Need to expand your marketing team? Here are 7 compelling reasons to consider outsourcing your marketing to an experienced multi-disciplinary marketing agency.
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2. Save TimeSave Time.
From drafting job
descriptions to
interviewing, screening
and training, recruiting
marketing personnel
takes time.
If, instead, you hire an
experienced marketing
agency, they’ll know
exactly which
questions to ask to get
started quickly.
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3. Wear Many Hats.
Effective content marketing requires a wide variety of skills, including
presentation design, web development, video marketing, SEO, infographic design,
and more. Engaging a multidisciplinary marketing agency gives you access to all
these skills without incurring the costs of hiring an entire marketing department.
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4. Save Money.
Outsourcing your
marketing is usually
significantly more
affordable than hiring
full-time employees to
do the job, especially
once you factor in the
extras – like benefits,
vacation time, office
space and equipment,
and training.
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5. Stay on Top of the Latest Trends.
If you aren’t using the latest content marketing tools and techniques,
then you aren’t being as effective as you could be. And implementing
outdated SEO practices can actually be damaging. The right marketing
agency will stay on top of the latest trends to deliver optimal results.
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6. Get a Fresh Perspective.
Effective marketing relies on being able to put yourself in the shoes of
your customer. But companies are often so close to their offering that
they lose that ability. A marketing agency puts an end to tunnel vision
by lending a fresh, outside perspective.
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7. Use a
Consistent
Voice.
To build a relationship with
your customers, it’s
important to use a
consistent voice across
your various touchpoints.
Engaging the same
marketing agency to
produce your
presentations, videos, and
other materials will help
you do that more
effectively than relying on
a revolving roster of
freelancers and in-house
employees.
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8. Scale to Your Needs.
For most companies, marketing requirements tend to fluctuate. Staffing up to
accommodate temporary shifts in marketing demand doesn’t make much sense.
Instead, consider hiring an agency who can rapidly scale to your changing needs.
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