Expanding on the findings of the World Wealth Report, the Asia-Pacific Wealth Report from Capgemini and RBC Wealth Management provides population and wealth data for 10 markets in Asia-Pacific: Australia, China, Hong Kong, India, Indonesia, Japan, Singapore, South Korea, Taiwan and Thailand. The report reviews economic and market performance drivers and investing behaviors of high net worth individuals (HNWIs) in the Asia-Pacific region.
The report also provides an in-depth focus on HNWI perspectives and behavior based on a survey with 4,400 HNWIs. Through the survey findings we explore HNWI confidence levels, asset allocation decisions, and preferences for wealth management advice and services.
The Asia-Pacific Wealth Report is available in English and Simplified and Traditional Chinese. For more information, visit www.asiapacificwealthreport.com.
2. Preface 3
Asia-Pacific Pushes Global HNWI Wealth to Record Levels 4
–– Asia-Pacific Registers Strong HNWI Market Growth 4
–– Strength of HNWI Growth Varied across Asia-Pacific Markets 6
–– Asia-Pacific Ultra-HNWIs Surpass Rest of the World Average In Population, Wealth Growth 7
–– Asia-Pacific to Overtake North America as Largest Wealth Market 8
Asia-Pacific, World’s Growth Engine, Poised for Improved GDP Growth 10
–– Asia-Pacific Remains the Fastest-Growing Region in the World 10
–– Equities and Real Estate Drove Majority of the Wealth Growth in Asia-Pacific 13
–– Asia-Pacific Expected to Lead Global Economic Growth through 2014 14
Rising Trust Levels Lay Groundwork for Deeper HNWI Relationships 16
–– Trust and Confidence Levels Remain High in Asia-Pacific 16
–– HNWIs in China, India Exhibit Highest Trust Levels 18
–– Asia-Pacific HNWIs More Aggressive than Rest of the World 20
–– Asia-Pacific HNWIs Are More Globally Diversified 20
–– Asia-Pacific HNWIs Favor Jewelry, Gems, and Watches 22
Knowledge of Regional Diversity Key to Wealth Management Growth 24
–– Wealth Management in Asia-Pacific Gains in Stature, Maturity 24
–– Survey Highlights Complex and Diverse Asia-Pacific HNWI Needs 26
–– Asia-Pacific HNWIs More Interested in Working with Multiple Experts; 26
Willing to Pay More for Customized Services
–– Amidst Widespread Diversity, Biggest HNWI Differences Exist Between Japan vs. China/India 30
–– Demographic Differences Play Role in HNWI Preferences 34
–– Scalability, Agility, and Deep Local Knowledge Will Dictate Success 35
Appendix 36
3. Capgemini and RBC Wealth Management are pleased to present the 2013 Asia-Pacific Wealth Report (APWR),
which features new insights into the behaviors and preferences of the region’s high net worth individuals (HNWIs1
).
This year’s report details the striking growth of Asia-Pacific’s HNWIs, in both population and wealth, and provides
in-depth data on trends in individual markets. It describes the drivers behind the region’s impressive gains in HNWI
wealth, which include strong performances from two of its largest economies and a mid-year equity market rally
spurred by lower global volatility. We predict that Asia-Pacific is likely to lead global HNWI growth through 2015,
overtaking North America as early as 2014.
Our report enters an exciting new chapter this year with the introduction of findings from the inaugural Global
HNW Insights Survey, created in collaboration with Scorpio Partnership. The survey, one of the largest and most
comprehensive of its kind, provides direct input from Asia-Pacific HNWIs on the issues that matter to them when it
comes to managing their wealth.
In our analysis of Asia-Pacific HNWI attitudes, we examine the levels of trust and confidence in all aspects of wealth
management, from the wealth managers and firms HNWIs work with, to the regulatory bodies and financial markets
that support the industry. Encouragingly, we found that trust levels among Asia-Pacific HNWIs (excluding Japan) are
significantly higher than the rest of the world average, across all dimensions of the wealth management industry.
We also delve into the specific behaviors and preferences of Asia-Pacific HNWIs as they navigate the region’s rapidly
evolving wealth management industry. We explore the nuances of wealth manager-HNWI relationships, including
HNWI attitudes toward different types of wealth management services and delivery methods.
We found that rest of the world and Asia-Pacific HNWIs exhibited significant differences in their attitudes toward
wealth management. For example, Asia-Pacific HNWIs view themselves as having more complex needs than HNWIs
in the rest of the world, and require more advice related to family, rather than personal, wealth. They also are more
interested in working with multiple experts within a firm, and are willing to pay more to receive customized services.
All of these findings, which include country-specific insights, have important implications for wealth management
firms seeking to expand their offerings throughout the region. We hope you find our latest report useful in helping
you understand the full range of behaviors and attitudes prevalent among Asia-Pacific HNWIs. With Asia-Pacific
driving growth in the HNWI market, we expect our findings may be instrumental to guiding firms’ global and
regional strategies. As always, it is a pleasure to provide you with our latest findings.
Preface
Jean Lassignardie
Global Head of Sales and Marketing
Global Financial Services
Capgemini
M. George Lewis
Group Head
RBC Wealth Management & RBC Insurance
Royal Bank of Canada
1
HNWIs are defined as those having investable assets of US$1million or more, excluding primary residence, collectibles, consumables, and consumer durables
4. 52013 Asia-Pacific Wealth Report
Asia-Pacific Pushes Global HNWI Wealth to Record Levels
Figure 1. Asia-Pacific HNWI Population, 2007 – 2012 (by Market)
(000s)
0
1,000
2,000
3,000
4,000
201220112010200920082007
Number
of HNWIs
Other Markets
Indonesia
Thailand
India
South Korea
Australia
China
Japan
Hong Kong
Singapore
Taiwan
Asia-Pacific
% Change
2011-12
9.4%
Asia-Pacific
excl. Japan
15.2%
14.0%
16.8%
12.7%
7.0%
10.3%
35.7%
22.2%
10.9%
15.1%
14.3%
4.4%
2.8m
CAGR 2007-2012: 5.6%
2.4m 3.0m 3.3m 3.4m 3.7m
1,517
413
169
118
123
149
96 78
71
24
44
1,366
364
129
105
84
138
37
19
42
61
58
1,650
154
477
174
127
127
82
83
24
76
50
1,739
535
193
146
153
101
99
94
166 30
58
1,822
562
180
144
126
84
173
91
89
1,902
643
207
160
153
114
197
95
101
65
73
32
38
Note: Chart numbers and quoted percentages may not add up due to rounding; Other Markets include Kazakhstan, Malaysia, Myanmar, New Zealand, Pakistan, Philippines,
Sri Lanka, and Vietnam
Source: Capgemini Lorenz Curve Analysis, 2013
Figure 2. Asia-Pacific HNWI Wealth, 2007 – 2012 (by Market)
(US$ Billion)
0
3,000
6,000
9,000
12,000
201220112010200920082007
Other Markets
Indonesia
Taiwan
Hong Kong
India
Australia
China
Japan
Singapore
South Korea
Thailand
Asia-Pacific
% Change
2011-12
12.2%
Asia-Pacific
excl. Japan
16.8%
15.3%
17.9%
7.0%
19.3%
11.8%
11.5%
37.2%
23.4%
15.5%
15.6%
5.2%
CAGR 2007-2012: 4.9%
9.5T 7.4T 9.7T 10.8T 10.7T 12.0T
HNWI
Investable
Wealth
2,109
3,815
540
437
523
386
319
807
225
234
85
3,179
1,672
380
310
272
276
671
181
176
190
61
3,892
2,347
519
477
379
369
340
749
232
264
80
4,135
2,657
582
582
511
453
396
272
302
829
100
4,231
2,706
542
477
408
439
381
298
279
840
106
298
4,452
3,128
625
589
560
489
426
355
969
125
Note: Chart numbers and quoted percentages may not add up due to rounding; Other Markets include Kazakhstan, Malaysia, Myanmar, New Zealand, Pakistan, Philippines,
Sri Lanka, and Vietnam
Source: Capgemini Lorenz Curve Analysis, 2013