 2013, cPrime Inc. All Rights Reserved

9. Rescue the world?
The World is building quality/quality
waster faster & faster
© 2013, cPrime Inc. All Rights Reserved

10. Why
Is Product Owner important?
What is cost of…
© 2013, cPrime Inc. All Rights Reserved

11. How do companies compete nowadays?
© 2013, cPrime Inc. All Rights Reserved

12. “Success” needs Strategy
at both organization & product level
Operational effectiveness
performing similar activities better than rivals
perform them.
Strategic positioning
performing different activities from rivals or
performing similar activities in different ways.
What is Strategy? By Michael E.Porter HBR
© 2013, cPrime Inc. All Rights Reserved

13. Product Owner is the KEY!
© 2013, cPrime Inc. All Rights Reserved

14. In a nutshell
© 2013, cPrime Inc. All Rights Reserved

15. But there is a gap
© 2013, cPrime Inc. All Rights Reserved

16. Bridging the gap
© 2013, cPrime Inc. All Rights Reserved

17. What
Is Product Owner?
© 2013, cPrime Inc. All Rights Reserved

18. It all started from unhappiness!
© 2013, cPrime Inc. All Rights Reserved

19. © 2013, cPrime Inc. All Rights Reserved

20. © 2013, cPrime Inc. All Rights Reserved

21. © 2013, cPrime Inc. All Rights Reserved

22. What is the big deal about
Product Owner
© 2013, cPrime Inc. All Rights Reserved

23. My 2nd Rhetorical question
© 2013, cPrime Inc. All Rights Reserved

24. © 2013, cPrime Inc. All Rights Reserved

25. © 2013, cPrime Inc. All Rights Reserved

26. Formulas
• Today: Formula for a good start
–
–
–
–
–
–
–
–
Gamestorming
Innovation Games: Spider Web
Innovation Games: Start Your Day
Service Design + Design for Emotion
User Journey Mapping
Experience Map
Service Design / Emotional Design
User value & Business value
• Next: Formula for Availability: Visual Thinking, War Room…
more
• Next Next: Formula for Decisive: 20/20, Pat Reed’s Value
Modeling… more
© 2013, cPrime Inc. All Rights Reserved

27. © 2013, cPrime Inc. All Rights Reserved

28. Formula for a Good Start
•
Gamestorming
–
•
Innovation Games: Spider Web
–
•
http://www.servicedesigntools.org/tools/8
Experience Map
–
•
•
http://www.davegrayinfo.com/2012/02/21/gamestorming-for-service-design/
http://www.abookapart.com/products/designing-for-emotion
User Journey Mapping
–
•
http://innovationgames.com/start-your-day/
Service Design + Design for Emotion
–
–
•
http://innovationgames.com/spider-web/
Innovation Games: Start Your Day
–
•
http://www.gogamestorm.com/?page_id=2
http://www.adaptivepath.com/ideas/the-anatomy-of-an-experience-map/
User value + Business value
Story Mapping
•
•
•
http://www.agileproductdesign.com/blog/the_new_backlog.html
http://www.scrumalliance.org/community/articles/2013/august/creating-an-agile-roadmapusing-story-mapping
“Disruptive” Technology
© 2013, cPrime Inc. All Rights Reserved

29. $100 Challenge For You
Goal
Integrate as many tiles into the session,
show everyone your techniques. And the
winner gets $100.
Email your session design:
editors@agileproductownerweekly.com
Subject: $100 Challenge
Rules
• Use/chain any interactive,
collaborative techniques: games, value
models, any mapping… anything
• 4 Hours
• A room & all the low tech stuff:
marker, flipchart…
• Good Mix of participant (you decide)
The Pragmatic Marketing Framework
http://www.pragmaticmarketing.com/a
bout-us/framework
© 2013, cPrime Inc. All Rights Reserved

30. My Passion is World Peace and
serve the Product Owner Community.
• Twitter: @AgileTitbits
• AgileProductOwnerWeekly.com
© 2013, cPrime Inc. All Rights Reserved

31. After the webinar…
• We will send directions to collect the PDU you will earn
from attending this webinar
• We will also send a links to the recorded webinar and
presentation slides once they are posted online
For more information, visit www.cprime.com

32. More to come!
• This broadcast is the first in the series. Stay tuned to
www.cprime.com/resource/webinars for upcoming
webinars for Product Owners!
• Let us know what you want to hear about: