There is nothing more frustrating than applying for a job on-line and never hearing from the company. Your job search doesn’t have to be this way. Learn what you can do to beat the competition, locate hidden jobs, and shorten your job search. You’ll leave this presentation ready to tackle your next job by using these five secrets. • How to work the Applicant Tracking System • Why you should always use the two-step method to apply for jobs • How to be pro-active, not reactive • Why you can’t dismiss social media • Tools to give you direct access to company insiders Hannah Morgan, Job Search and Social Media Strategist CareerSherpa.net Presented at Finger Lakes Job Fair April 2014

1. 5 Tips to Improve Your Job Search
Secrets That Will Keep Your Resume Out Of the Black Hole

2. 1. How to work the Applicant Tracking System
2. Why you should always use the two-step
method to apply for jobs
3. How to be pro-active, not reactive
4. Why you can’t dismiss social media
5. Tools for finding names

3. Remember This?

4. Employee Referrals
The #1 Way People Get Brought In

5. Doing This!
Yet…You spend your time & effort

6. Where Do New Hires Come From?

7. How Companies Fill Positions

8. The Job Posting Process
Who’s Using ATS
Almost 90%of
Large companies
Almost 50%of
Medium companies

9. What Can You Do To Break The Odds?
ATS eliminate of candidates

10. Do not use images or graphics





11. Arial
Calibri
Verdana
Select Fonts Carefully
11 pt
No Italics
No Underline

12. • Don’t Put Contact Info In Header
• Avoid Templates & Tables
• No PDFs
More Words of Caution

13. Identify Key Words & Tailor Your Resume

14. Follow Instructions

15. • Never say “Fired”
• Don’t list supervisor names-
use Human Resources
• Salary History?
• Desired Salary?
Answer Questions Truthfully

16. 59% of Hires Come From Internal Sources
68%
of companies offer
referral
compensation.
SilkRoad Source of Hire 2014

17. ALWAYS Do the 2-Step

18. Where To Find Referrals

19. LinkedIn Relationships
1st Degree
connection
You
You
You
2nd Degree
connection
Group Members
are like 1st Degree
connections

20. 1st Degree: What Do You Say….
Hi Sally! Hey, I need your help…
Hi Sally! What’s new?
What do you know about
the new job posted…
Hi Sally, I see there’s an
opening at your company…

21. Note the
email
signature

22. To reach a 2nd Degree connection….
Hi Sally! Hey, I need your
help, can you introduce me to
Bill…
Hi Sally! I believe you know Bill
over at …
Hi Sally! There’s an opening at
[company] do you know

24. Be Pro-Active
 Target Employers
 Ontario County Economic Dev.
 LinkedIn
 Previous job postings
 Share your list of 30-50
companies with everyone

25. Growth of Social Recruiting
56% 78% 92%
2011
2012
2013

27. 1. Professional photo
2. Custom Headline
3. Personalize URL
4. Add Links to other sites
5. Write keyword rich
Summary
6. List details for each job
7. Add skills & expertise
8. Awards/publications
9. Courses/Projects
10. Volunteer
11. Give to get
Recommendations
12. Update status regularly
13. Join LinkedIn Groups
14. Follow target companies
15. Grow network

28. Sleuthing Tools

32. What Will You Do Differently?

33. LinkedIn www.LinkedIn.com/in/Hannah Morgan
Twitter @careersherpa
Facebook Career Sherpa
Google+ +Hannah Morgan
Email hmorgan@careersherpa.net
To Your Success!